- NFL Viewing Up 8% As 'Sunday,' 'Monday Night Football' Post Gains
Television News Daily, Wayne Friedman - Wednesday, September 29, 2021
"Sunday Night Football" is up 5% for the first three games, whi ...
- If Sports TV Holds Pay TV Biz Together, What Happens When Ads, Viewers Decline?
TV Watch, Wayne Friedman - Wednesday, September 30, 2020
Ratings decreases are real. Analysts believe it is due to the la ...
- Global SVOD Subscriptions, Revenue To Double By 2025, Big Gains For Netflix, Disney+, Amazon: Study
Television News Daily, Wayne Friedman - Monday, September 28, 2020
Netflix, Disney+ and Amazon Prime Video will control half the world's subscription-vid ...
- TV Ads Around Presidential Debates To Grow
Television News Daily, Wayne Friedman - Monday, September 28, 2020
With many TV networks reportedly sold out or near sold out ...
- Trump Needs More Ad Money To Compete
TV Watch, Wayne Friedman - Tuesday, September 29, 2020
What's his alternative beyond airport rallies? Maybe he could self-finance, which ...
- Virtual Pay TV Streamer Philo Inks Best Buy Promo Deal
Television News Daily, Wayne Friedman - Friday, September 25, 2020
New subscribers can get a free month of Philo with a qualifyi ...
- Late Night TV: CBS' 'The Late Show' On Top For 2019-20, Down 4% From Last Season
Television News Daily, Wayne Friedman - Friday, September 25, 2020
Late-night TV network talk show ratings for the just-completed TV season contin ...
- The Answer To Annoying Digital Video Ads: Run More
TV Watch, Wayne Friedman - Monday, September 28, 2020
Perhaps digital ads are not that annoying, just small in stature. Runni ...
- Two Weeks Of NFL Games Sink 7% In Viewership; Geico, Progressive, AT&T Top Advertisers
Television News Daily, Wayne Friedman - Thursday, September 24, 2020
Two weeks into the NFL season show a 7% decline in t ...
- E.W. Scripps Buys ION Media For $2.65B, Berkshire Hathaway Invests
Television News Daily, Wayne Friedman - Thursday, September 24, 2020
Scripps is buying ION Media "to create a full-scale national television networ ...
- NBC: 21% Digital Time Share For 9 NBCU Nets, Driving Higher Reach
Television News Daily, Wayne Friedman - Thursday, September 24, 2020
NBCU says digital TV-video viewership amounts to an average 21% of tot ...
- TV Upfront Disruption To Come: P&G Says Enough FOMO
TV Watch, Wayne Friedman - Friday, September 25, 2020
P&G, among the biggest TV advertisers, wants to switch gears: possibly ...
- Content Marketing Revenues To Decline Nearly 7% In The U.S. In 2020
MediaDailyNews, Wayne Friedman - Wednesday, September 23, 2020
After years of double-digit percentage growth, U.S. content marketing revenues are expect ...
- TV Attribution Providers' Data 'Highly Inconsistent': CIMM, 4As Study
Television News Daily, Wayne Friedman - Wednesday, September 23, 2020
"Methodology, rather than technology, is [the] root cause of TV attribution outco ...
- Presidential Debates, Sports Take Center Stage This Fall
TV Watch, Wayne Friedman - Thursday, September 24, 2020
Early projections show the debates could see substantial viewership, especially with t ...
- Box-Office Slump: Movies In Theaters See Less Revenue Dollars Upon Return
MediaDailyNews, Wayne Friedman - Tuesday, September 22, 2020
Just a few weeks into the re-opening of theaters, U.S. movies witness ...
- Upwave Starts Automated CTV, Digital Data Integration For Google Campaign Manager
Television News Daily, Wayne Friedman - Tuesday, September 22, 2020
Growth of cross-channel media campaigns that require more manual handling of digit ...
- Discovery+ App Joins The Streaming World, But Direct-To-Consumer Still Iffy
TV Watch, Wayne Friedman - Wednesday, September 23, 2020
Discovery+ has analysts saying it's essentially a service targeted to cord-cutters. ...
- Roku Stock Rises Sharply, Boosted By NBCU Carriage Deal For Peacock, NBC Apps
Television News Daily, Wayne Friedman - Monday, September 21, 2020
Roku stock was up nearly 16% to $184.32, while virtually all oth ...
- More TV Cord-Cutting To Come, Virtual Pay TV Providers Bring Little Help
Television News Daily, Wayne Friedman - Monday, September 21, 2020
eMarketer estimates there will be a 7.5% decline in 2020 (6.6 milli ...
- Is Trump's 'Patriotic Education' Move Really About A New TV Network?
TV Watch, Wayne Friedman - Tuesday, September 22, 2020
Analysts believe Trump's move is largely political -- a reaction to ...
- Roku, NBCUniversal In Stalemate Over Carriage Of App Platforms, Advertising Share
Television News Daily, Wayne Friedman - Friday, September 18, 2020
Looking to increase its share of advertising beyond existing deals, Roku h ...
- Roku, NBCU Settle Carriage Deal Issues, Peacock Added
Television News Daily, Wayne Friedman - Saturday, September 19, 2020
Roku and NBCU have reached an agreement for continued carriage of ...
- Cutting Down On Cord-Cutting? Charter's Spectrum Might Have The Answer
TV Watch, Wayne Friedman - Monday, September 21, 2020
CEO Tom Rutledge attributed the company's video growth to the strength ...
- NBCU Deepens Business Outcome Measure For Advertisers With Total Investment Impact
Television News Daily, Wayne Friedman - Thursday, September 17, 2020
The metric will measure the effect of an advertiser's total NBCU med ...
- NBCU Executive Shakeup Continues, USA Network, Syfy President Chris McCumber Departs
Television News Daily, Wayne Friedman - Thursday, September 17, 2020
McCumber is departing after nearly 20 years. Susan Rovner, who will mo ...
- NFL, NBA Take Nielsen Ratings Hit: Schedule Disruptions Cited
Television News Daily, Wayne Friedman - Thursday, September 17, 2020
Post- and end-of-the-season action for TV sports franchises has seen sharply low ...
- iSpot.tv Expands Measurement For Addressable TV Ad Efforts, Includes Project OAR Specs
Television News Daily, Wayne Friedman - Friday, September 18, 2020
Addressable TV ad consortium Project OAR is working with iSpot.tv on measureme ...
- Past Billion-Dollar Deals Raise Big Questions Now
TV Watch, Wayne Friedman - Friday, September 18, 2020
How do you convince cable TV networks to let a competitor's ...
- New Botnet Hits Premium Connected TV Platforms
Television News Daily, Wayne Friedman - Wednesday, September 16, 2020
DoubleVerify says the "MultiTerra" botnet, designed to create fake ad inventory acro ...