Havas Wins NA Media, Creative AOR For Wyndham Hotels & Resorts

Havas has been selected as North American Consumer Marketing Agency of Record for Wyndham Hotels & Resorts. 

Spending in the region is estimated at $30 million, of which $17 million is earmarked for digital, according to agency research firm COMvergence. 

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The remit includes media, creative, social and digital for all client brands – Wyndham, La Quinta, Ramada and more – as well as the company’s loyalty program Wyndham Rewards. 

The first work between Havas and Wyndham is expected to roll out later this year with full brand campaigns coming in 2025. 

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