Steve Rosenbaum

Meet Steve at MediaPost Events

• Steve attended OMMA at SXSW, March 11, 2017
  Sheraton Austin Hotel
  

Articles by Steve All articles by Steve

• We Are All Pod People Now in Media Insider on 06/17/2018
  

  Let's start with a confession. I sometimes feel guilty when I'm wearing my Apple AirPods. Wait, strike that. I often feel guilty when I'm wearing my AirPods. Why? Because I've created a private, portable, personal bubble of sound. It blocks out traffic noise -- which is delightful -- but it also blocks out lots of basic, human, polite interaction.

• Roger McNamee Is Scared -- And You Should Be, Too in Media Insider on 06/11/2018
  

  When I walked into the room, I was expecting a horror show. Why? Well, because the two-day event was called the "Fake News Horror Show" and was produced by the NYC Media Lab. So no one was pretending there was good news right around the corner. Still, while most of the horror was terrible, it wasn't surprising.

• The Coming CDO Vs. CEO Showdown in Media Insider on 06/04/2018
  

  If you're a consumer packaged goods company, a services company - or, frankly, any business that needs to connect with customers - and you're recruiting for a new CEO, would you hire a person who says: "Well, I'm not a digital person, but I'm going to hire a kickass CDO, and we'll get it all sorted out"? Probably not.

• Can Robots Do Journalism? in Media Insider on 05/21/2018
  

  Can computers do journalism? Probably not. But can computers help journalists? The answer would certainly be yes. I set out to explore the edges of where machines and media are connecting at the NYC Media Lab's Machines + Media conference, sponsored by Bloomberg.

• Trevor Noah's Attack On Free Speech in Media Insider on 05/14/2018
  

  When the email came from YouTube notifying me that my Trevor Noah video had been taken down for "copyright violations," I have to admit, I laughed out loud. I was sure it was some robot run amok.

• The VR World Says 'GO' To Low-Priced, Untethered Experience in Media Insider on 05/07/2018
  

  Virtual reality has been on the verge of being a real thing for, well, years now. Quietly, skeptics have uttered the phrase that puts a chill in all VR makers: "3d video." That's the fear, that it's a gimmick, not a glimpse into the future - that it will sell a bunch of gear, and then slip away into the tech graveyard. But I'm happy to say VR won't have that ignominious end, thanks to a billion-dollar bet by, of all companies, Facebook.

• 'New York Times' Reporting At The Speed Of The Internet in Media Insider on 04/30/2018
  

  The last time we've had an intimate look inside the New York Times newsroom was the 2011 documentary "Page One: Inside the New York Times" by documentarian Andrew Rossi. So if you need any more concrete understanding of how the newspaper business has changed in the past seven years, make sure to watch Liz Garbus' new doc about the Times, "The Fourth Estate."

• Virtual Reality In A Physical World in Media Insider on 04/23/2018
  

  For the past four years, the Tribeca Film Festival has made a remarkable effort to embrace the current state of immersive storytelling. This year, the Tribeca Virtual Arcade was full of interesting projects - far more than anyone could experience in one gulp.

• Fixing The Broken Web -- Before It's Too Late in Media Insider on 04/16/2018
  

  At this year's TED Conference, the risks that face the Internet were on dramatic display.

• Virtual Reality Comes Into Focus in Media Insider on 04/09/2018
  

  There's lots of talk about cool new hardware these days. Oculus GO is soon to hit the market with a price point of $199 that's sure to accelerate the virtual reality space. The ultra-secretive Magic Leap, with funding at a staggering 1.9 billion, also sounds like a company with a product that may come out from behind the curtain. But the big question for users isn't what hardware will they buy, but rather: What exactly will virtual reality software do to change the way we experience storytelling?

Comments by Steve All comments by Steve

• Trevor Noah's Attack On Free Speech by Steven Rosenbaum (Media Insider on 05/14/2018)
  

  Hey Tony, I feel your pain. I had a very similar experience with a film of mine a few years back. A distributor, whose rights to my film had expired,  sent a takedown notice when I used a clip from my film online. I had to get them to revoke it - even though it was my film. But that was a robot run amok. This is a human (it says "Manual" in the takedown notification). So whomever 4NoahYou@gmail.com is, they're the one deciding what journalists can post. So, the investigation continues! 

