WPP Names Agency Veteran Rolfe Global Head Of Production
- by Steve McClellan @mp_mcclellan, March 5, 2021
WPP has appointed Dave Rolfe to the new role of Global Head of Production, WPP and its production arm Hogarth. He’ll also oversee production for creative agency network Ogilvy.
He’ll report to WPP’s recently named Global Chief Creative Officer Rob Reilly and Hogarth CEO Richard Glasson.
Previously Rolfe was Head of Production for Global Business Marketing at Facebook.
Prior to Facebook Rolfe was director of integrated production at Omnicom’s BBDO for eight years until June 2020. Earlier he served at Crispin Porter + Bogusky and DDB.
The appointment is the latest move by WPP CEO Mark Read to make good on his commitment to up the holding company’s creative game. In addition to Reilly, and now Rolfe, WPP recently tapped McCann veteran Devika Bulchandani to be CEO Ogilvy North America.
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Do these firms ever hire people other than heads of some new department? They get paid tons of money and just delegate work to the staff. I'll bet there are over 200 global heads of something of CEO's of something. Meanwhile, they cut lower level people who do the actual work. I do not know Dave Rolphe. But I know 35 other global heads at Wpp and all they do is have meetings to see what they can claim credit for.