- BBH London Named Creative Agency For Wild
MAD, Fern Siegel - Tuesday, February 15, 2022
Wild, a sustainable deodorant brand, launched last year and is expanding ...
- Tourism Australia Launches Global Campaign As Its Borders Open To The Fully Vaccinated
MAD, Fern Siegel - Tuesday, February 15, 2022
This is the first Tourism Australia campaign since the pandemic and t ...
- Team Whistle Launches Social-Content Agency Magnet, Targets Gen Zs-Millennials
MAD, Fern Siegel - Wednesday, February 16, 2022
The target audience is Gen Z and millennials. Magnet's lead said t ...
- JustPlay UK Taps Havas Entertainment For Media Buying-Planning
Accounts on the Move, Fern Siegel - Monday, February 14, 2022
Havas Entertainment has been named media planning and buying agency for Ju ...
- Jordache To Launch Spring Campaign, Brooke Shields To Front It
MAD, Fern Siegel - Monday, February 14, 2022
In 1981, designer Calvin Klein cast a 15-year-old Shields in a seri ...
- Cutwater Spirits Debuts New Ad Campaign
MAD, Fern Siegel - Monday, February 14, 2022
"Lazy Ones" was Cutwater's first national ad at the Super Bowl, b ...
- Borges Joins MullenLowe As Head Of U.S. Brand, Communications
MAD, Fern Siegel - Thursday, February 10, 2022
In the newly created post, Borges is charged with all branding, communication ...
- Idris Elba Says 'Yeah' To More Booking.com Ads, New Campaign Kicks Off At Super Bowl
MAD, Fern Siegel - Thursday, February 10, 2022
Elba admits the site has never been accused of being "sexy" ...
- IPG Reports 11.9% Growth For 2021, Forecasts 5% For 2022
MAD, Fern Siegel - Thursday, February 10, 2022
Full-year 2021 net revenue hit $9.11 billion, an increase of 12.9% compar ...
- Google's 'Pixel' Spot Wants People To Be Seen As They Truly Are
MAD, Fern Siegel - Friday, February 11, 2022
The ad will run in the third quarter of the Super Bo ...
- Pringles Debuts First Brand Refresh In 4 Years, Remy Martin Touts Year Of The Tiger
MAD, Fern Siegel - Wednesday, February 9, 2022
It's the potato chips' first global brand relaunch in more than ...
- Greenlight, Ty Burrell Push Financial Savvy In First Super Bowl Spot, Zendaya Stars in Squarespace's Ad
MAD, Fern Siegel - Wednesday, February 9, 2022
Fintch company Greenlight underscores financial probity in "I'll Take It," while Zenda ...
- Stanley Tucci Showcases Limited-Edition S.Pellegrino, Deutsch LA Named NerdWallet's Creative Agency
MAD, Fern Siegel - Tuesday, February 8, 2022
Each S. Pellegrino campaign vignette captures a key mainstay of Italian lif ...
- New Walmart Ad Promotes 'Live Better Now' To Underscore Commitment To Customers
MAD, Fern Siegel - Monday, February 7, 2022
The 60-second spot suggests the retailer's many services help improve daily l ...
- Comcast Business Airs Inspiring 'Ready For Anything' Spot At Olympics
MAD, Fern Siegel - Friday, February 4, 2022
The 60-second spot highlights snowboarder Mike Schultz. When he lost his le ...
- OOH Capital Extends Global Reach With 3 New Partners
MAD, Fern Siegel - Monday, February 7, 2022
Jim Liu, Sheldon Silverman and Fred Kuhlman will handle Asia, the Unit ...
- Bolt, Maximum Effort On Mission To Rescue Abandoned Carts
MAD, Fern Siegel - Thursday, February 3, 2022
The tongue-in-cheek work, geared to "rescuing" abandoned carts, raises awareness for t ...
- TimeZoneOne, SCC Create 'On The Fence' Vax Campaign, Ad Lab For NJ Pubs Gains Momentum
MAD, Fern Siegel - Wednesday, February 2, 2022
The "Fence" campaign features 18 real-life stories told by Illinois residents initial ...
- Wunderman Thompson Taps Amrite As Client Partner, Barratt Upped At Wolff Olins
MAD, Fern Siegel - Wednesday, February 2, 2022
Amrite takes a leadership role on clients such as ABB, Canon a ...
- Busch Light, Kenny G Team For Smooth Super Bowl Spot
MAD, Fern Siegel - Tuesday, February 1, 2022
The ad uses the vintage Busch ad song "Head for the Mountains ...
- Busch Light Highlights Ice Fishing Cans With Shanty Push
MAD, Fern Siegel - Thursday, January 20, 2022
For those eager to get in touch with their inner winter, t ...
- NPR+ Adds Subscriber-Only Content To Podcast Platform, On-Demand Bundle Planned
Publishers Daily, Fern Siegel - Tuesday, January 4, 2022
NPR+ launched "The Limits with Jay Williams," hosted by the ESPN personali ...
- New 'Everywhere' Workout Campaign Launched By iFIT
MAD, Fern Siegel - Tuesday, December 28, 2021
"Everywhere" underscores iFIT's goal of delivering best-in-class, interactive workouts worldwide. ...
- 'Texas Monthly,' HBO-HBO Max Team For First-Look Deal
TV Watch, Fern Siegel - Tuesday, December 21, 2021
Limited series "Love & Death" is currently in production for HBO M ...
- Debt Collectors Have A New Contact Point: Social Media
Social Media Insider, Fern Siegel - Wednesday, December 8, 2021
While the Debt Collection Rule allows debt collectors to remind you ...
- 'Euronews Culture' Launches, Structured Around 5 Senses
Publishers Daily, Fern Siegel - Monday, November 29, 2021
Euronews, a French-based pan-European TV news network and site, debuted its four ...
- Rural News Network To Launch In 2022, Kicks Off With Water, Equity Projects
Publishers Daily, Fern Siegel - Monday, November 22, 2021
"Rural America has been misrepresented as a monolithic land of rural whi ...
- Social Media Can Make Us Crazy -- But Is It Cause Or Effect?
Social Media Insider, Fern Siegel - Wednesday, November 10, 2021
Are people using more social media because they are lonely? Or ...
- 'San Antonio Report' Taps Munsil As EIC
Publishers Daily, Fern Siegel - Monday, November 8, 2021
A former CNN Politics editor is now heading the nonprofit, member-supported publicatio ...
- 'Crain's Chicago Business,' David Manilow Team For Food Coverage
Publishers Daily, Fern Siegel - Friday, October 29, 2021
Manilow, who ran on WTTW in Chicago for 19 years, will appe ...