- Campaign Monitor Acquires Tagga, Turns To CRM
Email Marketing Daily, Jess Nelson - Wednesday, March 15, 2017
Email marketing services provider Campaign Monitor announced the acquisition of Tagga, ...
- The Future Of Predictive Marketing In An Unpredictable World
Real-Time Daily, Will Margiloff - Thursday, March 9, 2017
In the wake of the inauguration of President Donald Trump, the da ...
- Act-On Releases Machine-Learning Tech To Aid Marketers
Email Marketing Daily, Jess Nelson - Monday, March 6, 2017
Act-On officially launched Adaptive Journeys on Monday, aiming to solve the Ho ...
- RedPoint Global Launches Customer Engagement Hub
Email Marketing Daily, Jess Nelson - Tuesday, March 7, 2017
Data management company RedPoint Global announced the release of a new custom ...
- The New ESP -- From Email To 'Everychannel' Service Provider
Email Marketing Daily, Jess Nelson - Friday, March 3, 2017
The traditional Email Service Provider (ESP) has transitioned into an "Everychannel" Servi ...
- NBC Steps Forward In Data-Driven World
TV Watch, Wayne Friedman - Friday, March 3, 2017
NBC is setting aside $1 billion in inventory for "alternative audience guarantees ...
- Cordial Custom Tracking For Email Gets $6M In Series A Funding
Data and Targeting Insider, Laurie Sullivan - Wednesday, March 1, 2017
Cordial, a software that tracks consumer behavior across apps and Web site ...
- Is GDPR Stopping Email Marketers From Using Third-Party Data?
Around The Net In EU Email Marketing, Sean Hargrave - Monday, February 27, 2017
Nearly three in five marketers (58%) report that they have concerns ov ...
- Bluecore To Announce Rebrand At eTail, Launch New RTIM Platform
Email Marketing Daily, Jess Nelson - Friday, February 24, 2017
Bluecore will officially rebrand from an email marketing company to a Re ...
- Advertising's Next Step: A Fully Integrated Real-Time Network
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, February 22, 2017
Advertising campaigns should connect to stock levels, price, performance and the abili ...
- 1-800-Flowers Replicates In-Store Experience Online With A.I.
Email Marketing Daily, Jess Nelson - Tuesday, February 21, 2017
1-800-Flowers has no physical retail locations, so the company has been worki ...
- How Big Data Can Be A Partner For Marketers
Email Marketing Daily, Jess Nelson - Monday, February 20, 2017
Absolutdata helps customers consolidate their data into a centralized database -- wh ...
- Skyword Launches AI Engine For Personalized Content Marketing
Email Marketing Daily, Jess Nelson - Thursday, February 16, 2017
Skyword announced the launch of a new recommendations engine on Wednesday ...
- Conde Nast Acquires CitizenNet, Expands Ad Targeting
Publishers Daily, Sara Guaglione - Friday, February 10, 2017
CitizenNet will be incorporated into Conde Nast's data product "Conde Nast Spire ...
- 7 Questions On How To Use AI Technology -- Without A Data Scientist
AI Insider, Mike Azzara - Thursday, February 9, 2017
If you have at least a half-million customers and good customer-interaction dat ...
- Dentsu Aegis Promotes Exec To Create New Data And Tech Products
RTBlog, Tobi Elkin - Thursday, February 9, 2017
Agency holding companies and agencies, in general, have been busy realigning a ...
- What Team Hillary Did Wrong
Show Daily: Videos, Ross Fadner - Thursday, February 9, 2017
Did the 2016 Clinton Campaign squander the power of the Internet? ...
- Ticket-Splitting a Huge Factor in 2016 Election
Show Daily: Videos, Ross Fadner - Thursday, February 9, 2017
The way President Donald Trump won Wisconsin during the 2016 Presidential ra ...
- The RNC's Facebook Playbook
Show Daily: Videos, Ross Fadner - Thursday, February 9, 2017
During his keynote address at the Marketing Politics event in Washington, D. ...
- Gen Z and Millennials are Very Different
Show Daily: Videos, Ross Fadner - Thursday, February 9, 2017
Gen Z is going to be entirely different from the Millennial generatio ...
- Data Didn't Fail Pollsters in 2016, Research Did
Show Daily: Videos, Ross Fadner - Thursday, February 9, 2017
Did data fail pollsters during the 2016 Presidential race? No, Chris Wilso ...
- Born in 2016: Direct Persuasion Ads
Show Daily: Videos, Ross Fadner - Thursday, February 9, 2017
The 2016 Presidential Campaign may have given rise to a new fo ...
- CBS Stations Renew Nielsen Local Digital Measurements
Television News Daily, Wayne Friedman - Wednesday, February 8, 2017
The new ratings represent the audiences of linear TV programming viewed ...
- A.S. Watson Group Partners With Rubikloud, Invests $70M In Big Data
Email Marketing Daily, Jess Nelson - Monday, February 6, 2017
The largest health and beauty retailer in Asia and Europe has partner ...
- ICO Reminds Marketers To Check List Legality
Around The Net In EU Email Marketing, Sean Hargrave - Friday, February 3, 2017
Companies selling marketing lists are breaking the law if people haven't be ...
- Return Path Picks Up Another Email Intelligence Startup
Email Marketing Daily, Jess Nelson - Monday, January 30, 2017
Return Path announced the acquisition of ThreatWave on Monday, a Colorado-based ema ...
- New Deputy Commissioner Joins The ICO
Around The Net In EU Email Marketing, Sean Hargrave - Monday, January 30, 2017
Rob Luke joins the ICO today as Deputy Commissioner (Policy). He w ...
- Consumer Identity Data Becomes Big Business
Data and Targeting Insider, Laurie Sullivan - Thursday, January 26, 2017
In 2017, more companies will clean up their CRM databases to veri ...
- Oracle, Eyeota Partner To Boost Global Engagement
Email Marketing Daily, Jess Nelson - Friday, January 20, 2017
The company hopes that Eyeota's data will significantly expand a marketer's abili ...
- Security Pros Suspicious Of Chinese Selfie App
Around the Net in Mobile, Gavin O'Malley - Friday, January 20, 2017
Security experts are expressing concern over Chinese selfie app Meitu, because, ...