Marketers spent 24% more on paid-search ads across all engines in Q1 2013 -- a slight sequential decline from 25% growth in Q4 2012. But you will find the real … Read the whole story
An innovative process for manipulating data got engage:BDR, a Los Angeles based display, video and mobile advertising agency, a pretty good gig targeting online … Read the whole story
We all have our horror stories about online customer service. Just in the past two weeks, I added two more to my collection. Read the whole story
Microsoft's search engine Bing returns in queries five times as many Web sites containing malware as Google. Google achieved the best results -- or … Read the whole story
To use data effectively, marketers require a methodology to measure, identify, and target the right data segments across brand awareness, acquisition, site personalization, and … Read the whole story
Millions of consumers are now paying monthly fees for local news content -- and millions are paying to access Yellow Pages listings with reviews. … Read the whole story
After cleaning out some of the questionable apps in recent weeks, Google launches its new app and media storefront for smartphones and tablets. Read the whole story
Worldwide over-the-top video revenue continues its sharp growth -- with Netflix, Hulu, Apple, and Amazon pushing the business. The OTT market is now $8 … Read the whole story
The Mumbai-based BMW Guggenheim Lab has gamified the topic of privacy by visually mapping the expectation of privacy people claim in 10 different activities … Read the whole story
LinkedIn on Thursday confirmed that it had acquired newsreader app Pulse as it seeks to offer more content to keep users sticking around. The … Read the whole story
Consider it estate planning for the digital age: Google today rolled out a new feature that enables users to plan how their data will … Read the whole story
BlueKai will license publisher data collected by mobile marketing firm Velti. Through the deal, brands and agencies using BlueKai's Data Activation System will have … Read the whole story
Google announced enhanced AdWords campaigns this week, allowing mobile bid adjustments per Ad Group level. That change, along with data from Google and Nielsen, … Read the whole story
Rand Fishkin takes us through a few examples of what he believes are better user experiences, removing clunky actions that should drive more conversions, … Read the whole story
Weather influences searches and purchases. Mia Brennan and Joy Barberio delve into the data per region to track how regional click trends in the … Read the whole story