- Startup Takes On Returns Of Online Purchases
Around the Net In Brand Marketing, Nina Lentini - Tuesday, April 5, 2016
David Sobie, former senior VP of marketing & business development at fla ...
- Listerine Launches 'Bring Out The Bold' Effort
Around the Net In Brand Marketing, Nina Lentini - Tuesday, April 5, 2016
Fashion and apparel marketers long have tried creating lifestyle brands, but n ...
- Excedrin Shares Migraine With Non-Sufferers
Marketing Daily, Nina Lentini - Tuesday, April 5, 2016
A rep for the brand tells "Marketing Daily" that "the content ...
- Tuesday's Got You Down? Head For The Big Easy
Marketing Daily, Nina Lentini - Monday, April 4, 2016
As part of a novel campaign to encourage early to mid-week visitati ...
- Blu Targets Individuality In New Global Effort
Marketing Daily, Nina Lentini - Monday, April 4, 2016
The campaign consists of 90-, 60- and 30-second films in addition ...
- Voya Debuts 'Orange House Sweepstakes'
Marketing Daily, Nina Lentini - Monday, April 4, 2016
Karen Eisenbach, CMO of Voya retirement, tells "Marketing Daily" that the progr ...
- Report Indicates Alaska Air Likely To Win Virgin America Auction
Around the Net In Brand Marketing, Nina Lentini - Monday, April 4, 2016
"The Wall Street Journal" was among the first with the news, writi ...
- Retailers Tone Down Definition Of Sexiness
Around the Net In Brand Marketing, Nina Lentini - Monday, April 4, 2016
Young people - like the teen Generation Z - are specifically havi ...
- Whoopsie, R.I. Campaign Featured Iceland Footage
Around the Net In Brand Marketing, Nina Lentini - Monday, April 4, 2016
Last week, Rhode Island unveiled a new marketing campaign for the stat ...
- Papa John's To Be Official MLB Pizza In New Deal
Around the Net In Brand Marketing, Nina Lentini - Monday, April 4, 2016
Papa John's has signed a deal to become the official pizza ...
- International-Concept QSRs Coming To America
Around the Net In Brand Marketing, Nina Lentini - Monday, April 4, 2016
South Korea-born concept Paris Baguette numbers some 3,300 locations in its ho ...
- Mexico Asks Workers, 'What Are You Waiting For?'
Around the Net In Brand Marketing, Nina Lentini - Friday, April 1, 2016
A new ad touting Mexico as a dream destination takes a slight ...
- Esurance Offers 'Election Insurance,' Sort Of
Around the Net In Brand Marketing, Nina Lentini - Friday, April 1, 2016
In an April Fools prank that you probably wish was actually rea ...
- Holiday Inn's Burger Theory Holding Up
Around the Net In Brand Marketing, Nina Lentini - Friday, April 1, 2016
Several elements are notable about the burger bar called Burger Theory th ...
- JetBlue Expands 'Mint' Offering To More Routes
Around the Net In Brand Marketing, Nina Lentini - Friday, April 1, 2016
Within the USA, JetBlue's flat-bed seating is to be available between Bost ...
- Denver Chipotle Trials New Beverage Offerings
Around the Net In Brand Marketing, Nina Lentini - Friday, April 1, 2016
Chipotle Mexican Grill Inc. is testing some changes to its beverage progra ...
- No Fooling, Progressive Insurance Has Your Back Today
Marketing Daily, Nina Lentini - Thursday, March 31, 2016
"We flipped April Fools on its head," says Bruce Perlman, director ...
- Coke To Teach World To Sing Via Cans
Around the Net In Brand Marketing, Nina Lentini - Thursday, March 31, 2016
In the next phase of its "Share a Coke" campaign, the co ...
- D.C. Judge Says MetLife Is Not Too Big To Fail
Around the Net In Brand Marketing, Nina Lentini - Thursday, March 31, 2016
A federal judge has sided with MetLife that it is not ...
- Foxconn, Sharp Finalize $3.5 Billion Deal
Around the Net In Brand Marketing, Nina Lentini - Thursday, March 31, 2016
On Wednesday, Foxconn said it had struck a deal to acquire contr ...
- Chipotle Looking To Open Burger Chain
Around the Net In Brand Marketing, Nina Lentini - Thursday, March 31, 2016
Taco and burrito maker Chipotle Mexican Grill Inc. is developing a n ...
- Samsung Faces Lawsuit By Pele Over Ad
Around the Net In Brand Marketing, Nina Lentini - Thursday, March 31, 2016
Pele's $30 million lawsuit contends that Samsung knowingly used a man w ...
- Jason Statham Hams It Up For LG's G5
Marketing Daily, Nina Lentini - Wednesday, March 30, 2016
The British actor, who starred in "The Transporter" and "The Expendables" serie ...
- Holiday Inn Express Rebooks Rob Riggle For Funny Ads
Marketing Daily, Nina Lentini - Wednesday, March 30, 2016
Launched on Wednesday, the campaign is a series of humorous, never-before-seen campai ...
- Consumption Of Soda Is Lowest Since 1985
Around the Net In Brand Marketing, Nina Lentini - Wednesday, March 30, 2016
Slumping demand for diet sodas sold by PepsiCo and Coca Cola propell ...
- Pepsi Offers Dumbbell For Those Working Out
Around the Net In Brand Marketing, Nina Lentini - Wednesday, March 30, 2016
Pepsi is tapping into its healthier side-sort of, maybe-by transforming its two-lit ...
- 'Consumer Reports' Lists Loser Car Brands
Around the Net In Brand Marketing, Nina Lentini - Wednesday, March 30, 2016
There's no shortage of worthy new cars for buyers' consideration, but figuri ...
- A Latte Love Is Growing In China
Around the Net In Brand Marketing, Nina Lentini - Wednesday, March 30, 2016
China's embrace of latte art is a clear sign that its possib ...
- ESports Expected to Be $2B Business In Three Years
Around the Net In Brand Marketing, Nina Lentini - Wednesday, March 30, 2016
A new study from NewZoo, and a separate one from SuperData, confi ...
- Pfizer On Top Of Brands Meeting Healthcare Needs
Marketing Daily, Nina Lentini - Wednesday, March 30, 2016
Looking to the future, healthcare professionals desire a commitment to innovative healthca ...
