Tag results for "ad fraud"
- Solving Digital Era Problems With Industrial Economy ToolsFake news is a complex issue that may exceed government's capacity an ...
- TAG Requires Publishers To Use Ads.TxtThe ad industry's Trustworthy Accountability Group will require publishers to implement t ...
- Havas Now Certified For Brand Safety And Anti-FraudHavas has announced that it is the latest media agency to ...
- Federal Agencies Adopt Email Authentication MeasuresAll agency domains are required to have valid SPF and DMARC recor ...
- 1 In 5 British Brands To Cut Back On ProgrammaticMore than one in five British brands (22%) will cut back ...
- Gamut Data Reveals Characteristics Of Fraudulent Ad ImpressionsCox Media Group's Gamut division on Friday released data that analyzes t ...
- Study: One Third Of Marketers Exposed To Fraud On Mobile Web, AppsAs we approach the end of another year, mobile seems to ...
- Google Says Publishers Lose $1.27bn Per Year To Video FraudstersNew research" from Google estimates that publishers are losing $1.27bn per ye ...
- Ads.txt -- What Part Of Not Losing $1.27bn Don't Publishers Like?Publishers are losing $1.27bn a year to video ad fraud that cou ...
- 3 Reasons Ad Fraud Will Be Beaten By 2020It's not an inevitable cost of doing business online -- ad fra ...
- TAG Says Certification Program Reduces FraudThe industry's Trustworthy Accountability Group anti-fraud initiative is effective at reducing traff ...
- AppNexus Classifies 'Fake News,' 'Viral Content' As Vectors For Ad FraudNefarious interests ranging from criminal fraudsters, purveyors of malware and even state-sponsor ...
- Facebook, Hulu, Carat Among Companies Awarded Anti-Fraud Seals By TAGTAG's anti-fraud initiative aims to ensure that online material and ads a ...
- Another Large Scale Video Ad Bot Network ExposedThe "Hyphbot" network was discovered in August. The criminals behind the b ...
- Google, TUNE Create Technology To Stop App Install Click FraudIn collaboration, the data shows marketers exactly when an app was download ...
- Ad Fraud In 2018 - Expect Bots, Blockchain And Ads.txtWith bots multiplying and fraudsters becoming increasingly sophisticated, it's becoming harder ...
- How To Avoid Ad Fraud This Holiday SeasonAd dollars follow consumers online, so will fraudsters looking to benefit fr ...
- Ad Fraud To Increase With End-Of-Year Budget Dumps, Data ShowsThe end-of-year budget dump in spending will prompt ad fraud to rea ...
- Forensiq Exposes New Sports Bot, Releases Machine-Learning Algorithm To Detect FraudCompanies providing ads to publishers will be able to detect suspicious sourc ...
- Barometric Search Tool Monitors Invalid Website Traffic For PublishersThe tool enables publishers to monitor the levels of invalid traffic ...
- Cybercriminals Posing As Atlantic Media Target Freelance Writers With Email ScamEmail impersonation scams can be incredibly complex and well-executed, and consumers mu ...
- Activism, Brand Safety Key Discussion Points At ANA Masters Of Marketing"We have zero tolerance with our ads being associated with bias, bigot ...
- Senate Intel Committee: Digital's Big 3 Expected To Testify Nov. 1 In Public HearingThe Senate Intelligence Committee investigating Russian influence of the U.S. elections, governme ...
- The Day Of Reckoning For Ad Tech? It Has ArrivedNews that Uber is suing its mobile media buyer Fetch Media f ...
- Lightning Does Strike Twice: Email Phishing Scam Targets Netflix UsersIf you find yourself binging on a Netflix show like "Orange ...
- Solving Advertising's Trust ProblemWhen the choices of where to advertise were few -- local radi ...
- JICWEBS To Start Certifying For Anti-FraudThe digital marketing industry's standards body, JICWEBS, has launched a scheme ...
- Anti-Fraud Can Only Go As Fast As Adland AllowsThink more needs to be done with fraud? Anti-fraud can only mo ...
- Google To Automate Refunds For Ads Running On DoubleClickGoogle plans to automate the refund process to advertisers running on DoubleCli ...
- Good Idea, But Ads.txt Isn't Exactly Crushing It -- Yet!When the Interactive Advertising Bureau's Tech Lab introduced ads.txt earlier this yea ...
