- TBAWW Selects Olbrich As Chief Growth Officer, Focuses On Strategy, New Revenue Sources
MAD, Fern Siegel - Tuesday, May 21, 2024
The 20-year ad veteran joins TBAWW from Brandon, a company within t ...
- Designers Leave Mark On Champion's No Permission Collection
Out to Launch, Fern Siegel - Tuesday, May 21, 2024
The collection boasts earlier designs by Supreme, Pyrex, BAPE and Kith. ...
- Art Of The Possible Wins QuornPro's Social-Creative AOR Assignment
Accounts on the Move, Fern Siegel - Tuesday, May 21, 2024
QuornPro operates across the U.K. and Europe. First work is expected th ...
- Saylor Bolsters Creative Team, Taps Meehan As CD, Editorial
MAD, Fern Siegel - Tuesday, May 21, 2024
Michael Meehan will expand the agency's AV capabilities into trailers, TV spo ...
- VB+P Ups Hutchins To Managing Director
MAD, Fern Siegel - Tuesday, May 21, 2024
Brittni Hutchins has already secured 17 new partnerships with established and emergi ...
- Swehl's Controversial Lactation Billboard Returns To Times Square
MAD, Fern Siegel - Tuesday, May 21, 2024
Cookbook author Molly Baz promotes a free recipe for her lactation cooki ...
- TDA Boulder Adds Christy Sports To Roster
Accounts on the Move, Fern Siegel - Friday, May 17, 2024
The first work from the agency is slated to appear in Octo ...
- DeSorbo Highlights Malibu's 'Vacation' At Home
MAD, Fern Siegel - Friday, May 17, 2024
Its summer campaign posits the drink as an easy way to ki ...
- Celebrities, Sports Stars 'Call Out' Need For Volunteerism
MAD, Fern Siegel - Friday, May 17, 2024
Jeff Goldblum, Tony Hawk and Sophia Huerta encourage Americans to get involv ...
- DAVID Miami Taps Gianesi As Chief Creative Officer
MAD, Fern Siegel - Friday, May 17, 2024
Ed Gianesi will lead the agency's newest clients, Android and Pennington. ...
- Yard NYC, The Mayor Named Creative AOR For Caleres
Accounts on the Move, Fern Siegel - Thursday, May 16, 2024
The work is timed to back-to-school with additional campaigns rolling out throu ...
- Jordan Joins Croud As First CMO
MAD, Fern Siegel - Thursday, May 16, 2024
As part of her remit, she will lead business strategy and integratio ...
- VSPT Launches Tattoo-Inspired Wine, Wants U.S. To 'Get InkSpired'
MAD, Fern Siegel - Thursday, May 16, 2024
The O-61 cabernet invites 30something drinkers to "uncork a new source ...
- New 'Simpsons' Packaging Celebrates Butterfinger's Centenary
MAD, Fern Siegel - Wednesday, May 15, 2024
Now owned by Ferrero, the new packaging pays tribute to its longti ...
- McCann Worldwide Taps Koehler As Global President, Craft
MAD, Fern Siegel - Wednesday, May 15, 2024
Her hire is part of the agency's ongoing commitment to expanding creati ...
- Alma Launches Initiative To Service Local Miami Businesses
Out to Launch, Fern Siegel - Wednesday, May 15, 2024
The agency will partner with a small business each year to produ ...
- Buntin Expands Trex Relationship, Adds Media AOR
Accounts on the Move, Fern Siegel - Tuesday, May 14, 2024
Currently, Buntin is the client's creative and strategic AOR. ...
- Soccer Star Haaland Kicks Off 'Clash of Clans' Campaign
MAD, Fern Siegel - Tuesday, May 14, 2024
The Norwegian forward became the famous Barbarian King character as part ...
- Special London Adds To Strategic, Creative Teams To Handle New Wins
MAD, Fern Siegel - Tuesday, May 14, 2024
Ashley Black has been tapped as strategist. Creatives Josephine Rasmussen and Mar ...
- Junior Achievement of SoCal Focuses On Financial Literacy
Out to Launch, Fern Siegel - Tuesday, May 14, 2024
It's never too soon to learn about money. ...
- Skrewball Whiskey Wants Drinkers To 'Skrew The Usual'
MAD, Fern Siegel - Monday, May 13, 2024
The peanut butter whiskey that claims to be "a little salty, ...
- Switching Gender Gears: 'So Many Dicks' Takes Over Wall Street
MAD, Fern Siegel - Monday, May 13, 2024
The campaign is taking over the Oculus and Fulton Street subway statio ...
- Robertson Named Chief Strategy Officer, David&Goliath
MAD, Fern Siegel - Monday, May 13, 2024
Robertson will handle strategic development and new business opportunities. ...
- We Are Pi To Handle Virgin Active's Brand Transformation
Accounts on the Move, Fern Siegel - Friday, May 10, 2024
The brief includes creating a global brand campaign in late 2024. ...
- Worden Heads New Business-Marketing For Cheil UK
MAD, Fern Siegel - Friday, May 10, 2024
The 26-year marketing vet, a former Dentsu executive, will drive growth f ...
- 'Aging Is Life' Faces Future With Empathy, Reality
MAD, Fern Siegel - Friday, May 10, 2024
Little Hands of Stone's creative ditches the cliches and focuses on t ...
- Kubbco Wins Christina Aguilera Fragrances' Social-Media Account
Accounts on the Move, Fern Siegel - Thursday, May 9, 2024
Kubbco's first work for the brand will go live in June. ...
- Cotopaxi Names New Engen Digital AOR To Deepen Market Impact
MAD, Fern Siegel - Thursday, May 9, 2024
Cotopaxi makes backpacks and travel gear for men, women and kids. ...
- Hawaiian Airlines Kicks Off New Campaign, Focuses On Hawaii's Wildlife, Wonders
MAD, Fern Siegel - Thursday, May 9, 2024
"Hawai'i Starts Here" was filmed on Oahu. But this isn't the tradition ...
- Exiger Says AI Tech Can 'Save The Day'
MAD, Fern Siegel - Thursday, May 9, 2024
The Hill Holliday campaign shows staffers stopping forced labor and industrial espion ...