- AI Shock And Awe: Communications Pros See Dangers And Opportunities
Email Insider, Ray Schultz - Tuesday, May 16, 2023
The biggest concern is the spread of factual errors and misinformation, ...
- Persado Debuts Generative AI For Online Carts
Email Marketing Daily, Ray Schultz - Tuesday, May 16, 2023
The generative AI tool from Persado dynamically provides words and phrases, t ...
- ActiveCampaign Offers AI Content Tool In Beta
Email Marketing Daily, Ray Schultz - Tuesday, May 16, 2023
ActiveCampaign promises email and SMS capabilities in the coming months. ...
- Former Yahoo CEO Marissa Mayer's Start-Up Adopts OpenAI's GPT-4
Search & Performance Marketing Daily, Laurie Sullivan - Monday, May 15, 2023
Marissa Mayer, former Yahoo CEO, now has her own startup, Sunshine, th ...
- 15 AI Tools To Use For Marketing In 2023
Around the Net in Email, Ray Schultz - Monday, May 15, 2023
Many marketers have become AI evangelists and believers. Here are 15 ...
- Meta Bows AI Sandbox, New Advantage+ Features For Advertisers
Digital News Daily, Colin Kirkland - Friday, May 12, 2023
New generative AI tools in Meta's Advantage ad platform let advertisers crea ...
- TikTok Launches AI-Powered Video Shopping Ads With Smartly.io
Digital News Daily, Colin Kirkland - Friday, May 12, 2023
TikTok has introduced a new video shopping ads feature to its Marketi ...
- Barry Diller Calls Generative AI 'An Unfair Machine That Knows No Bounds'
Publishers Daily, Ray Schultz - Sunday, May 14, 2023
Google could hurt publishers by changing how it will present search engi ...
- Despite Concerns Over AI, Brands Leverage It For Creative, Attribution
CPG Insider, Steve Ellwanger - Friday, May 12, 2023
Scary, but irresistible to brand marketers: That's a reference to both soci ...
- Stensul Debuts Generative AI Email Writing Tools
Email Marketing Daily, Ray Schultz - Friday, May 12, 2023
The company hopes to help email senders with subject lines, preheaders a ...
- Adobe Integrating Its Firefly With Google's Bard
Email Marketing Daily, Ray Schultz - Friday, May 12, 2023
Marketers can use Firefly to generate image variations for email and oth ...
- Quantcast, FreeWheel Deal Gives Direct Access To Premium Video Publishers
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, May 11, 2023
Marketers working with Quantcast now have access to premium programmatic video supp ...
- OpenAI Chief To Testify Tuesday At Senate Hearing
Digital News Daily, Wendy Davis - Wednesday, May 10, 2023
The head of AI company OpenAI, Sam Altman, will testify next Tuesd ...
- AI Taste Test: Marketers Can't Pick The Best Campaign Performers
Email Insider, Ray Schultz - Thursday, May 11, 2023
Only a third of marketers can correctly choose the AI-generated variations ...
- Americans Worry That AI Will Control The Media: Study
Publishers Daily, Ray Schultz - Wednesday, May 10, 2023
Many are concerned about possible disinformation and misinformation, Bospar reports. ...
- BENlabs Introduces AI Features Based On Unstructured Video Data
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, May 10, 2023
BENlabs, an entertainment AI company, Wednesday will announce two AI-powered features ...
- Google Highlights 'Supercharged' Search At I/O Developers Conference
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, May 10, 2023
Google announced a new integrated search-results page, with an AI snapshot ...
- Google Remains Committed To Search Ads Powered By Generative AI
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, May 10, 2023
As Google brings generative AI into Search through its Search Generative Experien ...
- Steve Wozniak Warns: AI Has Negative Effects
Around the Net in Email, Ray Schultz - Wednesday, May 10, 2023
Apple co-founder Steve Wozniak is warning people to be wary of t ...
- Welcome To The (AI) Jungle
Media Insider, Cory Treffiletti - Wednesday, May 10, 2023
AI is poised to disrupt the music business today far more th ...
- Generative AI Causes Consumer Search Patterns To Change, Study Shows
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 9, 2023
More than 80% of marketers report they have experimented with the technolog ...
- Amazon Anywhere To Launch As Immersive Shopping Experience
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 9, 2023
The service brings Amazon's online marketplace to video games and mobile app ...
- Factoreal Adds GenAI Tools To Its Sports Customer Engagement Platform
Email Marketing Daily, Ray Schultz - Tuesday, May 9, 2023
The new capabilities include smart headings and a text generator. ...
- CMO Moves SmileDirectClub Into AI
Performance Marketing Insider, Laurie Sullivan - Tuesday, May 9, 2023
Using AI in the app, the platform scans the person's teeth a ...
- Microsoft Develops Way To Monetize AI Chat, Expand Ad Network
Search & Performance Marketing Daily, Laurie Sullivan - Monday, May 8, 2023
Microsoft has designed a way to give publishers, apps, and online servic ...
- Study Finds Male Actors, Voices Dominate Video Ads Globally
Search & Performance Marketing Daily, Laurie Sullivan - Monday, May 8, 2023
The study by Extreme Reach leveraged AI and machine-learning models to analy ...
- What's Keeping CMOs Up At Night: It's The Economy, Stupid
MediaDailyNews, Joe Mandese - Monday, May 8, 2023
New nightmares include budget cuts, and managing consumer loyalty, attention and expectati ...
- Search Platforms Get Makeovers From All Sides
Search & Performance Marketing Daily, Laurie Sullivan - Friday, May 5, 2023
Bloomreach launched an algorithm for its Discovery product meant to increase sear ...
- AI And Law Enforcement Don't Go Together In 'Class of '09'
TVBlog, Adam Buckman - Monday, May 8, 2023
The show is about an AI future in which crime in Ameri ...
- AI Fails At Filling In For Hollywood Writers
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, May 4, 2023
The striking Hollywood writers, who call AI an existential risk, apparently ha ...