- Benton's Taps Tilt As Creative AOR
Accounts on the Move, Fern Siegel - Friday, October 3, 2025
The country ham brand built a following for its old-school methods. ...
- 'Marketwatch' Doesn't Sell Younger Demos 'Short'
MAD, Fern Siegel - Friday, October 3, 2025
Mother developed the digital and social campaign, geared to 25- to 42-year-o ...
- H/L Agency Wins Grocery Outlet Inc.'s Media Business
MAD, Steve McClellan - Sunday, October 5, 2025
The company spent $43 million on marketing and advertising last year accordi ...
- Shipping Giant Maersk Taps WPP Media
MAD, Steve McClellan - Thursday, October 2, 2025
The media agency will handle 130 countries from a central hub ...
- Hoka Selects Rygr For Brand, Earned-Media Strategy
MAD, Fern Siegel - Wednesday, October 1, 2025
The agency focuses on active lifestyle and outdoor performance accounts. ...
- IPG Wins Bayer Consumer Health Global Media, Creative, Production
MAD, Steve McClellan - Tuesday, September 30, 2025
Estimated spending is $750 million, per COMvergence. Brands within the division inclu ...
- Kenvue Launches Global Media, Creative Review
MAD, Steve McClellan - Tuesday, September 30, 2025
The firm has multiple incumbents including Publicis Media and UM on t ...
- Haleon Splits Global Creative Duties Between WPP, Publicis
MAD, Steve McClellan - Wednesday, October 1, 2025
The UK company is the second major consumer healthcare company this we ...
- Redscout Leads Brand Strategy For Tailored Brands
Accounts on the Move, Fern Siegel - Thursday, September 25, 2025
First work is expected to roll out across the U.S. and Cana ...
- Acadia Wins Perkins Family Restaurants Media, Social AOR
MAD, Steve McClellan - Wednesday, September 24, 2025
Acadia will oversee paid search, paid social, integrated media, TikTok and Instagr ...
- ROI DNA Named Global Digital Advertising Partner For Qualtrics
Accounts on the Move, Steve McClellan - Wednesday, September 24, 2025
ROI·DNA, a full-service B2B digital marketing agency and part of Enero Group’s Hotwire Global has been selected ...
- RPA Wins Media, Creative AOR For Resorts World Las Vegas
MAD, Steve McClellan - Tuesday, September 23, 2025
RPA will handle media planning and buying and messaging strategy. It's al ...
- Publicis Media Big Winner In First Half New Business
MAD, Steve McClellan - Friday, September 19, 2025
That's according to agency research firm COMvergence which reported that first ha ...
- Havas Retains BBC Media Account
Accounts on the Move, Steve McClellan - Thursday, September 18, 2025
The BBC has renewed its media agency contract with Havas for anoth ...
- Ammunition Wins PDI's Agency Of Record
MAD, Fern Siegel - Thursday, September 18, 2025
PDI is investing in its retail stores and ecommerce platform to dri ...
- TruGreen Lawn Care Taps WPP For Media Services
MAD, Steve McClellan - Thursday, September 18, 2025
In addition to hiring WPP media, TruGreen is expanding its relationship wi ...
- Publicis Wins Aldi Global Media Assignment
MAD, Steve McClellan - Wednesday, September 17, 2025
The chain spends an estimated annual $925 million on measured media global ...
- QuikTrip Awards Laughlin Constable Media, Creative AOR Duties
MAD, Steve McClellan - Friday, September 12, 2025
The convenience store chain, based in Tulsa, OK, spent an estimated $ ...
- Publix Taps Agency Known For Media Assignment
Accounts on the Move, Steve McClellan - Thursday, September 11, 2025
Supermarket chain Publix has appointed New York-based Known as its new media agency aft ...
- Tide Realty Capital Selects Warschawski As AOR
Accounts on the Move, Fern Siegel - Wednesday, September 10, 2025
The agency will handle branding and integrated marketing campaigns. ...
- Thermacell Picks Gut To Produce Global Campaign
Accounts on the Move, Fern Siegel - Monday, September 8, 2025
The account was awarded after a global pitch. ...
- Greater Miami Selects Republica Havas As Creative Partner
MAD, Fern Siegel - Friday, September 5, 2025
The agency will execute strategy for key local programs, such as Mia ...
- Saint James Names January Digital As Digital Media Agency
Accounts on the Move, Fern Siegel - Thursday, September 4, 2025
The brand wants to enhance its retail presence. ...
- VML Retains Greater Miami Tourism Account
MAD, Steve McClellan - Tuesday, September 2, 2025
The bureau reported record tourism growth in 2024, generating $22 billion ...
- Stein Wins JLL's Global AOR
MAD, Fern Siegel - Thursday, August 28, 2025
The commercial realtor wants to enhance its global brand awareness. ...
- The Mayor Wins Super Star Car Wash AOR
MAD, Fern Siegel - Tuesday, August 26, 2025
The agency will create brand awareness for the 100+ locations in t ...
- Havas Chicago Wins Stanley Steemer Creative AOR
MAD, Fern Siegel - Monday, August 25, 2025
First work for the cleaning-service franchise is expected this fall. ...
- H&R Block Expands VaynerMedia's Remit, Adds Media
MAD, Steve McClellan - Monday, August 25, 2025
The company spent $87 million on measured media, last year, according ...
- Scandinavian Designs Names Quad AOR
MAD, Fern Siegel - Thursday, August 21, 2025
The move consolidates the client's creative and media strategy. ...
- Beardwood&Co. Refreshes Yankee Candle Visuals
Out to Launch, Fern Siegel - Thursday, August 21, 2025
The agency used elevated design language to reach multiple generations. ...