- Skoda Lets London Commuters Customise A New Fabia
Around the Net In MAD London, Sean Hargrave - Tuesday, February 10, 2015
Skoda has launched a week-long augmented reality campaign on Europe's largest advertisi ...
- Land Rover Marketing Director Says Augmented Reality Crucial In Future Launches
Around the Net In MAD London, Sean Hargrave - Tuesday, February 3, 2015
Laura Schwab, marketing director at Land Rover UK, which is currently usi ...
- Digitas LBi Opts For Payment On Results For Lift-Sharing Service
Around the Net In MAD London, Sean Hargrave - Thursday, January 22, 2015
DigitasLBi has entered into a partnership with Liftshare, a car-sharing service. ...
- CES Proves Carmakers Are Finally Embracing Smartphones, Not Replicating Them
London Blog, Sean Hargrave - Tuesday, January 6, 2015
Anyone who used to make electronic organisers, stills or video cameras wi ...
- BMW Launches NFC Advert For Electric Car Range In Germany
Around the Net In MAD London, Sean Hargrave - Monday, January 5, 2015
BMW is powering its print ads with NFC technology to give reade ...
- Isobar Named Digital AOR For Enterprise Holdings
MAD, Steve McClellan - Tuesday, December 30, 2014
The agency, part of Dentsu Aegis Network, will work with the clie ...
- Vauxhall Targets Millennials On BuzzFeed For Adam Car Launch
Around the Net In MAD London, Sean Hargrave - Thursday, October 16, 2014
Vauxhall has signed an exclusive European sponsorship deal with BuzzFeed that wi ...
- Skoda Gives 18 Feet & Rising Its Digital Brief
Around the Net In MAD London, Sean Hargrave - Tuesday, September 16, 2014
Skoda has handed its digital brief to 18 Feet & Rising aft ...
- iPhone 6 and iPhone 6 Plus -- Which Brand Niches Are Set To Benefit The Most
London Blog, Sean Hargrave - Wednesday, September 10, 2014
The data is in, and it turns out the larger screen a ...
- Mini Launches UK's Biggest Location-Tailored Cinema Campaign
Around the Net In MAD London, Sean Hargrave - Monday, September 8, 2014
Mini is launching what it claims is the biggest tailored cinema campai ...
- Google Acquires Gecko Design, Opens Wider Door To Hardware Design, Semiconductor Manufacturing
Search & Performance Marketing Daily, Laurie Sullivan - Monday, August 25, 2014
Google has moved to secure product-design capabilities for its research X L ...
- Adam & Eve DDB To Part Ways With Kwik Fit
Around the Net In MAD London, Sean Hargrave - Tuesday, August 12, 2014
Adan & Eve DDB has told Kwik Fit it will not se ...
- Ford Tells Cynics Commonwealth Games Worked Well
Around the Net In MAD London, Sean Hargrave - Monday, August 4, 2014
Commonwealth Games sponsor Ford has told "Marketing" the games were a usef ...
- Hyundai Looks For Customer Experience Agency
Around the Net In MAD London, Sean Hargrave - Thursday, July 31, 2014
Hyundai is looking for a customer experience agency. The car manufacturer h ...
- BMW First Advertiser On Twitter Founder's Medium Site
Around the Net In MAD London, Sean Hargrave - Thursday, July 31, 2014
BMW has become the first advertiser on Medium, the blog publishing platfo ...
- We Buy Any Car Reviews GBP10m Ad Account
Around the Net In MAD London, Sean Hargrave - Friday, July 18, 2014
We Buy Any Car is putting its GBP10m advertising account up f ...
- Second Jaguar Advert Banned In A Month For Encouraging 'Unsafe Driving'
Around the Net In MAD London, Sean Hargrave - Wednesday, July 16, 2014
Jaguar has been reprimanded again for an advert, hosted on its YouTu ...
- Rolls Royce Looks For New Social Media Agency
Around the Net In MAD London, Sean Hargrave - Tuesday, July 8, 2014
Rolls Royce is looking for a new social media agency. The proce ...
- Google's Future Through The Eyes Of Page And Brin
Search & Performance Marketing Daily, Laurie Sullivan - Monday, July 7, 2014
Search engine Excite nearly acquired Google in 1999. In a rare intervie ...
- Ford Driving Home Its Real-Time Strategy
Around the Net In MAD London, Sean Hargrave - Wednesday, July 2, 2014
Teams across Ford are being called upon to speed up the delive ...
- L.A. Uber Drivers Threaten Strike
Around the Net In MAD LA, Erik Sass - Monday, June 30, 2014
In a bizarre twist, unhappy Los Angeles Uber drivers are threatening ...
- FCB Inferno Wins BMW
Around the Net In MAD London, Sean Hargrave - Tuesday, July 1, 2014
BMW has ended its thirteen-year relationship with WCRS by appointing FCB Infer ...
- Clear Channel Partners With Ad Council For Safe Driving Campaign
MediaDailyNews, Erik Sass - Monday, June 30, 2014
Summer is the most dangerous time for traffic accidents. To combat thi ...
- Mindshare Wins Pan-European GBP12m Hertz Account
Around the Net In MAD London, Sean Hargrave - Wednesday, June 25, 2014
WPP's Mindshare has won Hertz's pan-European media planning and buying account fr ...
- MINI Goes Dutch To Gain A British Social Media Voice
Around the Net In MAD London, Sean Hargrave - Thursday, June 19, 2014
MINI has appointed Dutch agency Kingsday to its global social media marketi ...
- So Long, General Lee: AutoTrader Launches Biggest Campaign Ever With 'Dukes Of Hazzard' Stars
MAD, Larissa Faw - Tuesday, June 10, 2014
Working with its agency, Doner, the online car shopping site, taps t ...
- Kwik Fit Appoints Cogent Elliott For Below The Line
Around the Net In MAD London, Sean Hargrave - Tuesday, June 10, 2014
Kwik Fit has appointed Cogent Elliott to handle all of its bel ...
- Fallon Wins Skoda's European Ad Account
Around the Net In MAD London, Sean Hargrave - Friday, May 30, 2014
Fallon has extended its remit with Skoda from its UK advertising bri ...
- GM Contemplated Google Self-Driving Cars
Around the Net in Search Marketing, Laurie Sullivan - Thursday, May 29, 2014
General Motors, which Tim Higgins explains is developing its own autonomous vehic ...
- Apple Buys Beats Electronics For $3 Billion
MediaDailyNews, Laurie Sullivan - Wednesday, May 28, 2014
Apple confirmed Wednesday that it will purchase Beats Electronics for $3 billio ...