• by Larissa Faw , September 18, 2020

Trouble Maker has gained more Asahi International business following a competitive pitch. The UK-based agency nabbed the brand’s media account in the UK and 20 international markets (EMEA, Central and South America) from incumbent Wavemaker. The agency’s expanded remit covers paid social media, programmatic, paid search, radio, video-on-demand, linear TV, partnerships, influencer marketing and OOH, as well as consultancy support for content distribution across additional markets. 

This win follows being appointed lead global agency in July this year for the company’s Peroni Nastro Azzurro brand — from incumbent Wunderman — across creative, strategy, production, technology and social.