Global Ad Spend Set To Grow 11% To $1.08T This Year
- by Robert Williams , November 27, 2024
Advertising spend worldwide is on course to expand 10.7% this year to $1.08 trillion as online media drives growth, according to the latest forecast from WARC. The growth rate is the strongest in six years, the researcher said.
Its forecast is 0.2 percentage points higher than its previous global estimate …
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