- Leadership Change At Havas Group's Gate One
MAD, Steve McClellan - Tuesday, February 6, 2024
Ben Tye succeeds Tim Phillips as managing partner of the management consultan ...
- Omnicom Growth In 2023 Reached 4.1%
MAD, Steve McClellan - Tuesday, February 6, 2024
CEO John Wren tells analysts Flywheel purchase will "transform" the company wi ...
- Caveats Flood Paid Search, Retail Media Investments
Performance Marketing Insider, Laurie Sullivan - Wednesday, February 7, 2024
Analytics and reporting limitations in retail media were cited as the prima ...
- Susan Credle Named IPG's First Creative Advisor
MAD, Steve McClellan - Monday, February 5, 2024
In her Creative Advisor role, IPG said Credle will work with creati ...
- T-Mobile Names Dentsu Creative Lead Agency
MAD, Steve McClellan - Monday, February 5, 2024
The appointment follows a competitive review by the telecom giant, which spe ...
- BMW, Nissan, Toyota, Kia Reveal Super Bowl Plans
Drive Time, Tanya Gazdik - Monday, February 5, 2024
BMW's 60-second star-studded spot features actor Christopher Walken along with actress Ashl ...
- How Marketers Can Shape Up, And Slim Down, With Measurement
MAD, Casey Soulies - Friday, February 2, 2024
As the digital environment grows more complicated, brands must go beyond vani ...
- Pereira O'Dell Launches AI Innovation Lab
MAD, Steve McClellan - Monday, February 5, 2024
The agency has hired Silicon Valley entrepreneur Rob Wrubel as managing direct ...
- Revamped Huge Unveils Subscription Product
MAD, Steve McClellan - Monday, February 5, 2024
It's an AI-powered culture trend analytics tool for brands in five categorie ...
- Super Bowl Spot Shows How Google Tech Helps The Blind, Visually Impaired Take Photos
MediaDailyNews, Laurie Sullivan - Friday, February 2, 2024
Blind filmmaker Adam Morse demonstrates how Google's tech helps the blind a ...
- February 13: It's All About The ....Hooha?
Mediapsssst, Richard Whitman - Friday, February 2, 2024
Well, according to beauty brand Eos it is and the brand h ...
- Carney Joins Orci As VP Strategic Planning Director
People on the Move, Fern Siegel - Friday, February 2, 2024
Carney will spearhead accounts including Honda, Acura, ExtraMile, Chevron, Texaco and Paramou ...
- Hoak Tapped To Succeed Robinson As TMA's Chief Creative Officer
MAD, Steve McClellan - Thursday, February 1, 2024
Earlier this week Danny Robinson was named CEO of the agency a ...
- Publicis Health Settles Opioid-Related Legal Dispute For $350 Million
MAD, Steve McClellan - Thursday, February 1, 2024
The settlement covers all 50 states, the District of Columbia and certa ...
- Potts Named As Growth Director, Gigasavvy
People on the Move, Fern Siegel - Thursday, February 1, 2024
Potts will focus on developing new revenue streams and supporting new-business effo ...
- Loyalty, Budgets, And Percentage Of Ad Spend For Retail: Report
Performance Marketing Insider, Laurie Sullivan - Friday, February 2, 2024
Independent agency NP Digital next week will release its 2024 Retail Reve ...
- Under Armor Taps Shadow As AOR For Celebrity, Media Relations
Accounts on the Move, Fern Siegel - Wednesday, January 31, 2024
Shadow intends to utilize fashion, sports and lifestyle publications for its n ...
- Moroch Names Jaquie Hoyos Chief Media Officer
MAD, Steve McClellan - Wednesday, January 31, 2024
Since joining Moroch as EVP/media services in 2020, Hoyos has revamped t ...
- VTNA Unveils Its New Code And Theory-Created Digital Experience
MAD, Steve McClellan - Wednesday, January 31, 2024
The new digital assets are tied to the launch of the brand ...
- Iris Worldwide Names Bassermann As Managing Director, Germany
People on the Move, Fern Siegel - Wednesday, January 31, 2024
In her new role, Bassermann will work to strengthen Iris as T ...
- CTI Digital To Lead Digital Marketing For Zip World
Accounts on the Move, Fern Siegel - Tuesday, January 30, 2024
Zip World is matching the growing demand for adventure tourism in t ...
- Media Agency Of The Year: Kinesso
Agency of the Year, Joe Mandese - Tuesday, January 30, 2024
On the surface, we named Kinesso agency of the year based ...
- Robinson Promoted To CEO At The Martin Agency
MAD, Steve McClellan - Tuesday, January 30, 2024
Robinson has been with The Martin Agency for nearly two decades, servi ...
- WPP Briefs Investors On Its Plans For The 'AI Age'
MAD, Steve McClellan - Tuesday, January 30, 2024
The firm has earmarked 250 million GBP for 2024 for additional investmen ...
- Saylor Adds Sabath As Executive Creative Director
People on the Move, Fern Siegel - Tuesday, January 30, 2024
Sabath will bolster the agency's creative identity expand Saylor's capabilities in entertainme ...
- Allen & Gerritsen Wins The Giant Company's AOR Bid
Accounts on the Move, Fern Siegel - Monday, January 29, 2024
The omnichannel grocery retailer serves millions of shoppers in Pennsylvania, Maryland, Virgin ...
- Holding Company Of The Year: Omnicom
Agency of the Year, Joe Mandese - Tuesday, January 30, 2024
If 2023 was "the Year of AI" on Madison Avenue, it beg ...
- Frost Bank Offers The 'Unexpected' Touch
MAD, Fern Siegel - Monday, January 29, 2024
The creative relates true stories of real people and the Frost banke ...
- Who Will Succeed WPP's Outgoing Non-Executive Chairman?
Mediapsssst, Richard Whitman - Monday, January 29, 2024
Roberto Quarta was appointed to the role in 2015. and oversaw t ...
- Denver Public Library Brings Skiing To Lower-Income Families
Out to Launch, Fern Siegel - Monday, January 29, 2024
Denver Public Library card holders can win a ski trip to t ...