- Saving The Drive-In, One Digital Projector At A Time
Creative Media Blog, - Monday, September 30, 2013
It seems as though every year, as summer draws to a clos ...
- The Stingray Experience: Hot Laps On Racetracks
Marketing Daily, Karl Greenberg - Sunday, September 29, 2013
Todd Christensen, Chevrolet's performance car advertising manager, tells "Marketing Daily" that t ...
- New Truvia Campaign Includes Money-Back Guarantee
Marketing Daily, Karlene Lukovitz - Friday, September 27, 2013
The campaign asks consumers to share how and when they made t ...
- NEW! Heinz Jalapeno Targets Millennials With 'Lil' Kicker' Campaign
Out to Launch, Amy Corr - Monday, September 30, 2013
Heinz is promoting its Jalapeño Ketchup by targeting Millennials with an onli ...
- Gyro Tapped to 'Humanize' Cisco's New Megarouter
MAD, Steve McClellan - Friday, September 27, 2013
YouTube and Vine are part of a story-driven, multiplatform campaign to illustra ...
- Ram: Real Guys Are 'Groundbreakers'
Marketing Daily, Karl Greenberg - Thursday, September 26, 2013
Ram is now making a big entrance with all its trucks, includi ...
- The Mother Of All 'Bush' Campaigns
Mediapsssst, Richard Whitman - Friday, September 27, 2013
And no, we don't mean the President (either one of them). Als ...
- New! 17 Minutes To Live? Do.com Helps Man Plan His Going-Away Party
Out to Launch, Amy Corr - Friday, September 27, 2013
Do.com, a cloud-based social productivity app, lets groups of friends or sma ...
- Nissan Shops On Amazon, And Rocks On Vevo
Marketing Daily, Karl Greenberg - Wednesday, September 25, 2013
Nissan has a couple of unique programs going on with its Ver ...
- NEW! Trolli Candy's 'Weirdly Awesome' Campaign
Out to Launch, Amy Corr - Thursday, September 26, 2013
Trolli's Sour Brite Crawlers launched a “Weirdly Awesome” campaign that began wi ...
- Scharffen Berger Runs Ads On Android Lock Screens
Marketing Daily, Karlene Lukovitz - Tuesday, September 24, 2013
Founded by three Duke University graduates and backed by $500,000 in fundi ...
- Agency Takes Fall For Client's Use of Racy Ads
Mediapsssst, Richard Whitman - Wednesday, September 25, 2013
The client, with a history of using provocative sexual imagery in i ...
- Adobe Asks: 'Do You Know What Your Marketing Is Doing?'
Out to Launch, Amy Corr - Wednesday, September 25, 2013
Drop everything for a free vacation on Heineken. Grey Poupon crowd-sources concessi ...
- NEW! Little Caesar's Radio Spot Sells Pizza And Voiceover Work
Out to Launch, Amy Corr - Wednesday, September 25, 2013
Little Caesar's latest radio spot began as a normal ad selling t ...
- Nissan Versa Note Takes Drivers On A 'Door Trip'
Out to Launch, Amy Corr - Wednesday, September 25, 2013
Nissan launched a TV spot for its Versa Note illustrating the roomine ...
- If Claire Danes Doesn't Drive An Audi, She Goes To Jail
Out to Launch, Amy Corr - Wednesday, September 25, 2013
The life of Claire Danes is full of puppies, rainbows, Emmy award ...
- Publicis Groupe Rebrands Production Ops 'Prodigious'
MAD, Steve McClellan - Tuesday, September 24, 2013
The move is designed to make production activity more efficient as t ...
- Mobile, Customers Star in New Macy's Ads
Marketing Daily, Sarah Mahoney - Monday, September 23, 2013
Macy's is again relying on Harold, the fictitious store manager who h ...
- NEW! Drop Everything For A Vacation On Heineken
Out to Launch, Amy Corr - Tuesday, September 24, 2013
If you were given the opportunity to drop everything at a moment&rsquo ...
- When Medium Becomes Message, It's Just Smart Thinking
Creative Media Blog, - Monday, September 23, 2013
As we kick off the 10thanniversary of Advertising Week in New Yo ...
- United Airlines Continues To 'Fly The Friendly Skies'
Marketing Daily, Tanya Gazdik - Monday, September 23, 2013
The new campaign includes network, cable and spot television, radio, magazine, newspape ...
- Honeywell Speaks Up For Thermostat
Marketing Daily, Aaron Baar - Saturday, September 21, 2013
Honeywell created a digital campaign to introduce its first-of-its kind, voice-controlled thermost ...
- 'Get Crackin' Amps Up Edginess With Rodman Spot
Marketing Daily, Karlene Lukovitz - Thursday, September 19, 2013
Rodman, shown sitting next to a Kim look-alike actor, declares that "t ...
- Google Enhanced Campaigns Improves Bidding Environs, Focuses On Location, Strategic Capabilities
Online Media Daily, Laurie Sullivan - Thursday, September 19, 2013
It's no secret that marketers had a difficult time transitioning to Goog ...
- NEW! TFO Creates Operatic Piano
Out to Launch, Amy Corr - Friday, September 20, 2013
Think of the piano scene from the movie “Big,” then add li ...
- Swisspers Campaign: Sleep Naked For Beauty's Sake
Marketing Daily, Laurie Petersen - Wednesday, September 18, 2013
Thursday marks the grand finale in the Swisspers Sleep Naked Face-Off, ...
- NBCU, Lexus 'Move' Real-Time Ad Campaign, Consumers Help Drive Creative
MediaDailyNews, Wayne Friedman - Wednesday, September 18, 2013
NBCUniversal has struck a deal with automotive brand Lexus for an unusu ...
- NEW! Thai Ad For TrueMove That's Making Everyone Cry
Out to Launch, Amy Corr - Thursday, September 19, 2013
Forget Throwback Thursday. How about Tearjerker Thursday, so we can discuss t ...
- NEW! Let Burlington Speak For Your Style
Out to Launch, Amy Corr - Wednesday, September 18, 2013
Burlington has rebranded with a pair of national TV spots under t ...
- Nissan Altima Helps New Dad With First Parental Job
Out to Launch, Amy Corr - Wednesday, September 18, 2013
Nissan Altima launched a sweet TV spot that illustrates the car’s dedicati ...