Neustar Inc. has made its Neustar Unified Identity suite available in the InfoSum Data Clean Room.
This will allow clients to connect their offline and online customer data in a secure clean room.
In addition, InfoSum clients will have access to Neustar’s identity resolution and data-enrichment capabilities.
Powered by Neustar’s identity graph platform OneID, Unified Identity enables firms to resolve offline to online identifiers by connecting people, location, and device data in responsible fashion, the firm says.
According to the company, the InfoSum Data Clean Room leverages “secure multi-party computing to compare and analyze overlapping datasets without commingling or moving data.”
Neustar is a TransUnion company.