• by Ray Schultz , May 12, 2023

Stensul, an email and landing-page creation platform, has introduced features built on Generative AI. 

The goal is to help users save time while creating better content, says Noah Dinkin, Stensul’s founder and CEO.  

The new tools include:

Subject Line, Preheader Text, and Title Generator — These are the most critical elements of an email, and people spend time and creative energy on them. Teams can create them from scratch or suggest additional subject lines based on the body content of the email.  Tweaks can be made to adjust tone or length.  

Writing Style Changer — This tool includes covers writing style and requirements for length of copy by character or word count. Users can select a text element in the Stensul email builder, and a menu will appear with style options like enthusiastic, funny, informational, professional, salesy, casual and cute. 

CTA Text Generator — The call-to-action is a critical step in the customer journey, Stensul says: The CTA Text Generator provides alternative versions in terms of copy, length, and tone. 

The company tested a set of free, stand-alone Gen AI-powered tools on its website earlier this year, and claims they were effective.