January Digital has been selected as media AOR for Clean Simple Eats after a competitive review. The wellness brand features protein sodas and protein powder.
The agency will handle
the company's strategy and planning across Meta and Google. Clean Simple Eats launched in Target earlier this year.
“Clean Simple Eats is built on the idea that healthy lifestyles should
be simple, sustainable, and enjoyable,” said Erika Peterson, Co-founder of Clean Simple Eats. “As founder-led companies, January Digital and Clean Simple Eats have a shared set of values
and a unique drive to succeed. Together, we are focused on accelerating growth and reaching more customers with products that deliver on both quality and taste.”
Clean Simple Eats says
its supplements are made with all-natural ingredients and zero artificial sweeteners, flavors or colors.
“From the very beginning, we could feel
Clean Simple Eats’ passion for their business,” added Vic Drabicky, founder-CEO of January Digital. “That energy is a strong fit for our team and aligns perfectly with our own
culture, too.”
January Digital’s clients include Steve Madden and Kendra Scott. It also won recent business for Saint James Tea and Amika.
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