It is the first ad agency for all three companies.
Each business held a competitive review. Work is slated to break beginning in early 2024.
“We’re always striving to keep our client list diversified and are happy to be sought out in multiple categories at once,” said Jonathan Schoenberg, partner-executive creative director, TDA Boulder.
The Boulder, Colorado-based agency's client list includes: FirstBank, Daiya, Rebel Ice Cream and Keeper's Heart Whiskey.