- Money Crazy: Bloomberg Media Unveils Multichannel Ad Campaign
Publishing Insider, Ray Schultz - Tuesday, April 21, 2026
The new effort boasts that Boomberg "follows the money." ...
- Former McCann CMO Lewis Joins Known As Chief Client Officer
MAD, Fern Siegel - Monday, April 20, 2026
Lewis' remit is to drive organic growth by identifying new opportunities. ...
- M&C Saatchi Posts Revenue Shortfall Of 7.3% In 2025
MAD, Steve McClellan - Monday, April 20, 2026
The company cited a number of issues including "weak consumer sentiment," a ...
- Kepler Taps Garcia To Lead Social, Entertainment, Culture Intelligence Efforts
MAD, Steve McClellan - Monday, April 20, 2026
The VaynerMedia veteran most recently served at KMG Strategic Consultancy where s ...
- KDPOne, Green Mountain Coffee Launch New Ambassador, 'Good' Taste
Out to Launch, Fern Siegel - Monday, April 20, 2026
Brewce, the brand's goat, explains the effort behind the smooth taste. ...
- New Programmatic 'Transparency' Initiative Excludes Advertisers
Planning & Buying Insider, Joe Mandese - Tuesday, April 21, 2026
Three years after the client-side began benchmarking programmatic transparency, the IAB Te ...
- Dentsu Tells Marketers To Stop Worshipping Cheap Clicks
Research Intelligencer, Rob Williams - Tuesday, April 21, 2026
Years of chasing impressions and instant conversions created what the agency cal ...
- Archie + Fox Taps Searle As CD To Aid U.S. Growth
MAD, Fern Siegel - Friday, April 17, 2026
Accounts include Boy Smells, Dieux Skin, Nike and Coterie. ...
- It's 'Time': Canada Dry, Deutsch Turn Chaos Into Art
MAD, Fern Siegel - Friday, April 17, 2026
The creative is inspired by Northern Renaissance paintings. ...
- Omnicom Launches Frequency Probe, Finds 'Negative Reach'
Planning & Buying Insider, Joe Mandese - Monday, April 20, 2026
The just-published report - the first in a planned series of ongoi ...
- Publix Names Goodway Group Shopper Marketing AOR
MAD, Fern Siegel - Thursday, April 16, 2026
Co-branded ad work began in the first quarter. ...
- Activation: ELI Marketing Rebrands As Assembli
MAD, Fern Siegel - Thursday, April 16, 2026
The agency signed a multi-year extension for the College Football Playoff. ...
- Crazy Real: Stink Studios Reveals Rippling's HR Options
MAD, Fern Siegel - Thursday, April 16, 2026
The campaign offers real stories inspired by nutty HR realities. ...
- Gus Names Executive Team, Gains Lovesac Account
People on the Move, Fern Siegel - Thursday, April 16, 2026
Co-founders Graham Douglas is CEO and Spencer LaVallee is CCO. ...
- Highdive's New York Office Scores Big Win: AOR For Wayfair
MAD, Fern Siegel - Wednesday, April 15, 2026
First work is expected to break this fall. ...
- Anomaly Ups Montgomery To Head North American Strategy
MAD, Fern Siegel - Wednesday, April 15, 2026
The agency's model: Everything is media. ...
- McCann Confronts Women's 'Pain' In Nurofen Campaign
MAD, Fern Siegel - Wednesday, April 15, 2026
The work notes how often women's pain is dismissed by medical p ...
- Brands Blur Lines Between Ads, Entertainment
Marketing Daily - Top of the News, Tanya Gazdik - Wednesday, April 15, 2026
Peloton has tapped "Heated Rivalry" actor Hudson Williams for a campaign th ...
- FTC Targets Brand Safety Under Guise Of Fighting 'Censorship'
MediaDailyNews, Wendy Davis - Wednesday, April 15, 2026
The FTC calls brand safety initiatives censorship, but judges say the Fir ...
- Cannes Unveils Lions Juries, Dentsu's Swayne Joins Media Roster
MediaDailyNews, Joe Mandese - Thursday, April 16, 2026
The Cannes Lions this morning unveiled the complete jury rosters for i ...
- INGO Amsterdam, Amstel Celebrate 'Real Friendship'
MAD, Fern Siegel - Tuesday, April 14, 2026
Photographer Javier Tles captured unguarded moments of camaraderie. ...
- Nex Playground Selects Zambezi As Creative AOR, Media Agency
MAD, Fern Siegel - Tuesday, April 14, 2026
The agency will heighten visibility and develop Nex 2026, a global bra ...
- Doner Revisits 'Flick Your Bic' In 'Saxy' Spot
MAD, Fern Siegel - Tuesday, April 14, 2026
The nostalgic tagline runs on YouTube and social networks. ...
- GUT New York Promotes Mekjian, McCarthy To ECDs
People on the Move, Fern Siegel - Tuesday, April 14, 2026
The creative duo will oversee the team and bring in new busin ...
- Dropbox Enlarges Big Spaceship's Scope As Social AOR
MAD, Fern Siegel - Monday, April 13, 2026
The remit continues creative efforts to enhance brand awareness. ...
- 'Extreme' Reveal: TDA Boulder Unboxes Orijen Freshprey
MAD, Fern Siegel - Monday, April 13, 2026
The new dog-food line chose a novel approach to a product lau ...
- Advertising's Biggest Headwind Is, Well, You
Media 3.0, Joe Mandese - Tuesday, April 14, 2026
"AI continues to be a tailwind for Publicis," CEO Arthur Sadoun state ...
- VML, WPP Media Help Recruit U.S. Navy Healthcare
MAD, Fern Siegel - Friday, April 10, 2026
The integrated marketing push targets key cities and early-career medical pros. ...
- Venables Bell+Partners Wins AOR For Pacific Gas & Electric
MAD, Fern Siegel - Friday, April 10, 2026
This is the agency second collaboration with the client. ...
- WPP Creates Chief Transformation Role, Taps Estee Lauder's Choueiri To Fill It
MAD, Joe Mandese - Friday, April 10, 2026
"Lasting transformation requires the right culture and operational mindset," WPP CTO Anne-Isabel ...