• Educating Alexa by Steven Rosenbaum (Media Insider on 02/26/2018)
  

  Well Paula - I agree with you that we're allowing computers to do things we used to do ourselves. I can't remember anyone's phone number, they're all stored on my phone. Spelling is now pretty much spell check, and between Google Maps and my iPhone I've lost the ability to navigate with paper maps (though I could probably figure it out in a crisis).  Do I need Alexa, certainly not? But I'm a tech writer, so it's part of my job to try things, use new technology, and explore ideas even when they seem far-fetched. I still have my pair of Google Glass, and that was an idea that worked better in principle than in practice. 

• The Gun Debate: A Marketing Battle by Steven Rosenbaum (Media Insider on 02/18/2018)
  

  if it's been "proven" - then why can't research be done since 1996?-> The Dickey Amendment is a provision first inserted as a rider into the 1996 federal government omnibus spending bill which mandated that "none of the funds made available for injury prevention and control at the Centers for Disease Control and Prevention (CDC) may be used to advocate or promote gun control."https://en.wikipedia.org/wiki/Dickey_Amendment_(1996)

• The Gun Debate: A Marketing Battle by Steven Rosenbaum (Media Insider on 02/18/2018)
  

  Kenny, simply sitting in front of your computer and criticizing the government doesn't require much effort. Are you a disaffected Trump supporter? Wray was Trump's choice. Or are you a "Deep State" critic that want's to burn the Goverment down? Let's talk specifics. Certainly, no country, or government, or group of people is perfect. But I suspect that you (and I) are the beneficiaries of services, laws, and actions as we together try to make things better for our families and our fellow countrymen. You've got some options - you can vote, you can protest, you can run for office, or of course, you can choose to move to another country. But typing only takes us so far. So, what will it be? 

• The Gun Debate: A Marketing Battle by Steven Rosenbaum (Media Insider on 02/18/2018)
  

  I assume you know that doesn't work for the FBI. Christopher A. Wray is the head of the FBI since August of 2017, before that, it was Andrew McCabe, and before that James Comey.  Robert Mueller was the head of the FBI for 12 years - two administrations - September 4, 2001 – September 4, 2013, but he's now the  Special Counsel for the Russia investigation under the Justice Department. Any mistakes regarding the investigation of Nikolas Cruz would be under Christopher Wray.

• The Gun Debate: A Marketing Battle by Steven Rosenbaum (Media Insider on 02/18/2018)
  

  So you're suggesting that every school, public and private, every church, synagogue, and mosque, every movie theatre should have an armed guard at the front door? Would they be paid, or volunteers? If paid, are you proposing a Federal program like TSA to do background checks, hire them, train them, and manage what would be a massive armed domestic security organization? 

• The Rise Of Those Annoying Talking Robots by Steven Rosenbaum (Media Insider on 01/29/2018)
  

  Do you mean 'a letter' ie: print on a page with a stamp, or an email? More and more providers arent' accepting emails, they want you to fill out a form.

• CES 2018: Battle For Consumer Engagement by Steven Rosenbaum (Media Insider on 01/08/2018)
  

  Paula - I'm not suggesting that one company owning our access to IOT devices or your home is a good thing. Hardly. But as we've seen with Apple, Google, Samsung, and Amazon - the decision that each of them wants to have users 'captured' in their ecosystem seems now a foregone conclusion. in fact, Amazon is the most open and inclusive of all of them. But your concerns are certainly not without merit. Lord of the Flies indeed. 

• Digital Dopamine: When 'Delightful' Becomes a Drug by Steven Rosenbaum (Media Insider on 10/23/2017)
  

  Sure - have no problem for paying for what I use.  Not sure if you mean "Freedom" like the First amendment or "Freedom" like Gmail.  Both have costs, but like all things - I like to know that the bill is going to be before I decide to incur the toll.  Sometimes, the costs are too steep.

• Did I Sell Ammunition To The Vegas Shooter? by Steven Rosenbaum (Media Insider on 10/09/2017)
  

  Well, there's no doubt that Poverty, lack of Mental Health services, education, and drugs all play a role in gun violence. And suicide statistics related to access to guns are painful and avoidable. Do you think the NRA will use its considerable political influence to drive Republicans to fund such programs? If so - then I see your point. But simply calling laws ineffectual, without a plan to have an impact suggests that we will face this level of violence and death with no attempt to mitigate it. That I can't accept. 

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