- Lessons Learned: The Gate Apologizes To Ex-Clients For Ill-conceived, Highly Inappropriate Work
Mediapsssst, Richard Whitman - Monday, September 26, 2022
The clients are (or were) real, but the stories about the botch ...
- Cashmere Taps Burnett's Spicer For CSO Role
People on the Move, Steve McClellan - Monday, September 26, 2022
Ad agency Cashmere has named Aki Spicer Chief Strategy Officer, a n ...
- Otta Taps Stink Studios For Debut Brand Effort
Accounts on the Move, Fern Siegel - Friday, September 23, 2022
The goal is to transform Otta from start-up challenger to top-of-mind bra ...
- McCann Worldgroup Appoints Diaz To Creative Excellence Post
MAD, Steve McClellan - Friday, September 23, 2022
Diaz is a 20-plus year journalism veteran who most recently served ...
- Colle McVoy Becomes Another Star In Stagwell's Constellation
Mediapsssst, Richard Whitman - Monday, September 26, 2022
The Constellation Group was formed in early 2020 after Stagwell Founder Ma ...
- Smith Named Managing Director, Fox + Hare
People on the Move, Fern Siegel - Friday, September 23, 2022
Smith will play a key role in the company's plans to expa ...
- Omnicom Launches Commerce/eRetail Practice Transact
MAD, Steve McClellan - Thursday, September 22, 2022
The new unit is designed in part to optimize partnerships with Amazo ...
- Agency Vet Schulman Brings Creative Chops To Salesforce Advisory
MediaDailyNews, Joe Mandese - Friday, September 23, 2022
One of the first to serve as Chief Creative Officer of ...
- GroupM's Gerber: ACR Providers Are Being Glassholes, Need To Pool Their Data
MediaDailyNews, Joe Mandese - Friday, September 23, 2022
The head of GroupM's U.S. investment strategy Thursday called for industry acti ...
- TBWA\Worldwide Bolsters Talent Recruitment, Retention Efforts
Mediapsssst, Richard Whitman - Thursday, September 22, 2022
The agency has added two new roles: Rhonda George-Denniston has been promot ...
- Burnett Creative Duo Joins OKRP To Work On Burger King Account
People on the Move, Steve McClellan - Thursday, September 22, 2022
OKRP is adding award-winning firepower to its creative leadership with the hir ...
- Dentsu Strikes Advanced Local TV 'Currency' Deal With Comscore
Television News Daily, Wayne Friedman - Thursday, September 22, 2022
Comscore says Dentsu will become the first media agency network to partn ...
- Study Anticipates Digital-First Americans' Shopping Habits During Recession
Digital News Daily, Colin Kirkland - Tuesday, September 20, 2022
Adtaxi's 2022 Economy Concerns Survey finds that 9 out of 10 America ...
- VMLY&R, PCI Productions Develop Multimedia Services To U.S. Government
MAD, Fern Siegel - Wednesday, September 21, 2022
Richard Williams, president PCI-Productions, called it a "mentor/protege" relationship that will all ...
- WPP Acquires LATAM-Focused JeffreyGroup
MAD, Steve McClellan - Wednesday, September 21, 2022
CEO Mark Read said the PR and marketing consultant would serve ...
- Stagwell Launches 'Risk And Reputation Unit,' Led Personally By CEO Penn
MAD, Steve McClellan - Wednesday, September 21, 2022
The main idea is to help business leaders get a bipartisan re ...
- S4 Reports Strong First Half Organic Growth, Net Loss Widens
MAD, Steve McClellan - Wednesday, September 21, 2022
The firm issued a profit warning a few weeks ago to prepa ...
- Tongue-In-Cheek Milk-Bone Effort Features 25 Dogs
Marketing Daily, Tanya Gazdik - Wednesday, September 21, 2022
The spot aims to differentiate "dog love" from the negative and superfici ...
- IPG NewsGuard Exclusive Ending, Others Can Use TV News Ratings Beginning In January
MediaDailyNews, Joe Mandese - Thursday, September 22, 2022
"It was fascinating," Magna's Allie Kallish says of the data. "Overall, ...
- Havas Consultancy Triptk Sets Up Shop In London
Mediapsssst, Richard Whitman - Wednesday, September 21, 2022
The firm was founded in 2017 and later absorbed transformation consultancy Ga ...
- Rinck Advertising Promotes Ardia To Associate Director, Media
People on the Move, Fern Siegel - Wednesday, September 21, 2022
Ardia creates, analyzes, tracks and optimizes paid search marketing campaigns for t ...
- DUDE Wipes Names Curiosity Creative-Media AOR
Accounts on the Move, Fern Siegel - Tuesday, September 20, 2022
Initial work is expected to launch in the second quarter of 202 ...
- Viral Nation Acquires Influencer Analytics Company MediaKits
Digital News Daily, Colin Kirkland - Tuesday, September 20, 2022
The agency says it will integrate MediaKits' data aggregation with its te ...
- Cutwater Creates First Rebrand For Hartz's Delectables
MAD, Fern Siegel - Tuesday, September 20, 2022
The "Deliciously De-Lick-able Delectables" campaign includes a new logo, tagline, packaging, jing ...
- Horizon Media's 305 Worldwide Bolsters Leadership Team
MAD, Steve McClellan - Tuesday, September 20, 2022
The agency has added three agency veterans to oversee and further devel ...
- Bernstein-Rein Names Company Veteran Anstine As Its New President
MAD, Steve McClellan - Tuesday, September 20, 2022
Kelli Anstine will report to Steve Bernstein, who previously served as bo ...
- Carbon Emerges As Key Ad Performance Indicator: Clients/Agencies Split On Cost
MediaDailyNews, Joe Mandese - Wednesday, September 21, 2022
While a majority (56%) of agency execs believe "sustainability" is now mo ...
- I'll Drink To That: Leo Burnett Wins Global Creative AOR Duties For Jim Beam
Mediapsssst, Richard Whitman - Tuesday, September 20, 2022
The agency will develop a new global positioning and creative platform f ...
- Gut Toronto Wins GoodLife Fitness Creative AOR
Accounts on the Move, Steve McClellan - Monday, September 19, 2022
GoodLife Fitness has selected Gut Toronto as its creative agency of record. T ...
- IPG Adds Sustainability Role To Its C-Suite, Taps Company Vet Gould To Fill It
MAD, Steve McClellan - Monday, September 19, 2022
Jemma Gould, a 20-year IPG veteran has led the holding company's environmenta ...