- Report: One In Four Retailers Have Mobile App
Marketing Daily, Sarah Mahoney - Friday, October 28, 2011
Acquity Group just released its third annual study on how retailers a ...
- Nike Introduces LeBron's Latin For The Holidays
Marketing Daily, Sarah Mahoney - Friday, October 28, 2011
Never mind the lockout: Nike has taken the wraps off its Holid ...
- Macy's Dives Into Blogging Business
Marketing Daily, Sarah Mahoney - Thursday, October 27, 2011
Looks like Macy's , which has steadily been expanding its digital offerin ...
- Study: Consumers Humming Toward Holidays
Marketing Daily, Sarah Mahoney - Wednesday, October 26, 2011
New consumer insights from Deloitte indicate that while shoppers aren't about ...
- Walmart Gives $5 Million For African-American Museum
Marketing Daily, Sarah Mahoney - Wednesday, October 26, 2011
Walmart says it will be a founding donor for the National Muse ...
- Is A Revolution Brewing In the Checkout Line?
Marketing Daily, Sarah Mahoney - Tuesday, October 25, 2011
Despite rising food prices, consumers (at least for the most part) ha ...
- Buoyed By Timberland, VF Posts Record Sales
Marketing Daily, Sarah Mahoney - Tuesday, October 25, 2011
VF Corp. says its third quarter revenues, the first results since completi ...
- Walmart Strikes First; Will Price War Follow?
Marketing Daily, Sarah Mahoney - Monday, October 24, 2011
Walmart says it is offering something new for the holidays: A Christm ...
- Study: 67% See Increase In Cause-Marketing In '12
Marketing Daily, Sarah Mahoney - Monday, October 24, 2011
As more marketers try to link themselves to do-good missions that resona ...
- Neiman Marcus' Holiday Splurge: $1 Million Dancing Fountains
Marketing Daily, Sarah Mahoney - Wednesday, October 19, 2011
In a twist meant to make the annual splurge-book a bit mo ...
- Lowe's To Shutter 20 Stores; Cut Back On Openings
Marketing Daily, Sarah Mahoney - Wednesday, October 19, 2011
With the slumping housing market still weighing heavily on its core custome ...
- Holiday Shoppers Hunting With Phones; Tablets
Marketing Daily, Sarah Mahoney - Wednesday, October 19, 2011
New research from the National Retail Federation confirms that smartphones and table ...
- Carhartt 'Hands' Out Industrial-strength' Campaign
Marketing Daily, Sarah Mahoney - Wednesday, October 19, 2011
The TV spot is meant "to lift up working people," Tony Ambroz ...
- The Marketer's Bookshelf: Digital Impact; Chatter Marketing; Killer Marketing Plans
Marketing Daily, Sarah Mahoney - Monday, October 17, 2011
In "Digital Impact: The Two Secrets to Online Marketing Success" (Wiley), co-autho ...
- Walmart Foundation Taps Gates Exec
Marketing Daily, Sarah Mahoney - Monday, October 17, 2011
Walmart named Sylvia Mathews Burwell president of its Walmart Foundation, replacing t ...
- Struggling At Home, Gap Rethinks, Heads To China
Marketing Daily, Sarah Mahoney - Thursday, October 13, 2011
While sales in the North American division of the Gap are especial ...
- Demi Moore Back As The Face Of Ann Taylor
Marketing Daily, Sarah Mahoney - Thursday, October 13, 2011
Who cares what that philandering Ashton Kutcher is up to, or h ...
- Liz Claiborne Says Good-bye To Itself
Marketing Daily, Sarah Mahoney - Wednesday, October 12, 2011
JCPenney will pay $267.5 million for worldwide rights to the Liz Claibor ...
- Levi's Sales, Profits Up For Quarter
Marketing Daily, Sarah Mahoney - Wednesday, October 12, 2011
Levi Strauss & Co. says its third-quarter revenues rose 9% to $1. ...
- Walmart, Target Losing Out To Amazon This Holiday
Marketing Daily, Sarah Mahoney - Tuesday, October 11, 2011
Looks like people are more eager for online deals than ever, a ...
- CMOs Failing On Customer Obsession
Marketing Daily, Sarah Mahoney - Monday, October 10, 2011
Just as 95% of people believe they are above-average drivers, plenty ...
- Sturdy September Sales Encourage Stores
Marketing Daily, Sarah Mahoney - Thursday, October 6, 2011
Consumers ignored the scary headlines and handwringing and went clothes shopping anyw ...
- NRF: Holiday Sales To Rise 2.8% To $465 Billion
Marketing Daily, Sarah Mahoney - Thursday, October 6, 2011
The National Retail Federation says it expects holiday spending to rise ju ...
- For Stores, Sturdy September Sales An Encouraging Sign
Raw, Sarah Mahoney - Thursday, October 6, 2011
Consumers ignored the scary headlines and handwringing and went clothes shopping anyw ...
- Consumers Ready To Boycott Corporate Bad Guys
Marketing Daily, Sarah Mahoney - Tuesday, October 4, 2011
When it comes to corporate responsibility, consumers aren't just paying closer ...
- Bloomingdale's Goes All Popeye, Beetle Bailey
Marketing Daily, Sarah Mahoney - Monday, October 3, 2011
Well, blow me down: Bloomingdale's is extending two entirely different branches ...
- Toys R Us Offering Expanded Layaway For Holidays
Raw, Sarah Mahoney - Tuesday, October 4, 2011
In a nod to consumer concerns about the economy, Toys R ...
- Reality Check: 93% Of Consumers Ready To Boycott Corporate Bad Guys
Raw, Sarah Mahoney - Tuesday, October 4, 2011
When it comes to corporate responsibility, consumers aren't just paying closer ...
- Q&A: Lowe's Campaign Targets New DIY Attitudes
Marketing Daily, Sarah Mahoney - Friday, September 30, 2011
In addition to new advertising, the effort also includes the launch ...
- Yoplait, Lauder, Macy's, Kohl's Expand Pinkthink
Marketing Daily, Sarah Mahoney - Friday, September 30, 2011
October is, of course, Breast Cancer Awareness Month. But since its beginni ...