- The Case Against Email And Telephone Metrics
Around the Net in Email, Ray Schultz - Monday, October 24, 2022
Enough with all these metrics — I don’t care how many emai ...
- Paubox Adds HIPAA-Compliant Email Tools To Marketing Suite
Email Marketing Daily, Ray Schultz - Friday, October 21, 2022
The new offerings will help healthcare providers conduct email drip campaigns, t ...
- Instacart Self-Serve Ads Now Based On 'Objectives,' Automates Ad Creation
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, October 19, 2022
Instacart on Wednesday launched an objective-based framework for buying ads in i ...
- The AI Manifesto: The White House Creates An Algorithmic Bill Of Rights
Email Insider, Ray Schultz - Monday, October 17, 2022
The blueprint features a vision for protecting our civil rights in t ...
- Google Changes Search Ads Design On Mobile, Desktop Tests To Follow
Search & Performance Marketing Daily, Laurie Sullivan - Friday, October 14, 2022
The company has been testing this process for more than a ye ...
- Advertisers Increase Google Ads Spending By 15% In Q3 2022: Tinuiti
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, October 13, 2022
Spending on Google search ads overall grew 15% year-over-year in Q3 202 ...
- Google Finds Revenue Alternative To Advertising Via Cloud Tech
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, October 11, 2022
At Google, cloud services and AI continue to drive its growth. Ma ...
- eBay Launches Quick Setup Feature For Ads
Around the Net in Search Marketing, Laurie Sullivan - Monday, October 10, 2022
eBay launched a Quick Setup feature for its CPC ads. There's ...
- Google Steps Up Automation To Create Assets For Ads From Website, Existing Ads
Search & Performance Marketing Daily, Laurie Sullivan - Friday, October 7, 2022
Google now automatically pulls in relevant creative content from a company's landi ...
- Alkymi Snares $21M In Series A Funding
Email Marketing Daily, Ray Schultz - Thursday, October 6, 2022
The company is using the money to hire and scale up i ...
- Facebook Settles Scraping Battle With Analytics Company
Digital News Daily, Wendy Davis - Friday, September 30, 2022
BrandTotal is agreeing to refrain from scraping consumer data, and to destr ...
- Eric Schmidt Moves Deeper Into Web3
Performance Marketing Insider, Laurie Sullivan - Monday, October 3, 2022
Former Google CEO and Chairman Eric Schmidt believes Chainlink, a blockchain orac ...
- Miva And TargetBay Partner On Email/SMS App
Email Marketing Daily, Ray Schultz - Friday, September 30, 2022
Merchants working with Miva now gain access to TargetBay email templates a ...
- The Future Of SEO: AI, Automation And Content Creation
Performance Marketing Insider, Laurie Sullivan - Wednesday, September 28, 2022
Organic and paid search combined still dominate website traffic. SEO has beco ...
- Changing B2B Marketing Trends: The Top Seven
Around the Net in Email, Ray Schultz - Friday, September 23, 2022
B2B marketing is changing as technology advances and other shifts occur. He ...
- Slack Debuts New Automation Tools At Dreamforce
Email Marketing Daily, Ray Schultz - Friday, September 23, 2022
The new offerings are called Slack canvas and Slack huddle. ...
- Dynamic Content Engine FindMine Raises $9.9M In Financing
Email Marketing Daily, Ray Schultz - Thursday, September 22, 2022
FindMine helps brands share content in email, social media and other chann ...
- Sinch Partners With Zapier For New App Engagement Service
Email Marketing Daily, Ray Schultz - Wednesday, September 21, 2022
Email on Acid parent Sinch will deliver a range of messaging channe ...
- Ghostery's Automated Never-Consent Cookie Experience
Performance Marketing Insider, Laurie Sullivan - Monday, September 19, 2022
The Never-Consent notification blocker works in the background to automatically opt o ...
- Walmart Delivers Self-Service Sponsored Search Ads For Marketplace Sellers
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, September 14, 2022
Walmart on Wednesday announced new ways for authorized third-party sellers to conne ...
- Salesforce Says New Features Help B2B Marketers Drive Personalized Experiences
Email Marketing Daily, Ray Schultz - Wednesday, September 14, 2022
Salesforce has unveiled its Customer 360 platform, which it says can he ...
- Dish Media Partners With SeaChange, Beachfront For Real-Time, Linear Programmatic Service
Television News Daily, Wayne Friedman - Monday, September 12, 2022
The service will give advertisers across its TV homes the ability ...
- Chasing Data: Why The Leaders Are Better At It Than The Laggards
Email Insider, Ray Schultz - Thursday, September 1, 2022
Firms that use automation are more likely to answer data questions with ...
- Google Officially Kicks Off Shopping Season At Think Retail
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, August 30, 2022
Google officially kicked off its holiday shopping countdown Tuesday at Think Retai ...
- Honda Showcases Innovations, Plans Twitch Effort
Marketing Daily, Tanya Gazdik - Monday, August 29, 2022
Honda hopes to connect with a new generation of customers to sh ...
- Auto-Optimized Audiences: 3 Things You Need To Know
MediaDailyNews, Barry Lowenthal - Tuesday, August 30, 2022
Auto-optimizing makes it much easier to buy media, upending the media-planning a ...
- Microsoft Ads Extends RSA Migration Date, Again
Performance Marketing Insider, Laurie Sullivan - Tuesday, August 30, 2022
The deadline to migrate Expanded Text Ads to Responsive Search Ads (RSA ...
- Tesla Half-Steering Wheel Under Fire
Around the Net In Brand Marketing, Tanya Gazdik - Saturday, August 27, 2022
Tesla Model S’s steering trapezoid is the “perfect example of everything th ...
- TransUnion And Canvas Worldwide Partner, Use Data, Privacy Ad Practices To Support Brands
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, August 17, 2022
Independent media agency Canvas Worldwide has formed a partnership to tap in ...
- Meta Announces New AI Advantage Program Features
Digital News Daily, Colin Kirkland - Thursday, August 11, 2022
Meta is adding several new automated ad tools to its "Meta Advantag ...