- Will This Be The Last Year For IPG's Global Women's Breakfast At Cannes?
MAD, Larissa Faw - Wednesday, June 20, 2018
IPG Chairman/CEO Michael Roth said he's hopeful there won't be a ne ...
- Havas Group Unveils Part II Of Its 'Together' Strategy
MAD, Larissa Faw - Thursday, June 21, 2018
Company CEO Yannick Bollore unveiled the new strategy at the Havas Ca ...
- Can A Blockchain Platform Restore Trust In Media Buying?
MAD, Larissa Faw - Tuesday, June 19, 2018
IBM iX and Mediaocean believe it can -- and have launched ...
- Want To Reach Gen Z? Try 'Shipping' And Emojis
MAD, Larissa Faw - Tuesday, June 19, 2018
No, not free shipping, but content that creates fake relationships between re ...
- Hagedorn On App Advertising: Less Is More
MAD, Larissa Faw - Tuesday, June 19, 2018
Speaking at Cannes Scott Hagedorn, CEO, Hearts & Science said apps prese ...
- Cannes Diary: Redskins Mystery And Lack Of Celebrities
MAD, Larissa Faw - Wednesday, June 20, 2018
The biggest yacht at the festival this year belongs to Washington Redski ...
- Can AI Enhance Creativity?
MAD, Larissa Faw - Monday, June 18, 2018
It's been tried, in some cases with laughable results, as with la ...
- Cannes Kicks Off With Attendees Lamenting The Lack Of Star Power
MAD, Larissa Faw - Monday, June 18, 2018
Several companies hosted gatherings on Sunday to let early attendees meet a ...
- David Droga Displays His Can-Do Spirit At Cannes
MAD, Larissa Faw - Monday, June 18, 2018
"If you put your chips into something you believe, you have ...
- Snap Shows Off Its Creative Side At Cannes
MAD, Larissa Faw - Monday, June 18, 2018
No Ferris wheel this year; instead the tech platform has transformed t ...
- Adland's Shifting Approach To Masculine Portrayals
MAD, Larissa Faw - Monday, June 18, 2018
Advertisers are slowly starting to embrace more realistic portrayals of men w ...
- Unilever's Weed: 'Trust Is Everything For A Brand'
MAD, Larissa Faw - Tuesday, June 19, 2018
Speaking at a Cannes event today, Weed dismissed criticisms that the firm ...
- Effie Expands Canadian Program
MAD, Larissa Faw - Friday, June 15, 2018
Effie Worldwide is absorbing Canada's Cassie Awards, a similar platform focused ...
- Zenith: Mobile Advertising To Overtake TV By 2021
MAD, Larissa Faw - Sunday, June 17, 2018
In two years, money spent on mobile advertising will be more th ...
- Unilever Bans Influencers Who Buy Followers
MAD, Larissa Faw - Monday, June 18, 2018
The company's top marketing executive, Keith Weed, made the announcement at Canne ...
- PA-Based Giant Food Taps Brownstein Group As AOR
Accounts on the Move, Larissa Faw - Thursday, June 14, 2018
Giant Food Stores, LLC has appointed Brownstein Group (BG) as its A ...
- Report Spotlights Murky Data Ownership Issues
MAD, Larissa Faw - Thursday, June 14, 2018
A new study from Unified finds that 65% of marketers surveyed cou ...
- Report: Single Women Feel Unfairly Portrayed In Advertising And Media
MAD, Larissa Faw - Thursday, June 14, 2018
Childless women are "non-existent" in advertising according to the report, from Hi ...
- C-K Wins T. Marzetti AOR Assignment
MAD, Larissa Faw - Wednesday, June 13, 2018
The award came after a competitive pitch. MullenLowe Profero was the incumb ...
- We Are Social's First Acquisition: Dubai-Based Socialize
MAD, Larissa Faw - Wednesday, June 13, 2018
The Middle East social agency employs 40 with a client roster th ...
- Serta Seeks Social Fame With Mega Bed
Out to Launch, Larissa Faw - Wednesday, June 13, 2018
Serta is launching the next phase of the mattress brand's “Not ju ...
- The Gate | New York Lands Military Association AOR
Accounts on the Move, Larissa Faw - Tuesday, June 12, 2018
The Military Officers Association of America (MOAA) is appointing The Gate ...
- AKQA Buys Majority Stake In Two UK Shops
MAD, Larissa Faw - Tuesday, June 12, 2018
The moves will help the WPP agency bolster its capabilities in t ...
- Cannes 2018 Will Give Attendees What They Want (Or Say They Want)
MAD, Larissa Faw - Tuesday, June 12, 2018
The program has been shortened by three days and the number ...
- Coach Offers Big New York Brand Experience
Out to Launch, Larissa Faw - Tuesday, June 12, 2018
This is the first time Coach has embarked on this type ...
- Doner Wins Gum Dental Products Assignment
Accounts on the Move, Larissa Faw - Monday, June 11, 2018
Sunstar Americas is appointing Doner as AOR for its Gum dental produc ...
- SapientRazorfish Loses Another Senior Executive
MAD, Larissa Faw - Monday, June 11, 2018
Jason Rzutkiewicz is leaving to serve in the newly created position ...
- Coty, Zenith Announce AI Winners For Accelerator Program
MAD, Larissa Faw - Tuesday, June 12, 2018
The winners will now work with the beauty brand to develop artifici ...
- Activision Taps space150 As Social AOR
Accounts on the Move, Larissa Faw - Friday, June 8, 2018
Activision is appointing space150 as its social AOR to focus on t ...
- New Campaign Shows Reality, Horror Of Opioid Addiction
MAD, Larissa Faw - Friday, June 8, 2018
Developed with agency Haymaker, the creative depicts true stories of young adul ...
