- Correction: Digital OOH Beginning To Accelerate Again
MediaDailyNews, Joe Mandese - Friday, May 10, 2013
While global digital out-of-home ad spending decelerated last year, it is n ...
- Nielsen Offerings Reap Billions For Certain Shareholders, Nothing For The Company (Or Its Clients)
MediaDailyNews, Joe Mandese - Monday, May 13, 2013
Nielsen this morning said it has issued yet another public offering ...
- Kaplan Succeeds Sheehan As CEO Of Hill Holiday
Raw, Joe Mandese - Monday, May 13, 2013
Mike Sheehan is stepping down as CEO of Interpublic's Hill Holiday a ...
- Updated: Digital OOH Begins To Accelerate, Place-Based Nets Continue To Dominate
MediaDailyNews, Joe Mandese - Friday, May 10, 2013
The once ultra hot digital out-of-home ad marketplace continued to decelerate th ...
- Site Visitors To Get Sight, Sound & Motion: OwnerIQ Adds Pre-Roll
Real-Time Daily, Joe Mandese - Friday, May 10, 2013
In a move that is clearly timed to get the interest ...
- Triton Taps Gadoury As CTO
Real-Time Daily, Joe Mandese - Friday, May 10, 2013
Radio RTB developer Triton has named Jean-Franois Gadoury Chief Technology Officer. ...
- Spongecell Taps AdBrite's Ellis As CTO
Real-Time Daily, Joe Mandese - Friday, May 10, 2013
Spongecell has tapped Byron Ellis as Chief Technology Officer. He previously he ...
- How's No Growth, Is That Slow Enough For You?
RTBlog, Joe Mandese - Friday, May 10, 2013
Digital ad spending "decelerated only slightly" during the first quarter, according ...
- Aegis Gains Experience, Acquires Belgium's NewWorld
MediaDailyNews, Joe Mandese - Thursday, May 9, 2013
Post being acquired by Dentsu, Aegis Media isn't slowing down its o ...
- Say What? Hearst Taps Digital 'Native' To Run Digital Mag Group
Online Media Daily, Joe Mandese - Thursday, May 9, 2013
Hearst Magazines has hired a digital native -- literally -- to r ...
- Interpublic Team Lands Zurich, McCann Serves As Lead
Online Media Daily, Joe Mandese - Monday, May 6, 2013
In a holding company-level deal, Zurich Insurance Group has named a consorti ...
- Albarda Joins Syncapse Board
Online Media Daily, Joe Mandese - Monday, May 6, 2013
Longtime client-side media exec Maarten Albarda has joined the advisory board ...
- Trading Desk Trades Places: Varick To Service Sell-Side Too
RTBlog, Joe Mandese - Tuesday, May 7, 2013
Is it just me, or are the lines between buyer and sell ...
- Nielsen Trades In Trade Unit, Will Use Cash To Fund Arbitron Deal
MediaDailyNews, Joe Mandese - Monday, May 6, 2013
In a move that will free up cash that will help ...
- Albarda Joins Syncapse Board
Raw, Joe Mandese - Monday, May 6, 2013
Long-time client-side media exec Maarten Albarda has joined the advisory board ...
- OMG, Teens Are Using Email Again
Online Media Daily, Joe Mandese - Friday, May 3, 2013
That's the surprising development that Morgan Stewart, CEO of Trendline Interactive, a ...
- Interpublic's Magna Stays Pat On 2013 Outlook, Upgrades 2014
Raw, Joe Mandese - Friday, May 3, 2013
Following a series of downgrades for the U.S. and worldwide ad econo ...
- Interpublic Team Lands Zurich, McCann Serves As Lead
Raw, Joe Mandese - Friday, May 3, 2013
In a holding company-level deal, Zurich Insurance Group has named a consorti ...
- Email To Mobile: 'Wassup?'
Show Daily, Joe Mandese - Friday, May 3, 2013
Picking up on Morgan Stewart's teenager email spike, Email Insider Summit openi ...
- Former Federated Chief Brown Gets New Byline: Byliner
Online Media Daily, Joe Mandese - Thursday, May 2, 2013
Print and digital publishing vet Deanna Brown, who stepped down as C ...
- Aegis Acquires Canada's nvi, Expands iProspect In Great White North, Eh
Online Media Daily, Joe Mandese - Thursday, May 2, 2013
Aegis Media has acquired Montreal-based search and performance marketing shop nvi, a ...
- The Great Pre-Trender: HuffPo Algorithm Identifies News Memes Before They Happen
RTBlog, Joe Mandese - Thursday, May 2, 2013
When we launched this column some months ago, I explained our missi ...
- Marchese Returns As CEO Of SocialVibe, Resumes Mission To Fix Media's Broken Impression Game
Online Media Daily, Joe Mandese - Wednesday, May 1, 2013
Joe Marchese is pretty fast. And thank goodness he is. About ...
- Putting The O Back In Search ROI
Show Daily, Joe Mandese - Wednesday, May 1, 2013
When it comes to measuring ROI, some search pros play games wi ...
- Nielsen Puts Cart Before Horse, Spins Program Ratings Off OCR
Raw, Joe Mandese - Tuesday, April 30, 2013
In a surprising role reversal, Nielsen is spinning a new program ratin ...
- The S&DP
RTBlog, Joe Mandese - Tuesday, April 30, 2013
There's some revealing language in a status update released by Rubicon Proje ...
- Forecasters Downgrade 2013 Ad Outlook: Remain Bullish On Future, Especially For Digital, TV
MediaDailyNews, Joe Mandese, Steve McClellan - Monday, April 29, 2013
Just as planning -- and some buying -- begins in earnest f ...
- VivaKi Strikes Exclusive 1-Year Deal For Online Video Optimization, Works Like A TV Optimizer
MediaDailyNews, Joe Mandese - Monday, April 29, 2013
In a first-mover play reminiscent of the one it pulled off wi ...
- Read This Before Google Now Tells You To
Real-Time Daily, Joe Mandese - Monday, April 29, 2013
I've been hearing a lot about Google Now for some time, a ...
- The Race To Zero
RTBlog, Joe Mandese - Monday, April 29, 2013
Some interesting shifts are taking place in the whole paid vs. earned/own ...