- Kia Rolls Out Configurator Videos On TikTok
Marketing Daily, Tanya Gazdik - Tuesday, December 24, 2024
TikTok is now surpassing Google as the preferred search engine for you ...
- Startup Shakes Up Data Black Box In AI Overviews, Perplexity, ChatGPT
Performance Marketing Insider, Laurie Sullivan - Thursday, December 26, 2024
Agencies, publishers and brands have complained that AI-generated search can bury conten ...
- Confused.com Appoints Elvis Digital Marketing Creative Agency
Accounts on the Move, Fern Siegel - Monday, December 23, 2024
New work will roll out before the end of the year. ...
- Klein Appointed Chief Investment Officer OMG NA
MAD, Steve McClellan - Monday, December 23, 2024
Klein joins from OMG agency PHD, where she held the same rol ...
- Momentum Worldwide Puts Buontempo In Charge Of Verizon Business
MAD, Fern Siegel - Friday, December 20, 2024
The experiential agency named former staffer Tom Buontempo as executive vice president-gro ...
- Iris Worldwide Adds To Beiersdorf Portfolio, Wins Emerging Markets
MAD, Fern Siegel - Friday, December 20, 2024
With Chiel, Iris will develop SEO and PPC strategies for more region ...
- CEO Transition At Project Worldwide As Meyer Succeeds Vallee
MAD, Steve McClellan - Friday, December 20, 2024
Project Worldwide Chairman and CEO Robert G. Vallee, Jr., is retiring a ...
- Jeep Wagoneer Shows Beautiful Things Can Still Get Dirty
Marketing Daily, Tanya Gazdik - Monday, December 23, 2024
Creative reminds consumers that they don't have to sacrifice beauty for capabil ...
- Alloy Appoints Riley To Lead Marketing, Strategic Growth
MAD, Fern Siegel - Thursday, December 19, 2024
A 15-year marketing vet, Riley previously worked at Code and Theory. ...
- Argyilan Joins Uber As Global Head Of Advertising
MAD, Steve McClellan - Thursday, December 19, 2024
Argyilan joins after a four-year stint with Albertson's Media Collective where s ...
- Klick Health Hiring Spree Adds 22 Senior Leaders
MAD, Steve McClellan - Thursday, December 19, 2024
The Toronto-based agency had double-digit revenue growth this year. In addition ...
- Armstrong Joins Publicis Groupe as Chief Revenue Officer
MAD, Steve McClellan - Thursday, December 19, 2024
In the role Armstrong is tasked with connecting the sales organizations acro ...
- Tropical Smoothie Cafe Consolidates $50M At Horizon Media
MediaDailyNews, Joe Mandese - Thursday, December 19, 2024
"2025 will be a transformative year for Tropical Smoothie Cafe as ...
- Un/Common Appoints Levy As CEO, North America
MAD, Fern Siegel - Wednesday, December 18, 2024
The ecommerce agency's clients include Rare Beauty by Selena Gomez, Liquid Dea ...
- 'What's Your Type?': Personality Quiz Drives Blood Donations
Marketing Daily, Les Luchter - Wednesday, December 18, 2024
Quiz determines user's "blood type personality" via tarot-type cards and then ti ...
- VideoAmp's 'Currency' Yields $3B In Media Deals For 2024
Television News Daily, Wayne Friedman - Thursday, December 19, 2024
VideoAmp has grown 880% year-over-year in media spend from deals transacted usi ...
- Grooming Brand Duke Cannon Picks Quality Meats As AOR
MAD, Fern Siegel - Tuesday, December 17, 2024
The agency's first work will appear in March 2025, dovetailing with ...
- How To Get Unstuck From The Daily Grind
MAD, Lindsay Rutherford - Tuesday, December 17, 2024
If you don't get out of it, it'll grind you up. Fir ...
- Stagwell To Acquire Media Analytics Firm Unicepta
MAD, Steve McClellan - Tuesday, December 17, 2024
The 30-year-old Cologne, Germany-based firm provides monitoring and data analytics for Fortu ...
- This Holiday Spot Calls Out Our Lack Of Empathy
Marketing Daily, Danielle Oster - Tuesday, December 17, 2024
Public Inc. teamed up with Roots of Change for a holiday-themed messa ...
- Lucid Motors Taps Giant Spoon, Launches First Brand Effort
Marketing Daily, Tanya Gazdik - Wednesday, December 18, 2024
"This is about articulating and celebrating the ethos behind Lucid as ...
- Spamming For Good: A&G Creates Meaty New Typeface
Mediapsssst, Richard Whitman - Tuesday, December 17, 2024
And you can buy it for just $12 with all the procee ...
- Stripe Theory Promotes Two To President
People on the Move, Steve McClellan - Tuesday, December 17, 2024
Atlanta-based performance agency Stripe Theory has appointed two new presidents. Adrienne Morgan h ...
- McDonald's UK-Ireland Names TMW Customer Engagement AOR
Accounts on the Move, Fern Siegel - Monday, December 16, 2024
This is the first business opportunity for TMW since it was acquir ...
- Joan Berlin Opens, Agency's Second European Expansion
MAD, Fern Siegel - Monday, December 16, 2024
Berlin clients include eBay and Global Witness. A director will be nam ...
- Poop & Pee Characters Star In New Pull-Ups Campaign
MAD, Steve McClellan - Monday, December 16, 2024
The work is from Leo Burnet for what Kimberly-Clark is calling ...
- Agency Taps Gladysz For Head Of Product Role
MAD, Steve McClellan - Monday, December 16, 2024
Noble People has hired media agency veteran John Gladysz to develop go-to-mark ...
- Horizon Affiliate Blue Hour Augments Influencer Content, Makes It 'Shoppable'
MediaDailyNews, Joe Mandese - Tuesday, December 17, 2024
The new tool, dubbed Swell.AI, was developed in partnership with KERV, a ...
- Murillo Oversees McDonald's, Molson Coors As Alma's Co-CCO
People on the Move, Fern Siegel - Monday, December 16, 2024
A 16-year agency veteran, Jorge Murillo has been key to the agency ...
- Smith Joins Venables Bell + Partners As New Business Director
MAD, Fern Siegel - Friday, December 13, 2024
Prior to VB+P, Smith spent 10 years at Ogilvy. ...