• by Ray Schultz , March 3, 2022

Canada-based digital company Wishpond has debuted an email marketing platform designed to help small businesses achieve “greater levels of engagement and return on investment,” says Jordan Gutierrez, COO at Wishpond.

The new email platform offers these features:

- Preview Email Text allows merchants to let their customers to see a snapshot of emails in their inbox, the company says. 

- AMP Email support enables users to add dynamic content to their email. The company cites findings that more than 50% of email recipients would like to interact with content inside their email and that 60% are more likely to engage with an interactive email.

Email API provides support for solving deliverability issues and helps brands to scale their email volume without sacrificing performance, the company says.  

The new features can be managed with Wishpond’s marketing platform.