- Kelly Clarkson Scores As Singer And Talk-Show Host
TV Watch, Wayne Friedman - Tuesday, December 3, 2019
Although not on the scale of Oprah Winfrey, Clarkson -- the fir ...
- NBCU Amps Up On-Air Promos To Boost 'Tonight Show'
Television News Daily, Wayne Friedman - Friday, November 29, 2019
NBCU has aired some 365 on-air promos on its networks and progra ...
- In-Theater Movies, In-Home Streaming Operate As Frenemies
TV Watch, Wayne Friedman - Monday, December 2, 2019
Some analysts believe the movie business will need help -- and th ...
- U.S. Box Office Estimate Down 4% For 2019, 'Frozen 2' Soars: Analyst
MediaDailyNews, Wayne Friedman - Wednesday, November 27, 2019
Although Disney's "Frozen 2" scored major results this past week, 2019 wi ...
- Republican Opposition Group Challenges Trump In TV Ads
Television News Daily, Wayne Friedman - Wednesday, November 27, 2019
The "What is Trump Afraid Of?" spot will run on four consecuti ...
- If There's Too Much TV/Video Content Now - Wait 5 Years!
TV Watch, Wayne Friedman - Friday, November 29, 2019
In five years, by 2025, a new study estimates video will accou ...
- Disney's Hulu Posts Nearly $700M In 2019 Ad Revenue, $1.3B In Subscriber Revenue
Television News Daily, Wayne Friedman - Tuesday, November 26, 2019
Although Hulu's recent advertising results seem to be accelerating, Bernstein Research ...
- Cable TV News Sees Sharp November Viewing Spike From Impeachment Programming
Television News Daily, Wayne Friedman - Tuesday, November 26, 2019
Cable TV news networks posted general overall viewership gains in November, ...
- New Forms Of Political Ads Are Coming
TV Watch, Wayne Friedman - Wednesday, November 27, 2019
When it comes to political messaging, do you know it when y ...
- Bloomberg Kicks Off Presidential Campaign With CBS And NBC's NFL Football, CBS Show Airings
Television News Daily, Wayne Friedman - Monday, November 25, 2019
Bloomberg started his efforts on Sunday night with one commercial and fo ...
- Fox Sells Out In-Game Super Bowl Units, Higher Ad Rates Too
Television News Daily, Wayne Friedman - Monday, November 25, 2019
Fox Television Network has sold out Super Bowl in-game TV ad invento ...
- Is Biden Gaining TV Ad/Media Value From Trump?
TV Watch, Wayne Friedman - Tuesday, November 26, 2019
Trump has failed to pin the Bidens to Ukrainian-connected corruption issues. B ...
- Global Video Gaming Revenue To Grow 10% This Year
MediaDailyNews, Wayne Friedman - Friday, November 22, 2019
Global video gaming revenue is poised to rise 10% in 2019 v ...
- Cable News Networks' Impeachment Hearings: Fewer TV Commercial Airings, Higher Ratings
Television News Daily, Wayne Friedman - Friday, November 22, 2019
Cable news networks ran virtually non-stop, no-advertising content during impeachment hearings ...
- Former NBC Cable Chief Rogers Launches Engine Media: Focus On Live TV, News, E-sports, Gaming
Television News Daily, Wayne Friedman - Friday, November 22, 2019
Engine Media claims to be the "the world's first integrated news, gamin ...
- Premium D2C Streamers Need A Long-Term Billing Connection
TV Watch, Wayne Friedman - Monday, November 25, 2019
There is one area -- perhaps an unsexy area -- that a ...
- Impeachment Hearings Day 4: Sonderland Testimony Lifts TV Ratings
Television News Daily, Wayne Friedman - Thursday, November 21, 2019
Daytime TV coverage of day four of the impeachment hearings rose ...
- Demand Grows For 'Mandalorian,' Disney+ Releases One Episode Weekly
TV Watch, Wayne Friedman - Friday, November 22, 2019
Absence makes the heart grow fonder. TV absence makes the heart yea ...
- NBCU Moves To Unify Cross-Platform Advertising With New Senior Executive Position
Television News Daily, Wayne Friedman - Wednesday, November 20, 2019
McConville will be executive vice president of ad platforms & operations, overseei ...
- Comcast's Effectv Starts Creative Agency, Mnemonic
Television News Daily, Wayne Friedman - Wednesday, November 20, 2019
Mnemonic will focus on linear TV and digital video advertising campaigns f ...
- Disney+ Subscribers Could Hit 15 Million To 18 Million In 2020: Analyst
Television News Daily, Wayne Friedman - Thursday, November 21, 2019
Bernstein Research analyst Todd Juenger expects between 106 million and 138 milli ...
- TV's Impact On Movie Theaters Might Change Rules Of The Game
TV Watch, Wayne Friedman - Thursday, November 21, 2019
Theater owners have been threatened from increased competition from a slew ...
- Early Returns Show Disney+ Attracts More Family Viewing, Apple TV+ Appeals More To Females
Television News Daily, Wayne Friedman - Tuesday, November 19, 2019
Among new major streaming services, Disney+ appeals to families, while Apple T ...
- Do HBO, Turner Share A Future Together As Streamers?
TV Watch, Wayne Friedman - Wednesday, November 20, 2019
AT&T's big marketing effort in the streaming world is focused on WarnerMedia ...
- Ad-Supported Streamer Tubi Launches 'Not On Netflix' Campaign
Television News Daily, Wayne Friedman - Monday, November 18, 2019
Chris Noth, Terrence Howard, Nicole Scherzinger and other celebrities are featured ...
- Fewer Broadcast Prime-Time Shows With 10 Million-Plus Viewers This Season
Television News Daily, Wayne Friedman - Monday, November 18, 2019
Analysis of longer time-shifted availability of network prime-time shows up to ...
- Sony Buys Remaining Game Show Network Stake For $500M
Television News Daily, Wayne Friedman - Tuesday, November 19, 2019
Game Show Network reportedly has an 80-million U.S. subscriber footprint, with tot ...
- Netflix May Become All-Original Streaming Service
TV Watch, Wayne Friedman - Tuesday, November 19, 2019
Netflix's growth doesn't seem to be slowing down. Company executives say ...
- NFL Will Remain Important To Broadcast TV And ViacomCBS
Television News Daily, Wayne Friedman - Friday, November 15, 2019
Highly rated NFL programming, which is critical to many big TV network ...
- NFL's 10 Weeks: Viewership Up 5%, Geico, Verizon Are Top NFL Marketers
Television News Daily, Wayne Friedman - Friday, November 15, 2019
Looking at all regular-season games on five networks, the average Nielsen viewersh ...