- Dura Chill Debuts The First Chill Deodorant
Out to Launch, Fern Siegel - Thursday, July 31, 2025
Alma created the deodorant idea, packaging and campaign. ...
- Forget The Quaint Notion Of 'Trust,' The Time Has Come For A 'Rage Barometer'
Red, White & Blog, Joe Mandese - Friday, August 1, 2025
At least, that's what some new research from Omnicom and language consultan ...
- Ent Credit Union Selects Cactus As Integrated AOR
Accounts on the Move, Fern Siegel - Wednesday, July 30, 2025
The Denver agency has expertise in the financial-services sector. ...
- Highdive Opens New York Office, Reflects Agency's Stellar Growth
MAD, Fern Siegel - Wednesday, July 30, 2025
The expansion is led by Steven Fogel and Doug Fallon, executive creati ...
- New Leadership At Baltimore's MGH As Wassell Is Promoted To President
MAD, Steve McClellan - Wednesday, July 30, 2025
Owners Andy Malis and Jane Goldstrom will assume the roles of Founders/Seni ...
- Cooper-Smith Returns To Influencer In Creative Ops Role
MAD, Steve McClellan - Thursday, July 31, 2025
In between, he spent several years at TikTok where he most recent ...
- Fuse Create Forms Boot Camp To Aid Students After Abrupt Ad School Shutdown
Mediapsssst, Richard Whitman - Wednesday, July 30, 2025
The Miami Ad School Toronto shut down in the spring leaving studen ...
- Fuse Create Elevates Senior Staffers
People on the Move, Fern Siegel - Wednesday, July 30, 2025
Jon Crowley was named partner, with Rita Steinberg and Anthony Mayes upp ...
- AB&C Acquires Oxford Communications To Enlarge Digital Capabilities
MAD, Fern Siegel - Tuesday, July 29, 2025
Oxford will provide social media marketing and expanded paid media services. ...
- MiLB Campaign Sets Guinness Record
MAD, Steve McClellan - Tuesday, July 29, 2025
The experiential campaign from Good Sports Creative traveled the country to garn ...
- Dentsu Retains, Expands BMW Group Media
MAD, Steve McClellan - Tuesday, July 29, 2025
Led by iProspect, the assignment secures the integrated media business for BM ...
- Watchdogs Blast Omnicom-IPG Merger Conditions
MediaDailyNews, Wendy Davis - Tuesday, July 29, 2025
The FTC's proposed merger conditions would prohibit Omnicom/IPG from directing ad dolla ...
- Rimowa Travels With GUT As Global Agency
MAD, Fern Siegel - Monday, July 28, 2025
The agency will double as both strategic and creative lead. ...
- Choice Hotels Books Comfort, Consistency
MAD, Fern Siegel - Monday, July 28, 2025
DixonCo's creative highlights the various stay options. ...
- Walton Isaacson Names Bonilla President
MAD, Steve McClellan - Monday, July 28, 2025
Other promotions and new hires were also announced by the Los Angeles-bas ...
- NA CEO Meranus, Dentsu X Part Ways
MAD, Steve McClellan - Tuesday, July 29, 2025
Prior to being appointed to the position in January 2023, Meranus w ...
- WPP Media Touts 'First-Of-Its-Kind Activation' With Criteo
MediaDailyNews, Joe Mandese - Tuesday, July 29, 2025
The data deal with its "Open Intelligence" platform focuses on CTV a ...
- Cronin Heads Production For BBH USA
People on the Move, Fern Siegel - Monday, July 28, 2025
Cronin has experience in both the entertainment and ad worlds. ...
- Test Drive: Nissan Armada Helps Drivers 'Adventure Bigger'
Drive Time, Tanya Gazdik - Monday, July 28, 2025
It seems impossible that any vehicle could handle a road best travel ...
- Disney+ Dive-in Theater Creates Poolside Activations To Promote Movies
MAD, Fern Siegel - Friday, July 25, 2025
It's all part of the Disney+ Throwback campaign, which runs through Aug ...
- Adam&eveDDB Adds Strategy Vet Bassot
MAD, Fern Siegel - Friday, July 25, 2025
Before this, Bassot was group planning director at Colenso BBDO. ...
- It's Blueberry Season: 'Go Big'
MAD, Steve McClellan - Friday, July 25, 2025
The US Highbush Blueberry Council is out with a new campaign fr ...
- Amazon Turns Off Google Shopping Ads
MediaDailyNews, Laurie Sullivan - Sunday, July 27, 2025
While Amazon has slowly reduced its presence in Google Shopping during t ...
- Alongi Heads B2B Practice For Wpromote
People on the Move, Fern Siegel - Friday, July 25, 2025
The hire is the agency's first senior vice president of B2B strat ...
- FCB Scores 'Real' Campaign For New Era's MLB Caps
MAD, Fern Siegel - Thursday, July 24, 2025
San Diego Padres' Fernando Tatis Jr. joins six superfans for the brand ...
- Happy 'Together': W+K Celebrates Asian-American Dual Identity
MAD, Fern Siegel - Thursday, July 24, 2025
Asian Americans are the least likely of any racial/ethnic group to s ...
- Abrantes Joins Iris Worldwide As Chief Creative Officer, North America
MAD, Fern Siegel - Thursday, July 24, 2025
His hire comes after the agency's global rebrand: Participate or Perish. ...
- Marketing Consultancy Rival Acquires London Branding Agency
MAD, Steve McClellan - Thursday, July 24, 2025
Rival is led by co-founder and CEO Erick Fulwiler. He spent ...
- Albertsons Taps Dentsu's Monahan To Lead Retail Media
MAD, Steve McClellan - Thursday, July 24, 2025
Monahan joins from Dentsu where he served as global client president a ...
- McDonald's Names Translation AOR For Creative Targeting African Americans
MAD, Steve McClellan - Friday, July 25, 2025
The agency has kicked off the partnership with a new launch campai ...