- Local Cable, Video Ad Sales Co. Viamedia Sees Sharp Rise In Political Advertising
Television News Daily, Wayne Friedman - Monday, November 2, 2020
TV messaging from local cable and broadcast is replacing earned media fr ...
- Election Night: Cable News Networks See Ad-Unit Price Hikes, 2x Higher Vs. 2016
Television News Daily, Wayne Friedman - Tuesday, November 3, 2020
Preliminary pricing for a 30-second ad unit in prime time on C ...
- COVID-19 Messages Will Remain An Ad Constant
TV Watch, Wayne Friedman - Tuesday, November 3, 2020
As long as COVID-19 is an issue -- and many predict we' ...
- Record $8.15 Billion Spent In Political Ads As Election Day Nears
MediaDailyNews, Wayne Friedman - Friday, October 30, 2020
Total political ad spending -- TV, radio, and digital -- is n ...
- Nielsen Sells Global Connect To Advent International For $2.7B
MediaDailyNews, Wayne Friedman - Monday, November 2, 2020
As part of the deal, Nielsen will give Nielsen Global Connect ...
- WWE Grows Media Revenues 19%, Live Events Slammed
Television News Daily, Wayne Friedman - Friday, October 30, 2020
Although WWE's live events remain curtailed, revenue from its TV shows a ...
- Charter Sees Another Rare Video Subscriber Increase In Q3, Video Revenue Down
Television News Daily, Wayne Friedman - Friday, October 30, 2020
Charter had more business from lower-priced video packages and lower pay-per-view a ...
- Netflix Raised Prices Slightly, But The Value Proposition Doesn't Change
TV Watch, Wayne Friedman - Monday, November 2, 2020
Considering its efforts to ramp up even more original programming, the pri ...
- NBCU Completes Upfront, Sees Q3 Ad Revenues Decline
Television News Daily, Wayne Friedman - Thursday, October 29, 2020
NBCU has completed its upfront, with "strong volume commitments and higher prici ...
- Connected TV Viewing Climbs 57%, Smart TV Platforms Double Streaming Viewing Share
Television News Daily, Wayne Friedman - Thursday, October 29, 2020
Connected TV set-top-box devices continue to command the largest share of a ...
- Local TV Stations Turn To Datacasting As Revenue Source
TV Watch, Wayne Friedman - Friday, October 30, 2020
Datacasting on the ATSC 3.0 standard can flow more easily though a ...
- DSP Criteo Sees 10% Revenue Decline In Q3
Digital News Daily, Wayne Friedman - Wednesday, October 28, 2020
Criteo, which continues to struggle with revenue gains vs. a year ag ...
- Cable TV News Network Ratings Soar On Strong Election Interest
Television News Daily, Wayne Friedman - Wednesday, October 28, 2020
Collectively, the top three cable TV news networks' average prime-time viewership spik ...
- Expect Shorter Network TV Seasons
TV Watch, Wayne Friedman - Thursday, October 29, 2020
Can legacy networks keep up with the shorter streaming seasons? They wou ...
- Digital Political Ad Fraud Climbing To $377 Million: Study
MediaDailyNews, Wayne Friedman - Tuesday, October 27, 2020
Thirteen percent of digital political media ad spend could be subject ...
- 'Borat' Streams Hit 1.6 Million TV Homes, National TV Ad Spend At $20.4 Million
Television News Daily, Wayne Friedman - Tuesday, October 27, 2020
Amazon Prime Video's "Borat Subsequent Moviefilm" has now bested "Mulan" as t ...
- T-Mobile Joins Virtual Pay TV Provider Race
Television News Daily, Wayne Friedman - Tuesday, October 27, 2020
TVision Live will offer 35 channels including ABC, Fox, NBC, Turner a ...
- Vizio Merging Inscape Data Operations With Vizio Ads
Television News Daily, Wayne Friedman - Wednesday, October 28, 2020
Smart TV set manufacturer Vizio is merging Inscape, its data operations, wi ...
- Sinclair's Desperate Move To Save Regional Sports Networks
TV Watch, Wayne Friedman - Wednesday, October 28, 2020
What once seemed like easy money is becoming a money pit. ...
- Sports TV Piracy Remains A Major Challenge
Television News Daily, Wayne Friedman - Monday, October 26, 2020
Among regular TV sports viewers, 83% access illegal pirated streaming content ...
- Lights, Camera, Not Much Action: Movie Ad Spending, Box Office Still Down Sharply
Television News Daily, Wayne Friedman - Monday, October 26, 2020
National TV ad spending from Aug. 26-Oct. 25 was down 82% ...
- Trump, Biden Lay Out Big Ad Spend, But What's The Engagement Payoff?
TV Watch, Wayne Friedman - Tuesday, October 27, 2020
Hundreds of millions of ad dollars have been spent on elections ...
- News Viewing Soars 23% In September, 48% In Q2
Television News Daily, Wayne Friedman - Friday, October 23, 2020
Nielsen says local TV news continues to have the biggest average week ...
- WarnerMedia Up And Running With TV, Movie Productions, Sports Content Stable
Television News Daily, Wayne Friedman - Friday, October 23, 2020
WarnerMedia has nearly all its TV and movie productions up and runni ...
- Second Presidential Debate Down 14% From The First: Nielsen
Television News Daily, Wayne Friedman - Friday, October 23, 2020
Fifteen networks aired the event, with Fox News Channel posting the be ...
- Quibi May Have Survived If It Wasn't A Standalone Service
TV Watch, Wayne Friedman - Monday, October 26, 2020
A point of contention was Quibi's business model -- a subscription/advertising mode ...
- U.S. Ad Erosion Moderates In Q3: Down 5% Overall, Digital Gains 8%
MediaDailyNews, Wayne Friedman - Thursday, October 22, 2020
Trimming its Q3 declines from the steep drop in Q2, the U. ...
- Amazon Prime Video Is H1 Top Streamer Marketer At $170M, Quibi At $41M
Television News Daily, Wayne Friedman - Thursday, October 22, 2020
Hulu, Disney+ and Apple TV+ were right behind Amazon Prime Video ...
- WarnerMedia Takes Q3 Revenue Hit, HBO, HBO Max Inch Up To 38 Million Subscribers
Television News Daily, Wayne Friedman - Thursday, October 22, 2020
AT&T's WarnerMedia took a major revenue hit of 11% in Q3, wi ...
- Sports TV Ratings Are Sharply Down, No FOMO Fears
TV Watch, Wayne Friedman - Friday, October 23, 2020
So much for TV sports being the savior of the early pa ...
