- Chicago-area McDonald's In Fries Blitz
Marketing Daily, Karlene Lukovitz - Friday, November 11, 2011
But that's just the beginning. The campaign, taglined "Best Fries on t ...
- Dole Food Invests In Yonanas Frozen Dessert Maker
Marketing Daily, Karlene Lukovitz - Friday, November 11, 2011
The Yonanas maker turns frozen bananas and other fruit into a low-c ...
- Sweet'N Low Launches Animated TV Spots
Marketing Daily, Karlene Lukovitz - Thursday, November 10, 2011
Family-owned Cumberland Packing reportedly spent up to $12 million in 2010 ...
- Starbucks Launching Augmented Reality App
Marketing Daily, Karlene Lukovitz - Thursday, November 10, 2011
Holidays "Cup Magic" app will let customers view/interact with animated characters ...
- For Hispanics, Dining Out Is A Family/Group Affair
Marketing Daily, Karlene Lukovitz - Thursday, November 10, 2011
Hispanic restaurant consumers report that they would patronize restaurants more often ...
- Mountain Dew Facebook Sweepstakes Geared to Gamers
Marketing Daily, Karlene Lukovitz - Wednesday, November 9, 2011
A new Facebook-based sweepstakes from Mountain Dew is offering gamers a gra ...
- McDonald's Posts 5.2% U.S. Sales Growth in October
Marketing Daily, Karlene Lukovitz - Wednesday, November 9, 2011
McDonald's continues to show healthy growth as much of the restaurant indust ...
- Coca-Cola, 7-Eleven Launch 'Snowball Effect' App
Marketing Daily, Karlene Lukovitz - Tuesday, November 8, 2011
In the latest extension of The Coca-Cola Company 's "Arctic Home" campai ...
- Kraft Reportedly Entering the Energy Drinks Market
Marketing Daily, Karlene Lukovitz - Tuesday, November 8, 2011
Gearing up for a roll-out of a caffeinated version of its water-enhanceme ...
- Denny's Teams Up With Sony Christmas Flick
Marketing Daily, Karlene Lukovitz - Monday, November 7, 2011
Starting Nov. 7, the restaurant chain is offering a "Taste of Holiday ...
- Burger King Repackages Meals To Win Over Kids
Marketing Daily, Karlene Lukovitz - Monday, November 7, 2011
Burger King is repositioning the marketing of its kids' meals rejuvenate sal ...
- Starbucks Reports Record Q4, Full-Year Results
Marketing Daily, Karlene Lukovitz - Friday, November 4, 2011
Starbucks reported its first $3-billion quarter in fiscal Q4 2011. On t ...
- McCormick Gives T-Day Turkey Own Facebook Page
Marketing Daily, Karlene Lukovitz - Friday, November 4, 2011
While far from the first brand to offer consumers Thanksgiving recipes a ...
- Want Brand Love on Social? Offer Discounts
Marketing Daily, Karlene Lukovitz - Thursday, November 3, 2011
The top reason for following or liking a brand, company or celebri ...
- Heinz, Orange Leaf Campaigns Support U.S. Troops
Marketing Daily, Karlene Lukovitz - Wednesday, November 2, 2011
Heinz Ketchup is distributing special 20-ounce bottles in participating restaurants across t ...
- Diamond Foods' Internal Accounting Probe Delays Pringles Acquisition
Marketing Daily, Karlene Lukovitz - Wednesday, November 2, 2011
Diamond Foods' $1.5-billion acquisiton of Pringles from Procter & Gamble has be ...
- Public Health Group: FDA Should Regulate Sodium
Marketing Daily, Karlene Lukovitz - Tuesday, November 1, 2011
APHA also calls on the FDA to require the food industry ...
- Pepsi Launches Fully Digital, Loyalty-tied, Cash-back Promo
Marketing Daily, Karlene Lukovitz - Tuesday, November 1, 2011
Pepsi is using national paperless grocery savings service SavingStar to give shoppe ...
- Food Sales Help Recreation Industry Recovery
Marketing Daily, Karlene Lukovitz - Monday, October 31, 2011
Expanded, tailored food offerings geared to attracting value-driven consumers are reviving foodservi ...
- Kraft Shredded Cheese Teams With Feeding America
Marketing Daily, Karlene Lukovitz - Monday, October 31, 2011
Kraft Natural Shredded Cheese with a Touch of Philadelphia and Feeding Ameri ...
- Beverage Sales Droop As Diners Opt For Tap Water
Marketing Daily, Karlene Lukovitz - Friday, October 28, 2011
Since 2006, restaurant traffic has declined by 1%, but total beverage servin ...
- Kraft Brands Go All Out For Halloween
Marketing Daily, Karlene Lukovitz - Thursday, October 27, 2011
Jell-O, for example, is giving new meaning to the term "brain food ...
- Nutrition Label: Most See It, Few Read It Thoroughly
Marketing Daily, Karlene Lukovitz - Wednesday, October 26, 2011
With all of the controversy currently surrounding new front-of-package nutrition labeling system ...
- Kellogg Consolidates PR With Weber Shandwick
Marketing Daily, Karlene Lukovitz - Wednesday, October 26, 2011
Kellogg Co. has selected Interpublic Group's Weber Shandwick and sister agency Curre ...
- Heinz Uses Facebook To Build Buzz For Ketchup Variety
Marketing Daily, Karlene Lukovitz - Wednesday, October 26, 2011
Heinz Tomato Ketchup Blended with Balsamic Vinegar, which substitutes balsamic for t ...
- Bojangles Gets A Tad Surreal With New TV Spots
Marketing Daily, Karlene Lukovitz - Tuesday, October 25, 2011
Getting viewers' attention amid the plethora of often-frantic fast-food TV ads o ...
- Food Day Spans More Than 2,000 Events Across Country
Marketing Daily, Karlene Lukovitz - Tuesday, October 25, 2011
Food Day, held Oct. 24, spanned more than 2,000 events in a ...
- Romano's Macaroni Grill Celebrates Indulgence
Marketing Daily, Karlene Lukovitz - Monday, October 24, 2011
After an unsuccessful flirtation with a lighter Mediterranean menu, Romano's Macaroni Gri ...
- Smucker Buys Sara Lee Foodservice
Marketing Daily, Karlene Lukovitz - Monday, October 24, 2011
Sara Lee Corp. has sold the majority of its North American foodservi ...
- Kettle Brand In First National TV Campaign
Marketing Daily, Karlene Lukovitz - Monday, October 24, 2011
After 30 years of heavy reliance on word-of-mouth advocacy, Diamond Foods, Inc. ...