In response to the potential legal challenges facing marketers during the pandemic, the Association of National Advertisers (ANA) is offering a legal guide.
The guide, “The Impact of COVID-19 on Brand Advertising and Marketing,” was prepared by the association’s general counsel and strategic law partner, Reed Smith, and covers topics such as:
Sponsorship and Events
ANA CEO Bob Liodice said the 31-page guide is not intended to provide formal legal device, and said marketers should consult their own legal counsel before embarking on explicit actions in response to the crisis.
Could you provide a link to obtain the report? Sounds like it woudl be a good one. Thank you.
@Tracey Scheppach: https://go.aws/3dU9hoH
Thank you so much.