Political-election spending projections for 2020 will now hit $10.8 billion, according to the Center for Responsive Politics -- 50% higher than in 2016. Currently, the presidential ad campaign totals $3.7 … Read the full story by Wayne Friedman

The Supreme Court agreed on Friday to hear an appeal by the FCC over its attempt to loosen restrictions on broadcasters' ability to own newspapers in the same market. Read the full story by Wendy Davis

Winners will receive a strangely long beer cooler that doubles as a built-in six-foot measuring tool for social distancing. Read the full story by P.J. Bednarski

The new account will be managed by the New York office of Horizon Next. Estimated annual media spending on the assignment is $75 million, according to sources. The incumbent was … Read the full story by Steve McClellan

The investment, which will license news content over the next three years, is Google's biggest financial commitment to news organizations to date. Read the full story by Sara Guaglione

As Trump's attacks on the election and its outcome ramp up, instead of just labeling such content, Facebook and Instagram are now banning such ads. Facebook also pulled false Trump … Read the full story by Karlene Lukovitz

"Whatever happens to Donald Trump when the wolves finally rip down his door seems almost beside the point, now... All we can really ask of him, at this point, is … Read the full story by Joe Mandese

U.S. ad spending fell 30% during Q2 2020 vs. the same quarter in 2019, but the erosion was far more pronounced for traditional media. Read the full story by Joe Mandese

Tuesday's wild Presidential TV debate -- the first of three planned debates between Donald Trump and Joe Biden -- was down 13% to 73.1 million TV viewers across 16 networks … Read the full story by Wayne Friedman

The Publicis Groupe CEO outlined in broad strokes the company's plan for returning to offices in a video message to employees Tuesday. Read the full story by Larissa Faw

Target says its promotional event, called Target Deal Days, will include its largest-ever sale, with Black Friday pricing available throughout November. Read the full story by Sarah Mahoney

TV advertising could lose further share amidst rising digital advertising, due to continued growth of small and medium-sized businesses using digital platforms. Digital advertising will rise by $94 billion through … Read the full story by Wayne Friedman

Tonight's debate should prove to be engaging to its end. In one corner, expect to see a restrained Biden playing rope-a-dope, In the other corner, expect plenty of fireworks. Read the full story by Duane Varan

The ads feature AI overlays -- known as deepfake technology -- of North Korea's Kim Jong-Un and Russia's Vladimir Putin respectively, speaking about the fragility of the U.S. democracy. The … Read the full story by Larissa Faw

With many TV networks reportedly sold out or near sold out of ad time in pre- and post-programming around the upcoming Presidential debates, TV ad revenues among the top TV … Read the full story by Wayne Friedman

True[x], an innovative ad-tech company acquired by Disney as part of its acquisition of 21st Century Fox, is poised to announce a sale of all or part of its assets … Read the full story by Joe Mandese

The blocking is likely to continue for at least seven days after Nov. 3, after which it will be reviewed on a weekly basis, Google told advertisers, per Axios. Read the full story by Karlene Lukovitz

I learned something from Spark Foundry's new "Audio Academy." I learned that the days when agency internal media training programs were autonomous, neutral and not subject to influence from the … Read the full story by Joe Mandese

The court order temporarily stopping the Trump Administration from blocking the sale of the TikTok app in U.S. app stores is sealed, so the reasoning behind it is not yet … Read the full story by Karlene Lukovitz

The fall COVID TV season continues Monday night with a new series on ABC that resists categorization. Read the full story by Adam Buckman

Partnerships between CPG cleaning companies and nationwide chains abound in these germ-conscious days. Read the full story by P.J. Bednarski