- NHL Celebrates 'Final Moments' Before Victory
Out to Launch, Fern Siegel - Monday, June 3, 2024
The tagline says it all: "When you realize a dream is ...
- 'Savor' Superfoods: TDA Boulder Creates Extensive Campaign For Purely Elizabeth
MAD, Fern Siegel - Friday, May 31, 2024
In addition to ads, the campaign includes a partnership with goop.com. ...
- Corner Table Creative Debuts, Disrupts Conventional Agency Model
MAD, Fern Siegel - Friday, May 31, 2024
"We've deployed a model that doesn't make brands choose between having ...
- Publicis Creative US Selects Fernandez As Chief Creative Officer
MAD, Fern Siegel - Monday, June 3, 2024
Previously, he served as the Chief Creative Officer for TBWA/Chiat/Day. ...
- Yonder Media Names Paterson Head Of Planning
People on the Move, Fern Siegel - Friday, May 31, 2024
The role was created after new accounts wins from Itsu, Love Holida ...
- HexClad Picks Joan As Creative AOR
Accounts on the Move, Fern Siegel - Thursday, May 30, 2024
The 8-year-old brand has charged Joan with strategic and creative development. ...
- SKYY Asks 'Y,' Kicks Off Global Campaign
MAD, Fern Siegel - Thursday, May 30, 2024
The work is launching first in the U.S., Canada and South Afric ...
- InGear Selects Schuyler As President
People on the Move, Fern Siegel - Thursday, May 30, 2024
Peter Schuyler replaces Veronica Esbona, who has held the post for ...
- InnoVision Becomes AOR For ALS Association
Accounts on the Move, Fern Siegel - Wednesday, May 29, 2024
The agency has worked with the nonprofit on specific projects for ye ...
- Atomic London Keeps Greater Anglia and Stansted Express Business
Accounts on the Move, Fern Siegel - Wednesday, May 29, 2024
The agency will evolve the Greater Anglia brand character, the hare, a ...
- Oreos, 'Star Wars' Team For Dark Side-Light Side Fare
MAD, Fern Siegel - Wednesday, May 29, 2024
Oreo also enlisted "Star Wars" superfan Josh Gad and a fan theo ...
- We Are Rosie Debuts New Creative Agency: Run By Rosie
MAD, Fern Siegel - Wednesday, May 29, 2024
Run by Rosie's goal is to eliminate the agency world's need f ...
- Amplify Appoints Finmore As CFO
People on the Move, Fern Siegel - Wednesday, May 29, 2024
Before this, she worked at agencies including Uncommon, 72andSunny, Mediacom and Ha ...
- Digitas Adds 2 Execs To Creative Team
People on the Move, Fern Siegel - Wednesday, May 29, 2024
McKay Hathaway was formerly executive creative director at VML. ...
- WNPA Names MMGY Origin Branding AOR
Accounts on the Move, Fern Siegel - Tuesday, May 28, 2024
Western National Parks Association creating products, programs and services for 70+ destinati ...
- Goodman Takes Creative Reins As Bald ECD
MAD, Fern Siegel - Tuesday, May 28, 2024
His remit is to attract the next wave of innovative partnerships. ...
- VML Promotes Fabuloso Cleaner With Telenovela-Style Spots
MAD, Fern Siegel - Tuesday, May 28, 2024
"Dramatically Clean" ups U.S. visibility of the popular multipurpose cleaner from Lat ...
- Stop & Shop Picks Curiosity As Creative AOR To Strengthen Brand Positioning
MAD, Fern Siegel - Tuesday, May 28, 2024
Curiosity's first major integrated campaign for Stop & Shop is slated f ...
- MayoSeitz Media Named Media AOR For ZIPS Cleaners
Accounts on the Move, Fern Siegel - Friday, May 24, 2024
The chain of garment care providers has 70 locations across major mark ...
- Amplify Launches Co.Labs To Intensify Strategic, Creative Partnerships
MAD, Fern Siegel - Friday, May 24, 2024
The entity offers creative content campaigns and long-term brand-ambassador programs. ...
- Ogilvy NY Selects Phelan As ECD To Oversee Top Clients
MAD, Fern Siegel - Friday, May 24, 2024
Before this, Wes Phelan worked as an executive creative director at Good ...
- Gold Peak Tea Debuts 'Real' Summer Campaign
Out to Launch, Fern Siegel - Friday, May 24, 2024
The "Real is Gold" tagline underscores tea brewed with real tea lea ...
- Old Mout Cider Toasts Summer With New Ads
MAD, Fern Siegel - Thursday, May 23, 2024
The spot has online and social elements, including a Snapchat filter th ...
- Gen Z Creators Shoot 'Real Life' With Polaroid Go
MAD, Fern Siegel - Thursday, May 23, 2024
The brand's smallest camera captures Gen Z life: unpolished, messy, unique a ...
- Chen To Head Mother In Shanghai
People on the Move, Fern Siegel - Thursday, May 23, 2024
Previously, Chen was director of business development at AKQA in San Franci ...
- MoneyGram Selects 4 Agencies For AOR Duties
Accounts on the Move, Fern Siegel - Wednesday, May 22, 2024
The agency partners will reintroduce the MoneyGram brand through creative, social a ...
- Candy Swim: Airheads Vending Machine Gets Adults Back In The Pool
MAD, Fern Siegel - Wednesday, May 22, 2024
A first-of-its-kind Underwater Vending Machine that dispenses Airheads while submerged in ...
- Reality Stars Send Up Ghosting In Metro Flex Spot
MAD, Fern Siegel - Wednesday, May 22, 2024
The focus isn't love gone wrong. It's how cellphone carriers treat n ...
- Menges Appointed President of Rapp APAC
People on the Move, Fern Siegel - Wednesday, May 22, 2024
Menges will oversee agency offices spanning Malaysia, Singapore, South Korea, China a ...
- Hot 'Love': Mike's Hot Honey Debuts Pairing Campaign
MAD, Fern Siegel - Tuesday, May 21, 2024
The new work is a shift in focus. The creative features ...