- California Pizza Kitchen Names 4 Agencies To Bolster Brand Growth
MAD, Fern Siegel - Friday, October 18, 2024
Iris will lead all brand, creative and social work for the restaura ...
- TruGreen Selects VML For Creative, Social Duties
MAD, Steve McClellan - Thursday, October 17, 2024
WPP's VML is charged with reimagining the lawn care business to gr ...
- Signature Aviation Names BarkleyOKRP As AOR
MAD, Fern Siegel - Wednesday, October 16, 2024
The agency's first work is expected this fall. ...
- Tom, Dick & Harry Creative Win AOR Duties For Chicago Sports Network
Accounts on the Move, Fern Siegel - Wednesday, October 9, 2024
TDH puts Chicago and its fans center stage in its new CH ...
- Academy Sports + Outdoors Names McGarrah Jessee AOR
Accounts on the Move, Fern Siegel - Tuesday, October 8, 2024
Academy plans to open 160 to 180 new stores in the ne ...
- Mediaplus Wins Multinational Bosch Media Assignment
MAD, Steve McClellan - Tuesday, October 8, 2024
Measured media spending in markets shifting to Mediaplus is estimated at $ ...
- StrawberryFrog Wins Italian Pasta Brand
MAD, Steve McClellan - Tuesday, October 8, 2024
The agency is tasked with making gluten-free pasta brand Felicia a b ...
- Erich & Kallman Adds Clients Cupcake Vinyards, Franzia
Accounts on the Move, Steve McClellan - Friday, October 4, 2024
Ad agency Erich & Kallman has been appointed creative agency for t ...
- Tree Hut Selects Bakery As AOR
MAD, Fern Siegel - Friday, October 4, 2024
The body scrub brand is popular among Gen Z customers and influenc ...
- Wyndham Taps Havas As North American Consumer Marketing AOR
Accounts on the Move, Fern Siegel - Thursday, October 3, 2024
Havas will oversee media, creative, social and digital across all Wyndham bra ...
- Havas Wins NA Media, Creative AOR For Wyndham Hotels & Resorts
MAD, Steve McClellan - Thursday, October 3, 2024
The remit includes media, creative, social and digital for all client bran ...
- Bimbo Bakeries USA Selects Omnicom, Landor As Its New Agencies
MAD, Steve McClellan - Thursday, October 3, 2024
Omnicom will take the lead on media creative strategy, social, influencers, P ...
- Adobe Expands Stagwell's Remit As Firms Create Content Supply Chain Venture
MAD, Steve McClellan - Tuesday, October 1, 2024
Stagwell said that five agencies will contribute to the assignment, including 72andSun ...
- Spark Named AOR For Greater Fort Lauderdale
Accounts on the Move, Fern Siegel - Monday, September 30, 2024
The agency will develop campaigns aimed at domestic and global markets. ...
- Unilever Divvies Up Media Assignments
MAD, Steve McClellan - Monday, September 30, 2024
In what was seen by many as a "must win" for WP ...
- Belle Tire Awards Cramer-Krasselt Media, Creative, Analytics Remit
MAD, Steve McClellan - Thursday, September 26, 2024
The Southfield, MI-based retail chain has 182 locations across the Midwest a ...
- BarkleyOKRP Named Marketing AOR For National Pork Board
MAD, Steve McClellan - Thursday, September 26, 2024
The assignment includes a fully integrated marketing approach for pork, including strateg ...
- Windham Mountain Club Taps Shadow As AOR
Accounts on the Move, Fern Siegel - Tuesday, September 24, 2024
The ski resort is nestled in the Catskills, a few hours fr ...
- PHD Takes First-Half 2024 New Business Crown
MAD, Steve McClellan - Monday, September 23, 2024
The agency had net new business estimated at $3.3 billion. That figu ...
- Hanson Dodge Wins Lixil's Americas Media Account
MAD, Steve McClellan - Tuesday, September 24, 2024
Under the new alignment, HD will be responsible for integrating all med ...
- Tauck Travels With SwellShark, New Media AOR
Accounts on the Move, Fern Siegel - Thursday, September 19, 2024
The nearly 100-year-old account was awarded after a competitive pitch. ...
- Fuse Create Bolsters Roster With 5 New Accounts
MAD, Fern Siegel - Wednesday, September 18, 2024
The new business signals a growth spurt for the Toronto agency. ...
- Johnson Fitness & Wellness Taps Planet Propaganda For New Brand Campaign
Accounts on the Move, Steve McClellan - Tuesday, September 17, 2024
Madison, WI-based ad agency Planet Propaganda has been awarded an assignment fr ...
- Shadow Named The Mercer's AOR
Accounts on the Move, Fern Siegel - Thursday, September 12, 2024
The luxury hotel is located in a landmark Romanesque revival building ...
- Novus Named Media AOR For DePaul University
Accounts on the Move, Fern Siegel - Tuesday, September 10, 2024
DePaul is one of the largest Catholic institutions in the U.S. ...
- McCann Worldgroup Wins Global AOR For Beer Brand Peroni
MAD, Steve McClellan - Monday, September 9, 2024
MWG won the business following a competitive pitch run by AAR. ...
- Sandals Vacations With New AOR Leo Burnett
MAD, Fern Siegel - Wednesday, September 4, 2024
The first work from Burnett is expected in early 2025. ...
- Planet Propaganda Wins Johnson Fitness & Wellness Creative Account
Accounts on the Move, Fern Siegel - Monday, September 2, 2024
The Madison, Wisconsin, agency will launch a new work in Q4. ...
- Omnicom Media Group Wins Global Michelin Account
MAD, Steve McClellan - Monday, August 26, 2024
The firm previously worked with Havas, which was awarded the global med ...
- Publicis Wins $500 Million Sky Media Account
MAD, Steve McClellan - Friday, August 23, 2024
The remit covers the UK, Ireland, Italy, Germany, Switzerland and Austria. T ...