- Marketing CPG Weekly - Friday, Oct. 31, 2025
- E.L.F. Turns Up The Volume On Advocacy With 'Give an E.L.F.' Campaign
- From 'Summerween' To Super Bowl: Inside Mars' Candy Calendar
- Retailers Brace For SNAP Fallout
- CFO: P&G Aims To Build Growth With Product Innovation
- Keurig Dr Pepper Shares Updates For Plan To Split Into 2 Companies
- Pibb A Mr. Again: Coca-Cola Rebrands, Reformulates Dr Pepper Competitor
- Welch's Launches First Ad To Star Child Actor Since '90s
- T&P's Chief Strategy Officer on Snickers' Jose Mourinho AI Campaign and the Power of Emerging Channels
- Enough With The Robot Face Mask: Suja's 'Wellness That Actually Works'
- Upcoming 'Predator: Badlands' Gets Boost From Garage Beer Short
- Marketing CPG Weekly - Friday, Oct. 24, 2025
- Smell Ya Later: Lysol Taps Reality Star Snooki To Lead Its Post-COVID Comeback
- Coca-Cola Sees Growth From Zero-Sugar Bevs, Struggles In Coffee Category
- Ocean Spray Taps Bryan Cranston To Play 'Cranpus' In Holiday Ads
- P&G's Pritchard: Campaigns Wear In, Not Out
- Monster Mash: C4 Energy Drink Teams Up With 'Godzilla' Franchise For Razilla Flavor
- Marketers Vs. Machines: What The Skills Gap Means For Brands, Retailers
- Capri Sun Introduces 'Impossible To Pierce' Trick Pouch For Halloween
- 818 Tequila Ups College Activations With Tailgates, New Athleisure Collab
- Inside Campari's Playbook: Turning Sips Into Experiences That Last
- Marketing CPG Weekly - Friday, Oct. 17, 2025
- Land O'Lakes, Getty Tackle Rural Stereotypes
- Going Beyond Cola: PepsiCo's Soda Flavors Drive Growth
- Foodie Forecast: Tallow, Fiber, Better Convenience Foods
- Zillennial Thanksgiving: Knorr, Cup Noodles, Aldi Go Big On Small Budgets
- Walmart Makes News With ChatGPT Partnership
- And So The 'Wicked' Promos Begin: Absolut, Paris Hilton Collab
- Old G Gin Designs New Bottle, Pours Affordable Spirits
- Cutwater Touts Its 'Real Spirits' For Halloween Promos
- 50 Cent Teams Up With Lalique For Latest Cognac Release
- Segmentation That Sticks: Turning Insights into Emotional Connection
- Marketing CPG Weekly - Friday, Oct. 10, 2025
- Melissa Joan Hart Runs A Tell-All Hotline For Pop Secret
- Under Pressure, PepsiCo Remakes Lay's -- And Its Snack Strategy
- CeraVe Becomes Official NBA Skincare And Haircare Partner
- Steve Carell, John Krasinski Return For Lavazza Coffee
- Four Walls Whiskey Encourage Everyone To 'Come On In!' And Hang
- Lebron James' 'Second Decision' Is About Cognac, Not Basketball
- AI Brand Jumps The Loyalty Line, ChatGPT Enters The Top 10
- Bodyarmor Drops Puck On 'Choose Better' In Canada
- Boo! Bacardi's Many Halloween Promos
- Marketing CPG Weekly - Friday, Oct. 3, 2025
- Hellmann's 'Do Dip' Extends NFL Playbook
- Grocery Giants Bet On Change: Amazon Adds, Walmart Subtracts
- Nespresso Positions Morning Coffee Routine As Mindfulness Moment
- Maxwell House Downgrades To 'Maxwell Apartment'
- Pepsi Stages 'Philly Eats Fest'
- Mondelez Wants Us To Walk All Over Oreos
- KDP's College Football-Themed 'Fansville' Moves Toward 'Pro Town'
- Aspercreme Inks NIL Deal With 58-Year-Old College Football Player
- Doritos Goes Retro, Eggo Goes Red For 'Stranger Things'
- Cheez-It Pushes Cravings Into Awkward Places
- Essentia Water Appeals To New Yorkers With 'Change The Equation'
- Detergent Brand 'All Free Clear' Fights Eczema With Danielle Jonas
