- Google Makes Real-Time Triggers Available For Sporting Events, Live TV
Digital News Daily, Laurie Sullivan - Thursday, July 11, 2019
The automated tool allows advertisers to target display and video messages ...
- LinkedIn Introduces Pricing Model To Align With New Marketing Objectives
Digital News Daily, Laurie Sullivan - Friday, July 12, 2019
Brand awareness, website conversion and job applicants are the new objectives add ...
- Google Shoelace: A What-If Hyperlocal Ad, Maps, Recommendations Engine
Performance Marketing Insider, Laurie Sullivan - Friday, July 12, 2019
With Shoelace, users can browse a set of handpicked activities or a ...
- API Automates LinkedIn Ads Performance Reporting
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 11, 2019
The API provides the first cross-channel ad-buying platform for both site-direct a ...
- Most SMBs View Positive And Negative Reviews As Critical
Performance Marketing Insider, Laurie Sullivan - Thursday, July 11, 2019
An Uberall study of small business owners reveals how proprietors and markete ...
- Earned Media Gains Access To Improved Attribution, Analytics, Monitoring
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, July 10, 2019
The next generation of the Cision Communications Cloud became publicly available th ...
- Amazon, NHS Unveil Partnership That Relies On Alexa To Dole Out Medical Advice
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, July 10, 2019
UK residents with Amazon Alexa can now search the National Health Servi ...
- Microsoft Advertising Announces Ad Customizers For All Accounts
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, July 10, 2019
Microsoft Advertising now offers an ad customizer, a feed-based technology that injec ...
- Apple Prime: Is It Time?
Digital News Daily, Laurie Sullivan - Tuesday, July 9, 2019
As revenue growth from Google and stand-alone services slows, Macquarie Capital analys ...
- Google It, Then Fact Check it
Performance Marketing Insider, Laurie Sullivan - Wednesday, July 10, 2019
I sort of know how Jim Sterba feels -- the author w ...
- Signpost Raises $50M In Late-Stage Funding
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 9, 2019
The new investment will enable Signpost to invest in growing its sal ...
- Google To Acquire Elastifile, Expanding Cloud Storage
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, July 9, 2019
Google has entered into an agreement to acquire Elastifile, which provides enterpri ...
- Why Do Consumers Buy? Behavioral Data Gives Non-D2C Brands Answers
Digital News Daily, Laurie Sullivan - Monday, July 8, 2019
Resonate, which provides data about consumers to marketers, launched a new versi ...
- Behavioral Shifts In Voice Search Demonstrate Need For SEO
Performance Marketing Insider, Laurie Sullivan - Tuesday, July 9, 2019
About 58.6% of online U.S. adults -- 148 million -- have so ...
- Customized Messages And What Brands Need To Focus On
Search & Performance Marketing Daily, Laurie Sullivan - Monday, July 8, 2019
Websites and programmatic display are the two most important areas when ...
- Facebook Members Give Advertisers More Fodder For Ad Targeting
Data & Programmatic Insider, Laurie Sullivan - Monday, July 8, 2019
Facebook will create a new process that diverts advertisers offering housing, employmen ...
- Apple Releases Marketing Videos Following Jony Ive's Announced Departure
Digital News Daily, Laurie Sullivan - Friday, July 5, 2019
The series, posted to YouTube, markets everything from material recycling and A ...
- Zenith Media Report Shows Small Businesses Spend All Their Ad Budgets Online
Performance Marketing Insider, Laurie Sullivan - Monday, July 8, 2019
A report released Monday suggests that much of the growth in intern ...
- Google Suspends New Zealand Trending Email Alerts After Releasing Murder Suspect's Name
Search & Performance Marketing Daily, Laurie Sullivan - Friday, July 5, 2019
New Zealand Prime Minister Jacinda Ardern said "there should be mechanisms ...
- Apple Transparency Report Reveals Government Requests To Remove App Store Content
Digital News Daily, Laurie Sullivan - Wednesday, July 3, 2019
Apple received 80 takedown requests from government authorities in nearly a doz ...
- Breaking Mass Shooting News Prompted Google To Tweak Algorithm
Performance Marketing Insider, Laurie Sullivan - Friday, July 5, 2019
Former NASA research scientist Pandu Nayak, who joined Google 14 years ag ...
- Google, Digital Platforms Hit With Probe Into Ad Practices By UK CMA
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, July 3, 2019
The "market study" of digital online ad practices is focused on Faceboo ...
- Routine Keynote By Baidu Founder Robin Li Turned Bad
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, July 3, 2019
The billionaire founder of China's search engine Baidu was 10 minutes in ...
- IBM Spins Off Watson Marketing, Backed By Centerbridge Partners
Digital News Daily, Laurie Sullivan - Tuesday, July 2, 2019
The spinoff will announce its new name and brand on July 1 ...
- Performance Issues Taking Google Ads API Back To Beta
Performance Marketing Insider, Laurie Sullivan - Wednesday, July 3, 2019
Developers' feedback about slow response times that caused internal errors, discrepancies betwe ...
- Bangalore Data Provider To Search Engines, Other Companies Moves To NYC
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 2, 2019
Synup helps companies get their information online through API feeds and trigger ...
- Experience, Rather Than Price, Drives Customer Loyalty
Marketing Daily, Laurie Sullivan - Monday, July 1, 2019
The important of building relationships, followed by positive site experiences, is k ...
- Misinformation Flooding Facebook, YouTube
Performance Marketing Insider, Laurie Sullivan - Tuesday, July 2, 2019
The posts offer potentially harmful information on alternative cancer treatments and unprov ...
- Facebook Makes Job, Housing, Credit Ads Searchable, Eliminates Other Targeting Triggers
Search & Performance Marketing Daily, Laurie Sullivan - Monday, July 1, 2019
Facebook plans to make ads for jobs, loans and credit card a ...
- Google Tests Augmented Reality In Messaging App
Around the Net in Search Marketing, Laurie Sullivan - Friday, June 28, 2019
Google is testing augmented reality in its messaging app. Five special came ...
