Consumption of mobile video in the U.S. might best be described as wide but shallow. The number of people watching video on smartphones (ages … Read the whole story
CBS is starting up the selling of advertising via video-on-demand programming through "dynamic ad insertion" to marketers. Through dynamic ad insertion, TV commercials on … Read the whole story
Forget about upfronts or "NewFronts." Doing its part to break down media barriers, The Weather Company combined its TV and digital sales presentations on … Read the whole story
Siding with TV broadcasters, the Obama administration is asking the Supreme Court to rule that Aereo's streaming television service, which streams over-the-air television programs … Read the whole story
Dish Network and Walt Disney Co. have reached what the companies say is a ground-breaking TV carriage deal -- one that includes Dish disabling … Read the whole story
The Media Rating Council has granted Triton Digital accreditation for Webcast Metrics Local, a service within Webcast Metrics that measures local streaming audio listening. … Read the whole story
Organic revenue growth for the major ad holding companies averaged 3.1% during 2013, up just a bit from their average 2.9% growth in 2012 … Read the whole story
It took 50 years for television to consume the nearly 4 1/2 hours each day of the average person's time since its commercial inception … Read the whole story
Medical marijuana ads will air for the first time on TV in Massachusetts this spring. The "Boston Herald" reports that the Medical Cannabis Network … Read the whole story
In the story "Pepsi, Samsung Ads Score At Oscars" (Media Daily News, March 3), the social media data with regard to the TV commercials … Read the whole story
There were all kinds of surprises throughout this year's event, from host Ellen DeGeneres orchestrating the first truly interactive moment between Oscar viewers and … Read the whole story