LAURIE SULLIVAN
Editor, MediaPost

Contact MediaPost Editorial
  • Asking Price?
    Speculation is mounting about who will buy Ask.com when the "for sal ...
  • The Most Complex Simple Screen
    For some consumers, mobile has become the most important screen in the ...
  • Video Metrics Unraveled
    Is the value of the GRP the key to convince advertisers ...
  • Forty And Bitter . . .
    Some of the shows being discussed include "Easy to Assemble" and "For ...
  • Getting The Video To Go Viral
    In a panel about the art of being discovered, a group ...
  • Getting To TV Content From Here
    Yes, from here, the Internet, the mobile phone, and any other digit ...
  • Hulu TV Killer Or Killer App
    Laura Martin, who recently made the move from Media Metrics to Needh ...
  • Video Needs A Plan And Strategy
    Video doesn't live alone. It needs a strategy and a plan. S ...
  • Ross Levinsohn Makes Bold Prediction
    Ross Levinsohn, general partner Fuse Capital, opened OMMA Media Friday throwing o ...
  • Google Rolls Out Musical Search
    At a Hollywood event Wednesday, Google rolled out the "Music Onebox" ...
  • Why Did Google Penalize My Site?
    In a YouTube hosted by Matt Cutts, he answers the question Ali ...
  • Conference Survival Tips
    For those headed to Pubcon, Dr. Pete has a few survival tip ...
  • Google's Sometimes-Tainted Push To Move Beyond Search
    In Google's campaign to move beyond search, sometimes the company "seems unbelievab ...
  • Using PPC Campaigns To Bolster PR
    Marty Weintraub explores "the systematic use of paid channels like AdWords a ...
  • MGM Twitter Campaign Asks People To Tweet Sins
    MGM Grand wants to take the guilt out of sinning. Tweet ...
  • Sprint Delivers Mobile Coupons For Movie Theaters
    Sprint has broadened a mobile marketing coupon campaign that delivers subscribers discoun ...
  • Creating The Mobile App Is Half The Battle
    So you've built the iPhone application and uploaded it into the App ...
  • 'Heroes' Star Delivers Mobile Golden Ticket
    "The phone is all about simplifying your life," according to Greg Grunber ...
  • Wake Up And Check The Mobile Phone
    Just an interesting observation on how people are so dependent on mobi ...
  • Yahoo Collects 10 Terrabytes Of Data
    Brian morel, strategic account director for mobile at Yahoo, led the lun ...
  • Mobile Needs A Business Model
    Jeff Litvack, GM, Mobile & Emerging Products, The Associated Press, says compani ...
  • SMS For Mobile Provides Better Results
    Patrick Moorehead, director of emerging media at Razorfish, believes SMS have mu ...
  • Build Vs. Buy Mobile Apps
    Often times buying vs. building makes more sense when it comes ...
  • Happy Birthday Internet
    Okay, sorry, but I'm taking advantage of having the floor on th ...
  • Bits About Linking CRM/Video To Mobile
    A few tidbits of information to provide insight on the future ...
  • Kodak CMO Prediction
    "Mobile will become the single most dominate media there is," says Jeffr ...
  • Paranormal Activity
    Michael Rosenberg, director of national advertising, Paramount Pictures, says the media compa ...
  • Colorful iPhone Applications
    Connecting with consumers through iPhone applications has been a focus for ma ...
  • ESPN: Mobile Will Become Bigger Than You Think
    Mobile is a personal experience. It's the only screen with you eve ...
  • Applications + Predictions For Mobile 2010
    Microsoft and Google are seeing more CPG, auto and retail companies jo ...