- Media Agency Mile Marker Wins 3 AOR Accounts
Accounts on the Move, Fern Siegel - Tuesday, February 18, 2025
The newly merged agency operates with transparency and tech customization to deliv ...
- Visit South Padre Island Taps Greenhaus As Integrated Marketing AOR
Accounts on the Move, Fern Siegel - Monday, February 17, 2025
First work for the travel account is expected later this year. ...
- Stagwell Adds EMEA SEO Duties To Its Brooks Running Remit
MAD, Steve McClellan - Monday, February 17, 2025
The assignment expands the relationship between the two companies as Assembly current ...
- Gousto Selects PMG As SEO Partner
Accounts on the Move, Fern Siegel - Friday, February 14, 2025
PMG is charged with upping Gousto's visibility on search platforms and growi ...
- Goodyear Consolidates Media, Creative With Publicis Groupe
MAD, Steve McClellan - Saturday, February 15, 2025
Goodyear reported advertising costs of $364 million in 2023, down 3% fr ...
- Kite Hill Promotes #DairyFree Feb
Out to Launch, Fern Siegel - Thursday, February 13, 2025
The social campaign, created by Ruder Finn, enlists influencers and nutrition expe ...
- Deputy Taps 72andSunny For First ATL Campaign
Accounts on the Move, Fern Siegel - Tuesday, February 11, 2025
72andSunny work will appear in April. ...
- C-Job Naval Architects Names BBN Marketing AOR
Accounts on the Move, Fern Siegel - Monday, February 10, 2025
The company wants to expand its presence in North America and Eur ...
- Red Wing Shoe Co. Hires New Social AOR
MAD, Steve McClellan - Thursday, February 6, 2025
Red Wing CMO Dave Schneider stated, "Through this partnership we seek ...
- Captain D's Selects Doner As Creative AOR
MAD, Fern Siegel - Friday, January 31, 2025
Captain D's owns, operates and franchises 526 seafood restaurants in 22 sta ...
- Alaska Air Group Consolidates Media, Creative Assignments
MAD, Steve McClellan - Friday, January 31, 2025
The move follows Alaska Air Group's $1.9 billion acquisition of Hawaiian Airlin ...
- Casper Ice Cream Selects TDA Boulder As AOR, Tasty Campaign Arrives In April
MAD, Fern Siegel - Wednesday, January 29, 2025
FatBoy is building a national fan base with a distinct twist: indulge ...
- Subway Reviewing Its U.S. Media, Creative Accounts
MAD, Steve McClellan - Wednesday, January 29, 2025
Both assignments are currently held by Dentsu in an integrated account. Med ...
- Jewelry Retailer Pandora Consolidates Global Media With Dentsu
MAD, Steve McClellan - Tuesday, January 28, 2025
Under a new two-year contract Dentsu will handle media chores for t ...
- Autodesk Selects Giant Spoon As First Creative AOR
MAD, Fern Siegel - Friday, January 24, 2025
The agency will support major brand campaigns and brand-level creative assets, includi ...
- OfferUp Appoints Argonaut Agency Of Record
MAD, Fern Siegel - Thursday, January 23, 2025
OfferUp says its the largest mobile marketplace for local buyers and selle ...
- Dr Vegan Names Ark Agency Creative AOR
Accounts on the Move, Fern Siegel - Wednesday, January 22, 2025
The plant-based vitamins-supplements brand says it contains no additives. ...
- BarkleyOKRP Wins Suja Life Creative AOR
Accounts on the Move, Fern Siegel - Monday, January 20, 2025
The agency will launch its first work for the organic juice compa ...
- GS&F Rebrands, Named Guthrie's AOR
MAD, Fern Siegel - Thursday, January 16, 2025
Guthrie's is the original innovator of the chicken-finger concept, with more th ...
- Panera Bread Picks 72andSunny NY As Creative AOR
MAD, Fern Siegel - Wednesday, January 15, 2025
The business was awarded after a competitive review. ...
- Saint James Iced Tea Pours Shadow Into AOR Post
MAD, Fern Siegel - Tuesday, January 14, 2025
The agency oversees media relations, influencer and celebrity programming. ...
- Whataburger Orders Empower As Media AOR
MAD, Fern Siegel - Monday, January 13, 2025
The Chicago agency will lead Whataburger's media strategy, planning and buying acro ...
- Omnicom Added As Defendant In Flywheel 'Trade Secrets' Suit
MediaDailyNews, Joe Mandese - Monday, January 13, 2025
The amended complaint filed by Compass Marketing claims damages exceed $24 billio ...
- Confused.com Appoints Elvis Digital Marketing Creative Agency
Accounts on the Move, Fern Siegel - Monday, December 23, 2024
New work will roll out before the end of the year. ...
- Iris Worldwide Adds To Beiersdorf Portfolio, Wins Emerging Markets
MAD, Fern Siegel - Friday, December 20, 2024
With Chiel, Iris will develop SEO and PPC strategies for more region ...
- Volvo Takes Initiative, Assigns $500M Global Media
MAD, Steve McClellan - Saturday, December 21, 2024
The agency will handle all markets except for China. The incumbent w ...
- Grooming Brand Duke Cannon Picks Quality Meats As AOR
MAD, Fern Siegel - Tuesday, December 17, 2024
The agency's first work will appear in March 2025, dovetailing with ...
- McDonald's UK-Ireland Names TMW Customer Engagement AOR
Accounts on the Move, Fern Siegel - Monday, December 16, 2024
This is the first business opportunity for TMW since it was acquir ...
- WPP Wins $300M J&J Media Assignment
MAD, Steve McClellan - Friday, December 13, 2024
The incumbent was J3, a dedicated unit formed by Interpublic a deca ...
- Industry To Create Port Of Portland Brand Identity
Accounts on the Move, Fern Siegel - Wednesday, December 11, 2024
This is the first time Port of Portland asked an agency ...