• by Fern Siegel , July 11, 2025

Brand-marketing agency Meyocks named Kelli Calkins as director of social media.

She will oversee social-media strategy, content development and influencer campaigns for the Des Moines, Iowa agency’s roster of food, agriculture and health brands.

Before this, Calkins was associate social media director at Charleston Orwig, leading multiplatform campaigns for brands on Meta, LinkedIn, TikTok, X, Reddit and Snapchat.

Prior to CO, she led social media and marketing efforts for various clients, including Merck Animal Health, Arm & Hammer Animal Nutrition and Illinois Farm Families.

Kelly Ferguson, President-CEO of Meyocks, said: “As the social media landscape continues to evolve, Calkins' leadership and expertise will help shape our digital presence and deepen integration across our teams to deliver more cohesive campaigns.”