- Threecolts Acquires FeedbackWhiz, Firm Serving Amazon Sellers
Email Marketing Daily, Ray Schultz - Friday, August 12, 2022
FeedbackWhiz is an email and review automation tool for Amazon merchants. ...
- Digital Teams May Be Too Focused On Execution
Around the Net in Email, Ray Schultz - Wednesday, August 10, 2022
Marketing Automation teams are small and focused on campaigns -- but a ...
- Most Firms Are Not Fully Prepared For GDPR, CCPA, Study Finds
Email Marketing Daily, Ray Schultz - Tuesday, July 26, 2022
But some are deploying automation solutions to deal with consumer requests, Cytr ...
- What To Automate In Your Email Marketing
Around the Net in Email, Ray Schultz - Monday, July 25, 2022
Email marketing is an effective way to reach customers and drive revenu ...
- Google Automatically Upgrades Smart Shopping To Performance Max Ahead Of Holidays
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 21, 2022
Automatic upgrades to convert Smart Shopping into Performance Max campaigns began rolli ...
- PerformLine Acquires Email Compliance Firm LashBack
Email Marketing Daily, Ray Schultz - Thursday, July 14, 2022
PerformLine offers compliance tools across email, the web, calls, messaging and soci ...
- Google Performance Max Automates Precise Targeting, Adjusts Triggers
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 12, 2022
On Tuesday, Google introduced the latest features highlighting automation and advertisers' abili ...
- Sarah Fay On Ad Industry AI: 'Don't Do Nothing'
MediaDailyNews, Joe Mandese - Tuesday, July 12, 2022
"I'm not saying you just let the machine do the work," s ...
- Finicky ROI: Email Is Not The Top Channel For SMBs
Email Insider, Ray Schultz - Thursday, June 30, 2022
Email is tied for second with content marketing as the leading R ...
- DirectIQ Debuts Email Automation Software
Email Marketing Daily, Ray Schultz - Thursday, June 30, 2022
The new tool is designed to streamline email marketing campaigns, the compa ...
- RollWorks Launches Tool To Help B2B HubSpot Users Act On Engagement Signals
Email Marketing Daily, Ray Schultz - Tuesday, June 28, 2022
Email alerts can be sent to sales teams, alerting them when accoun ...
- Helpmonks Offers SMBs A New Email Marketing Platform
Email Marketing Daily, Ray Schultz - Thursday, June 23, 2022
Sendmonks has a flat-fee pricing model for newsletters, drip emails and oth ...
- ActiveCampaign Appoints Sameer Kazi As President
Email Marketing Daily, Ray Schultz - Wednesday, June 22, 2022
Email automation platform ActiveCampaign has named Sameer Kazi as president and Kel ...
- Making The Most Of CRM And Marketing Automation
Around the Net in Email, Ray Schultz - Tuesday, June 21, 2022
Marketing has been disrupted by the events of the past two year ...
- Online Advertising Braces For Rocky Road
Search & Performance Marketing Daily, Laurie Sullivan - Monday, June 13, 2022
Federal Reserve officials signaled plans Monday to consider a 0.75-percentage-point interest-rate hi ...
- Marketers Worldwide Plan To Up Their Spending On Digital, Study Finds
Email Marketing Daily, Ray Schultz - Tuesday, June 14, 2022
Over three-fourths are utilizing personalized, multi-touch email, CleverTouch reports. ...
- Basis Technologies Embraces Data Visualization, Automates Ad Reporting
Search & Performance Marketing Daily, Laurie Sullivan - Monday, June 13, 2022
Basis Technologies has created a feature to automate time-consuming processes and redu ...
- Movable Ink Debuts AI-Based Digital Content Engine
Email Marketing Daily, Ray Schultz - Thursday, June 9, 2022
Da Vinci, a new technology for delivering individualized content, can help bran ...
- Bad-News Benchmarks: Email Engagement Rates Have Fallen Worldwide
Email Insider, Ray Schultz - Thursday, June 2, 2022
Conversion rates have bounced back from the prior year's unusual results, GetRespon ...
- Average Order Value For Affiliate Sales Rose 18% In April
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, June 2, 2022
The latest Retail Affiliate Marketing Sales Index measures gross merchandise sales direct ...
- Pipedrive Offers An Integrated Email Marketing Tool For SMBs
Email Marketing Daily, Ray Schultz - Wednesday, June 1, 2022
The new tool brings sales and marketing teams onto one revenue manageme ...
- Stripe Launches App Marketplace, Partners With Mailchimp On Targeting
Email Marketing Daily, Ray Schultz - Wednesday, May 25, 2022
Stripe App Marketplace offers apps for functions like accounting, analytics, CRM a ...
- Four Ways To Improve Your Email Performance
Around the Net in Email, Ray Schultz - Wednesday, May 18, 2022
Many brands unsure of how to improve their email marketing program. He ...
- Tripadvisor Rebrands, Relaunches Self-Serve Ad Platform As Consumers Rethink Travel Plans
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, May 12, 2022
The automated tool allows marketers to define audiences, budgets and ad format ...
- Google Responsive Display Ads Go Vertical Automatically
Search & Performance Marketing Daily, Laurie Sullivan - Monday, May 9, 2022
Responsive Display Ads will undergo a major transformation in second-half 2022, connecti ...
- Podcast Ad Spending To Rise 47% To $2.1B This Year
MediaDailyNews, Wayne Friedman - Monday, May 9, 2022
Podcast ad revenue is projected to add another 45% to $3.1 billi ...
- Samba TV Says Its Guaranteed 'Incremental' Reach Effort Is Growing
Television News Daily, Wayne Friedman - Thursday, May 5, 2022
Samba's iCPM metric and platform secures ad inventory through a media b ...
- Validity And Red Sift Partner To Help Brands With DMARC Compliance
Email Marketing Daily, Ray Schultz - Thursday, May 5, 2022
Validity will provide data feeds to enhance Red Sift's ability to monit ...
- Automation Adoption For Google Ads Higher Than Many Marketers Realize, Study Finds
Performance Marketing Insider, Laurie Sullivan - Thursday, May 5, 2022
Marketers are buying into automation, according to a study published by PPCsurvey.co ...
- ActiveCampaign Acquires Postmark And DMARC Digest Service
Email Marketing Daily, Ray Schultz - Tuesday, May 3, 2022
Postmark is a transactional email platform and DMARC Digest is an ema ...