Mediapsssst
For ad guys bigger Is always better. Just ask the founders of ad shop Enormous. And, just in time for Halloween, two creatives showcase their theory on how ad agencies … Read the whole story
It's the second time in recent months that mcgarrybowen and Carat have teamed to win a new piece of business. Sister shop 360i also … Read the whole story
CEO Nadal tells analysts that the company saw a "tremendous amount" of new business activity in the quarter although he stopped short of attributing … Read the whole story
- COMMENTARY
KSL Media went belly up for a unique set of reasons. But midsized indie media shops around the nation remain viable alternatives to the … Read the whole story
Starbucks introduced a program today that allows users to send friends e-gifts of $5 with a simple tweet. Recipients get an email with a … Read the whole story
"Brands need to do a better job communicating quality and value to their target audiences," says Ron Kurtz, president of the market research company. … Read the whole story
If there’s one theme in advertising lately, it’s zombies. And I’m not complaining one bit. The latest ad promotes The Hoosier Lottery and its … Read the whole story
Kerry Fitzmaurice was named chief marketing officer of Kirshenbaum Bond Senecal + Partners, starting December 2. A new position at the agency, Fitzmaurice will … Read the whole story
Clinique consolidated its global digital account with 360i, following a review. The agency will also be working with the brand to create relevant content … Read the whole story
