- Don't Bother Trying To Sell Boomers On Black Friday: Study
Email Marketing Daily, Ray Schultz - Friday, November 13, 2020
Boomers started their shopping earlier. But younger generations haven't, quantilope reports. ...
- Infobip To Acquire Open Market, Mobile Platform, In $300 Million Deal
Email Marketing Daily, Ray Schultz - Friday, November 13, 2020
The combined firms will handle 14 million interactions per month across a ...
- Firm Appeals GDPR Penalty, Fine Is Reduced By Millions: Report
Email Marketing Daily, Ray Schultz - Friday, November 13, 2020
1&1 Telecom will pay EUR900,000 instead of EUR9.6 million, a German appea ...
- Why Marketing, Sales And IT Have To Be Integrated: Martin Sorrell
Around the Net In Digital, Ray Schultz - Thursday, November 12, 2020
Marketing and sales teams have long been siloed. But trends are forci ...
- Email Provides Assets And Access Other Channels Don't
Around the Net in Email, Ray Schultz - Thursday, November 12, 2020
It’s not easy keeping in touch with customers, given government restrictions a ...
- Mapping The Customer Odyssey: Large Firms Say They're Good At It
Email Insider, Ray Schultz - Thursday, November 12, 2020
Almost all enterprise companies are seeing some level of success at journ ...
- B2B Pros Say: 'We're Burned Out' By Pandemic: Study
Email Marketing Daily, Ray Schultz - Thursday, November 12, 2020
There are many no-shows at virtual events, and the lines between person ...
- Dynamic Yield Offers Compliant Cookie-Consent Tool
Email Marketing Daily, Ray Schultz - Thursday, November 12, 2020
No data can be collected with cookies without affirmative permission, the compa ...
- Outlook Is Down For Thousands Of Users
Around the Net in Email, Ray Schultz - Wednesday, November 11, 2020
Microsoft Outlook users have been hit with a massive service outage. Thousan ...
- Why You Need To Be Flexible This Holiday Season
Around the Net in Email, Ray Schultz - Wednesday, November 11, 2020
Retail brands should make room for change in their holiday campaigns, especial ...
- The 2021 Outlook For B2B Tech Marketers
Around the Net in Email, Ray Schultz - Wednesday, November 11, 2020
SEO and email are growing in importance for B2B tech marketers. Here&rsquo ...
- Phantom Clicks: Non-Human Intervention Distorts Email Marketing Metrics, Study Finds
Email Insider, Ray Schultz - Wednesday, November 11, 2020
Security click-throughs get registered as clicks -- on a massive scale, sa ...
- 6sense Offers Its Account Matching Tool To Sales, Marketing Tech Firms
Email Marketing Daily, Ray Schultz - Wednesday, November 11, 2020
6signal Graph was used by Drift, Mediafly and PathFactory, the company s ...
- Email Ranks First In Small Business Holiday Planning, Study Finds
Email Marketing Daily, Ray Schultz - Wednesday, November 11, 2020
But 76% say their holiday planning has been affected by COVID-19, Ecw ...
- Validity Names Diane Gordon As SVP Customer Success
Email Marketing Daily, Ray Schultz - Wednesday, November 11, 2020
Gordon previously served as vice president, customer success at Panorama Education. ...
- Marketers Can Benefit From Crowded Martech Space: Opinion
Around the Net In Digital, Ray Schultz - Tuesday, November 10, 2020
Martech providers have saturated the market. But this presents an opportunity f ...
- Six Email List-Building Tricks
Around the Net in Email, Ray Schultz - Tuesday, November 10, 2020
Email marketing works only if you have a good list. Here a ...
- Tips For Email Marketing During The Pandemic
Around the Net in Email, Ray Schultz - Tuesday, November 17, 2020
Data hygiene and personalization are essential for email marketers during the digit ...
- College Kids Click Through: They're More Engaged With Email During COVID-19 Crisis
Email Insider, Ray Schultz - Tuesday, November 10, 2020
Opens, clicks and click-to-open ratios are soaring as students scan their inb ...
- Cheetah Digital Unveils Personalization Suite
Email Marketing Daily, Ray Schultz - Tuesday, November 10, 2020
The new tools help brands provide a value exchange for customers, t ...
- French Email Firm Offers Algorithm-Driven Templates
Email Marketing Daily, Ray Schultz - Tuesday, November 10, 2020
Smart Templates analyzes websites and suggests customized email templates, the company s ...
- Over Two-Thirds Of Consumers Plan To Shop Online This Holiday Season: Study
Email Marketing Daily, Ray Schultz - Tuesday, November 10, 2020
Most consumers want control over the shopping experience, whatever it is, Dyna ...
- What's Inside California's Proposition 24
Around the Net In Digital, Ray Schultz - Monday, November 9, 2020
Californians have voted for a Proposition 24, a new privacy bill th ...
- Did You Know Martech Has A Dark Side?
Around the Net in Email, Ray Schultz - Monday, November 9, 2020
Martech presents many challenges to marketers, from complexity to the dearth ...
- Garden Variety Emails: Top Retailers Sent Few Personalized Messages In October
Email Insider, Ray Schultz - Monday, November 9, 2020
Travel & Hospitality brands sent few emails. But Saks and Bloomingdale's we ...
- Terminus Acquires GrowFlare, B2B Data Firm, In Move To Help ABM Teams
Email Marketing Daily, Ray Schultz - Monday, November 9, 2020
Terminus clients can now determine what firms are saying in social med ...
- New App Helps Annoyed Consumers 'Spam The Spammers': Report
Email Marketing Daily, Ray Schultz - Monday, November 9, 2020
You've Got Spam reportedly allows users to subscribe so-called spammers to hundre ...
- Holiday Shoppers Are Spending More Or The Same As In 2019: Study
Email Marketing Daily, Ray Schultz - Monday, November 9, 2020
But many want personalized suggestions, and others plan to rely on soci ...
- Retail Sales Suffer Due To Election Uncertainty
Around the Net in Email, Ray Schultz - Friday, November 6, 2020
The election is affecting retail shopping, with in-store sales taking a h ...
- Breaking Through The Noise With Your Holiday Email
Around the Net in Email, Ray Schultz - Friday, November 6, 2020
This year will see the first at-home holiday shopping season. Here a ...
