- Hard Rock Selects The Fearless Group For Media Duties
MAD, Steve McClellan - Tuesday, February 24, 2015
The company indicated that Fearless Group, based in New York, will provi ...
- BIZ DEV: Steaz Names Moosylvania As Social Media AOR, Sparkpr As PR AOR
Accounts on the Move, Amy Corr - Monday, February 23, 2015
Steaz, a manufacturer of organic and fair trade green tea, named Sparkpr ...
- BIZ DEV: David&Goliath Wins Zico Coconut Water
Accounts on the Move, Amy Corr - Friday, February 20, 2015
Zico Coconut Water tapped David&Goliath as its agency of record, following ...
- BIZ DEV: Volvo Cars Of North America Names Cake New York As Social Media AOR
Accounts on the Move, Amy Corr - Thursday, February 19, 2015
Cake New York was named social media agency of record for Vol ...
- BIZ DEV: VUBIQUITY Names Gyro Denver As AOR
Accounts on the Move, Amy Corr - Wednesday, February 18, 2015
Gyro Denver was named global agency of record for VUBIQUITY, a glob ...
- American Legacy Shifts $50 Million Media Assignment To Assembly
MAD, Steve McClellan - Wednesday, February 18, 2015
The shift occurred just a year after American Legacy Foundation selected incumbe ...
- BIZ DEV: Forge Worldwide Named AOR For Friendly's
Accounts on the Move, Amy Corr - Tuesday, February 17, 2015
Friendly's Ice Cream, tapped Forge Worldwide as its strategic and creative agenc ...
- Spark Sweeps Up iRobot Account
MAD, Larissa Faw - Tuesday, February 17, 2015
Roomba's parent company, iRobot, is rethinking its brand status under its n ...
- New Mexico Agencies Incapable of Handling Santa Fe Tourism Account, Snowbound Boston Agency Chosen Instead
Mediapsssst, Richard Whitman - Tuesday, February 17, 2015
Given this winter's perpetual East Coast blizzard and the propensity for, y ...
- BIZ DEV: United States Marine Corps Reups With J. Walter Thompson
Accounts on the Move, Amy Corr - Monday, February 16, 2015
After completing a government-mandated RFP, the United States Marine Corps renewed i ...
- BIZ DEV: TBWA\Chiat\Day New York Wins Travelers Insurance
Accounts on the Move, Amy Corr - Friday, February 13, 2015
Following a review, TBWA\Chiat\Day New York was awarded creative work for Travele ...
- Aqua-Tine, StrawberryFrog Show 'Love' For Smokers
MAD, Larissa Faw - Friday, February 13, 2015
The Aquatine Group has selected StrawberryFrog as its advertising partner covering brandi ...
- BIZ DEV: DICK'S Sporting Goods Names Huge As Social Media AOR
Accounts on the Move, Amy Corr - Thursday, February 12, 2015
DICK'S Sporting Goods named Huge as its social media agency of recor ...
- IPG's Mithun Is Selected By J.R. Watkins Co. For AOR Duties
MAD, Steve McClellan - Thursday, February 12, 2015
The assignment came without a formal review. Mithun (formerly Campbell-Mithun) is task ...
- BIZ DEV: Stones Gambling Hall Names MeringCarson AOR
Accounts on the Move, Larissa Faw - Wednesday, February 11, 2015
Last summer, private equity firm The Monarch Group introduced the Stones Gambli ...
- Vubiquity Taps gyro Denver For Global AOR Duties
MAD, Steve McClellan - Wednesday, February 11, 2015
The agency is tasked with shaping Vubiquity's brand positioning and design a ...
- Whirlpool Sees Mobile, Social Metrics Lift With Grammys Spot Contest
MAD, Larissa Faw - Wednesday, February 11, 2015
Whirlpool is reporting results from a contest tied to its Grammy's commercia ...
- BIZ DEV: Treasury Wine Estates Consolidates Global Account At J. Walter Thompson
Accounts on the Move, Amy Corr - Tuesday, February 10, 2015
Treasury Wine Estates has consolidated its global account with J. Walter Thompso ...
- Carat, Leo Burnett Win Allergan Account
MAD, Larissa Faw - Tuesday, February 10, 2015
These agency account changes come after Allergan was acquired by pharmaceutical gia ...
- BIZ DEV: Pearl Izumi Names CP+B As AOR
Accounts on the Move, Amy Corr - Monday, February 9, 2015
CP+B was tapped by Pearl Izumi to create a new global platfo ...
- BIZ DEV: Sunrun Taps iCrossing To Handle Digital Media, Content Marketing
Accounts on the Move, Amy Corr - Friday, February 6, 2015
iCrossing was tapped by Sunrun, a residential solar company in the Unit ...
- BIZ DEV: CP+B Miami Named AOR For Ryder
Accounts on the Move, Amy Corr - Thursday, February 5, 2015
Ryder System, a commercial fleet management and supply chain solutions company nam ...
- It Seems Ace Hardware Has Launched A Creative Review, But No One is Talking
Mediapsssst, Richard Whitman - Thursday, February 5, 2015
According to
AdWeeksources, hardware chain Ace Hardware has initiated ...
- BIZ DEV: Upshot Wins Metronet
Accounts on the Move, Amy Corr - Wednesday, February 4, 2015
Metronet, an Indiana-based fiber optic communication services provider, named Upshot as i ...
- Initiative Wins Papa John's $130 Million Media Business
MAD, Steve McClellan - Wednesday, February 4, 2015
Pizza chain Papa John's has selected Interpublic's Initiative as its new med ...
- BIZ DEV: Haggen Names Pitch As AOR
Accounts on the Move, Amy Corr - Tuesday, February 3, 2015
Pitch was named agency of record for Haggen, Pacific Southwest, following ...
- Forge Worldwide Scoops Up Friendly's Account
MAD, Larissa Faw - Tuesday, February 3, 2015
The Boston-based agency will oversee television, radio, print and out-of-home advertising. ...
- Realogy Puts $115 Million Media Assignment In Play
MAD, Steve McClellan - Tuesday, February 3, 2015
Sources say the realty giant has issued an RFP for its med ...
- BIZ DEV: 72andSunny Wins Axe
Accounts on the Move, Amy Corr - Monday, February 2, 2015
72andSunny was awarded global creative work for Axe, a unit of Unileve ...
- PNYC Selected as AOR For ShopKeep
MAD, Steve McClellan - Monday, February 2, 2015
As agency of record, PNYC will handle brand strategy through creative acro ...