there I sat, trying to read the latest haterade thrown between Obama and Clinton on nytimes.com, when I clicked the "read more" link. Bad move, because the worst
roadblock in the history of inherently annoying interstitial roadblocks rudely interrupted me. The culprit? An obnoxious purple flash ad for Advanced Micro Devices, Inc. (AMD), proclaiming that
it's "the greatest thing
since..." that then splashed a giant picture of a loaf of sliced multigrain bread up on the screen with purple light beams emanating from it. Not only
does AMD have nothing to do with the latest Obamadrama, the ad itself offers no explanation of what AMD actually does. Bakery? Nah, try "customer-centric innovation company." Which makes
sense in retrospect as the ad then posed the question, "What helps innovation
rise?" "Yeast?" was my first thought, quickly followed by "Where's the 'skip
this ad' button?"