- WPP Invests In ScrollMotion
MAD, Steve McClellan - Monday, October 24, 2016
The company has a software unit and creative agency, ScrollMotion Blue. T ...
- Shannon Baker Named President At Gatesman + Dave
MAD, Steve McClellan - Monday, October 24, 2016
In her new role, Baker is tasked with driving agency integration, collaborati ...
- To No One's Surprise, Morale Sucks In the Ad Industry
Mediapsssst, Richard Whitman - Monday, October 24, 2016
As if we needed a study to prove what we all kn ...
- With 'Solid' Gains, Interpublic Raises Full-Year Growth Guidance
MAD, Steve McClellan - Friday, October 21, 2016
Interpublic Group upgraded its full-year organic revenue growth target to between ...
- Big Turnout For Streamed Xbox Game Promotion
MAD, Larissa Faw - Friday, October 21, 2016
Some 1.8 million people tuned-in to the October 5 broadcast via real-ti ...
- Y&R Sets Up New Global Healthcare Practice
MAD, Steve McClellan - Friday, October 21, 2016
The WPP agency has appointed healthcare marketing veteran Howard Courtemanche as preside ...
- WPP's Y&R Taps Sibling Grey's David Patton As Global President
MAD, Steve McClellan - Thursday, October 20, 2016
Patton -- who joined Grey in 2007 and who was most recent ...
- Mono Spins Project Work As A New Business Model
MAD, Larissa Faw - Thursday, October 20, 2016
The Minneapolis-based shop is introducing monoONE, a new short-term contract option th ...
- Agencies Send Out SOS For Children's Villages
MAD, Larissa Faw - Thursday, October 20, 2016
The PSA will air across a number of networks during the fa ...
- Big Spaceship Rounds Out Senior Staff With New CTO and SVP Marketing Posts
MAD, Steve McClellan - Thursday, October 20, 2016
Arthur Fullerton joins Big Spaceship as its first Chief Technology Officer a ...
- JWT Says Women Over 70 Love Sex and 'Ethical Lingerie'
Mediapsssst, Richard Whitman - Thursday, October 20, 2016
The study comes from J. Walter Thompson's Innovation Group and explores t ...
- RadiumOne Launches Programmatic Creative Unit
Around the Net in Real-Time, Tobi Elkin - Thursday, October 20, 2016
RadiumOne is launching a new programmatic creative unit that aims to impro ...
- Apple Agency TBWA\Media Arts Lab Gets A New Creative Head
MAD, Steve McClellan - Wednesday, October 19, 2016
Brent Anderson, Chief Creative Officer of TBWA\Chiat\Day Los Angeles, will be movi ...
- Work-Life Balance In Adland
MAD, Nissa Gutierrez - Wednesday, October 19, 2016
It's Evaluate Your Life Day, so it might be a good ti ...
- DCX Lands Fiverr Business
MAD, Larissa Faw - Wednesday, October 19, 2016
Founded in 2010, Fiverr serves as a freelance network for digital service ...
- Optimedia's Musi: Video Measurement Falling Further Behind Accelerating Viewing Changes
MAD, Steve McClellan - Wednesday, October 19, 2016
George Musi, svp and head of analytics and insights at the Public ...
- Publicis Media Does Not Want Another Walled Garden
MAD, Larissa Faw - Wednesday, October 19, 2016
The industry has not seen the full fallout from Facebook's misattributing viewi ...
- Publicis Reports 0.2% Q3 Organic Growth
MAD, Larissa Faw - Thursday, October 20, 2016
Publicis' organic revenue growth was 1.9% for the first nine months ...
- New Agency -- Wait For It -- Turns Agency Model Inside Out!
Mediapsssst, Richard Whitman - Wednesday, October 19, 2016
Here we go again. Yet another agency promises to reinvent the ...
- Here's How To Go To Cannes For Free
Mediapsssst, Richard Whitman - Wednesday, October 19, 2016
The Digital Place Based Advertising Association (DPAA) and Cannes Lions announced tod ...
- Omnicom Misses Q3 Growth Expectations
MAD, Steve McClellan - Tuesday, October 18, 2016
Omnicom Group stock was down more than 2% in Tuesday morning tradi ...
- Mike Parker Elevated To iCrossing President
MAD, Larissa Faw - Tuesday, October 18, 2016
He was previously president of the agency's West region. In his n ...
- Droga5 Adds Media Planning To Its Skill Set
MAD, Larissa Faw - Tuesday, October 18, 2016
The new offering will be delivered via Droga5's communications strategy department l ...
- Collaboration In Adland Is No Longer An Option (It's A Must)
MAD, Mike Le - Tuesday, October 18, 2016
Still, multi-agency projects can run into snags. When the project goes sout ...
- Dentsu Tokyo Reduces Allowable Overtime Hours Following Staff Member Suicide
Mediapsssst, Richard Whitman - Tuesday, October 18, 2016
The company is instituting a new policy cutting the maximum number ...
- Is Digital The Trojan Horse Consultants Will Use To Invade The Marketing Industry?
London Blog, Sean Hargrave - Tuesday, October 18, 2016
The more digital marketing becomes a case of choosing and implementing t ...
- Virgin America Auctions Pricey One-Of-A-Kind Shoes
MAD, Larissa Faw - Monday, October 17, 2016
The shoe auction, developed with agency Eleven, is designed to showcase t ...
- With Declining Enrollment, LaSalle Retools Marketing Effort
MAD, Larissa Faw - Monday, October 17, 2016
Developed with agency Allen & Gerritsen (A&G), the "Explorers are Never Los ...
- W+K Preps For The Future With Corporate Restructuring
MAD, Steve McClellan - Monday, October 17, 2016
As part of its reorganization, Wieden+Kennedy is more than doubling the numb ...
- NC Agency And Artists Rally Against Bathroom Bill
MAD, Larissa Faw - Monday, October 17, 2016
They're celebrating (sort of) North Carolina governor Pat McCrory's 60th birthday wi ...