- ComScore: Mobile Shoppers Reach 86 Million
Marketing Daily, Sarah Mahoney - Thursday, September 20, 2012
As smartphones continue to gain in popularity, consumers are shopping with th ...
- Stores Bullish On Santa: Predict 4.5% Gain
Marketing Daily, Sarah Mahoney - Wednesday, September 19, 2012
Stores are increasingly optimistic that consumers will spread plenty of holiday che ...
- Penney Adding Disney Shops
Marketing Daily, Sarah Mahoney - Wednesday, September 19, 2012
JCPenney, in the midst of reinventing itself with a shops-within-the store strateg ...
- Whole Foods Claims Organic Label Breakthrough
Marketing Daily, Sarah Mahoney - Tuesday, September 18, 2012
For consumers looking for organic personal-care products, wading through confusing labeling ter ...
- Toys R Us, Walmart Rev Toy Engines
Marketing Daily, Sarah Mahoney - Monday, September 17, 2012
As the holiday season gets closer, both Toys R Us and Walma ...
- Social, Mobile Soar In Back-To-School Finale
Marketing Daily, Sarah Mahoney - Tuesday, September 18, 2012
As merchants sift through their back-to-school receipts, it looks like the season ...
- Q&A: Why Brands Still Shun Big Women
Marketing Daily, Sarah Mahoney - Friday, September 14, 2012
NPD Group reports that while two-thirds of women 13 and older descri ...
- Saks Goes Mobile; Brings Wi-fi To All Stores
Marketing Daily, Sarah Mahoney - Monday, September 17, 2012
In an effort to show off its swanky new app, complete wi ...
- This Holiday, Electronics Lose, Clothes Win
Marketing Daily, Sarah Mahoney - Thursday, September 13, 2012
The Chicago-based company, which analyzes foot traffic as well as sales ...
- Russell Athletic Seeks Digital 'Declarations'
Marketing Daily, Sarah Mahoney - Wednesday, September 12, 2012
In the latest iteration of the brand's Together We R campaign, Russe ...
- Retailers Bullish On Holiday, Less So On Mobile
Marketing Daily, Sarah Mahoney - Tuesday, September 11, 2012
A new study from the Hay Group, a management consultancy that measur ...
- Whole Foods Touts Cheese Whizzes
Marketing Daily, Sarah Mahoney - Tuesday, September 11, 2012
Whole Foods Markets says that of the 121 cheesemongers who aced t ...
- Swarowski's Stages Sparkly 'Kingdom of Jewels' Contest
Marketing Daily, Sarah Mahoney - Wednesday, September 12, 2012
To showcase its crystal jewelry in the midst of Fashion Week's hoopl ...
- Macy's Launches Its Own Little Sitcom
Marketing Daily, Sarah Mahoney - Monday, September 10, 2012
"It's been a few years since we used all our stars ...
- Macy's, Nordstrom, Victoria's Secret Best Digital Brands
Marketing Daily, Sarah Mahoney - Friday, September 7, 2012
A new ranking of the digital savvy of specialty retailers is ou ...
- Target Offers P!nk Exclusives
Marketing Daily, Sarah Mahoney - Friday, September 7, 2012
Target says it is offering bonus tracks from P!nk, in an exclusi ...
- Football's Back: Brady, Matthews In New Campaigns
Marketing Daily, Sarah Mahoney - Thursday, September 6, 2012
UGG is breaking its new campaign with Tom Brady, the New Engla ...
- Macy's Announces Dramatic Luxury Expansion
Marketing Daily, Sarah Mahoney - Thursday, September 6, 2012
Macy's, which has been raising plenty of dust with the ongoing $4 ...
- Q&A: Stores Rule; Social And Mobile Lag
Marketing Daily, Sarah Mahoney - Thursday, September 6, 2012
How exactly does digital influence the way shoppers behave, from product resear ...
- Stores Report Bustling Back-to-School Sales
Marketing Daily, Sarah Mahoney - Tuesday, September 4, 2012
National retailers say August was good to them, with back-to-school shoppers buoyi ...
- Consumers Heart Pharmacists, But Don't Talk To Them
Marketing Daily, Sarah Mahoney - Tuesday, September 4, 2012
The vast majority of consumers -- 92% -- say they have ...
- August Wet Seal Signs Carly Rae Jepsen
Marketing Daily, Sarah Mahoney - Thursday, August 30, 2012
Teen retailer Wet Seal says it has signed pop singer Carly R ...
- Outdoor Research Campaign Promotes Type 2 Fun
Marketing Daily, Sarah Mahoney - Thursday, August 30, 2012
When Outdoor Research got its fall campaign ready, it wanted to fi ...
- Yoko Ono Designs For Swarovski
Marketing Daily, Sarah Mahoney - Thursday, August 30, 2012
Rock icon Yoko Ono has designed a limited-edition collection for Swarovski Element ...
- Disney Goes Haute With Barneys This Holiday
Marketing Daily, Sarah Mahoney - Wednesday, August 29, 2012
For anyone who thinks Disney's Electrical Parade and haute couture could nev ...
- Best Buy, Lysol, JCPenney Most Effective BTS Advertisers
Marketing Daily, Sarah Mahoney - Wednesday, August 29, 2012
Among the many advertisers slamming parents with back-to-school related advertising, Best Bu ...
- 'Connected Traditionalists' Show Most Growth Potential
Marketing Daily, Sarah Mahoney - Tuesday, August 28, 2012
"The relative size of this segment will grow over time and ste ...
- Study: Income Drives Digital Coupon Use
Marketing Daily, Sarah Mahoney - Tuesday, August 28, 2012
A new study from RevTrax reports that digital coupon use is highe ...
- Walmart, CVS, RiteAid Step Up The Flu Shot Fight
Marketing Daily, Sarah Mahoney - Monday, August 27, 2012
Following one of the mildest flu seasons on record, retailers are fighti ...
- Under Sales Pressure, Tiffany Lowers Forecast
Marketing Daily, Sarah Mahoney - Monday, August 27, 2012
While overall sales gained 2% in Tiffany's second quarter to $887 millio ...